The global household beauty appliances market size is anticipated to reach USD 11.69 billion by 2030, according to a new report by Grand View Research, Inc. The market is projected to grow at a CAGR of 5.7% from 2025 to 2030. Growing demand for advanced beauty appliances is anticipated to be the major driving factor for the market. Rising awareness about the benefits of using beauty appliances for the treatment of various skin and hair related problem is also expected to boost the product demand. The haircare segment accounts for the major market share on account of increasing cases of hair problems, such as frizzy and dry hair. Facial care is anticipated to be the fastest-growing segment due to growing awareness about facial care.
Moreover, companies such as, Philips, and L’Oreal, are coming up with innovative products, which is contributing to the segment development. For instance, in January 2019, L’Oreal SA launched the first wearable microfluidic device, which tracks the skin’s pH level and provides facial cleansing recommendation on smartphones. Thus, replacement of conventional medicines for skin treatment with technically advanced beauty care appliances contributes significantly in escalating the segment growth. The global market is marked by the presence of major companies including Koninklijke Philips N.V.; Home Skinovation; Conair Corp.; TRIA Beauty, Inc.; Vega; Syska; Panasonic Corp.; Carol Cole Company; Croma; and L’Oreal SA.
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The haircare segment dominated the global household beauty appliances market based on product, with a revenue share of 32.2% in 2024.
The supermarket/hypermarket channel segment held the largest revenue share of the household beauty appliances market in 2024 and The online segment is expected to experience the fastest market growth during the forecast period.
The North American household beauty appliances industry dominated the global market, with a revenue share of 36.1% in 2024. A fast-paced lifestyle and increasing pressure to maintain a polished appearance among younger generations are major driving factors for industry growth in the region.
The Asia Pacific household beauty appliances market is anticipated to experience the fastest CAGR during the forecast period. Growing spending capacity and rising urbanization have influenced the growth of the household beauty appliances industry in the region.
Grand view research has segmented the household beauty appliances market report based on product, distribution channel, and region.
Household Beauty Appliances Product Outlook (Revenue, USD Billion, 2018 - 2030)
Haircare
Skincare
Facial Care
Body Care
Others
Household Beauty Appliances Distribution Channel Outlook (Revenue, USD Billion, 2018 - 2030)
Supermarket/Hypermarket
Convenience Stores
Online
Household Beauty Appliances Regional Outlook (Revenue, USD Billion, 2018 - 2030)
North America
U.S.
Canada
Mexico
Europe
UK
Germany
France
Italy
Spain
Asia Pacific
India
China
Japan
Australia
Central & South America
Brazil
MEA
South Africa
List Of Key Players in the Household Beauty Appliances Market
Koninklijke Philips N.V.
Home Skinovation
Conair Corporation
TRIA Beauty, Inc.
Vega
Syska
Panasonic Corporation
Carol Cole Company
Croma
L’Oreal SA.
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