The global in-memory analytics market size is expected to reach USD 8.66 billion by 2030, registering a CAGR of 19.2% from 2024 to 2030, according to a new report by Grand View Research, Inc. The advancements in technology and the need for cost efficiency have increased the adoption of in memory analytics. In-memory analytics includes various applications such as customer experience management, design & innovation, operational optimization, marketing management, real-time analysis & decision-making, and others. These solutions not only enable enterprises to increase their operational efficiency, but they also assist them in reducing expenses.
For the market to work successfully, seamless connectivity is one of the most important prerequisites. The presence of strong wireless connectivity infrastructure in regions such as North America has facilitated the widespread adoption of in memory analytics. Hence, this regional market is expected to see substantial growth in 2017. Additionally, the presence of prominent market companies such as SAS Institute, Kognitio, Qlik, SAP SE, and IBM, among others, is estimated to boost the growth prospects of the in memory analytics market.
While the rising number of in memory analytics devices are propelling the market growth, there has also been significant concerns over data privacy and data security. As there has been a significant increase in cyber-attacks around the world, the need to safeguard the end user from a potential attack would play an essential role in determining the growth of the market.
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The large enterprises segment dominated the industry and accounted for a revenue share of 80.1% in 2023. In-memory analytics requires significant investment in powerful hardware with large RAM capacities.
The SME segment is expected to grow at the fastest CAGR from 2024 to 2030. This growth is attributed to SMEs' growing business needs.
Based on the application, the customer experience management segment held the largest revenue share in 2023. The growth of this segment is mainly driven by the changing nature of businesses and industries, including retail, telecom, e-commerce, healthcare, and others.
The real-time analysis and decision-making segment is expected to grow at a significant CAGR during the forecast period.
The BFSI segment dominated the global industry in 2023. BFSI institutions deal with massive amounts of data, including transaction records, customer information, and financial instrument data.
The healthcare segment is expected to grow at the fastest CAGR during the forecast period. The adoption of in-memory analytics in healthcare is driven by its unique requirements for real-time insights, personalized care delivery, regulatory compliance, operational efficiency gains, and enhanced patient outcomes.
North America dominated the global in-memory analytics market and accounted for revenue share of 33.8% in 2023.
Grand View Research has segmented the in-memory analytics market on the basis of on application, organization size, vertical, and region:
In-memory Analytics Organization Size Outlook (Revenue, USD Million, 2018 - 2030)
SMEs
Large Enterprises
In-memory Analytics Application Outlook (Revenue, USD Million, 2018 - 2030)
Customer Experience Management
Design & Innovation
Operational Optimization
Marketing Management
Real-Time Analysis And Decision Making
Others
In-memory Analytics Vertical Outlook (Revenue, USD Million, 2018 - 2030)
BFSI
Retail & E-commerce
Government & Defence
Healthcare
Manufacturing
Telcos & ITES
Others
In-memory Analytics Regional Outlook (Revenue, USD Million; 2018 - 2030)
North America
U.S.
Canada
Mexico
Europe
UK
Germany
France
Asia Pacific
China
Japan
India
Australia
South Korea
Latin America
Brazil
Middle East & Africa (MEA)
South Africa
Saudi Arabia
UAE
List of Key Players in the In-memory Analytics Market
SAP SE
IBM
Oracle
ActiveViam
Amazon Web Services, Inc.
Cloud Software Group, Inc.
MicroStrategy Incorporated
SAS Institute Inc.
Software AG (Mosel Bidco AG)
Exasol
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