Healthcare Data Monetization Solutions Market Size To Reach $2.23 Billion By 2030

Healthcare Data Monetization Solutions Market Growth & Trends

The global healthcare data monetization solutions market size is expected to reach USD 2.23 billion in 2030 and is projected to grow at a CAGR of 16.0% during the forecast period. The healthcare sector is witnessing a surge in data generation and utilization driven by technological advancements. Organizations are increasingly capitalizing on this data, recognizing its potential to enhance healthcare outcomes. Monetization strategies include research collaborations, where stakeholders access and analyze healthcare data for research. Data analytics and insights enable trend identification, optimized workflows, and operational efficiency. Moreover, increasing demand for personalized medicine is another opportunity to modify treatments using healthcare data. Furthermore, healthcare data informs targeted advertising and market research, allowing tailored marketing strategies for specific patient populations, thus optimizing reach and impact.

Several healthcare companies have established business models centered on healthcare data monetization while ensuring compliance with HIPAA regulations. For instance, HealthVerity operates a secure data exchange platform, prioritizing data de-identification, privacy compliance, and patient transparency. Komodo Health specializes in aggregating and analyzing de-identified patient data to provide insights and analytics to healthcare stakeholders. TriNetX facilitates collaboration among healthcare organizations by leveraging de-identified patient data for research within a global health research network. IBM Watson Health partners with healthcare organizations to develop data-focused solutions that enhance healthcare outcomes while adhering to strict de-identification methods and HIPAA regulations. These companies illustrate compliant healthcare data monetization, driving innovation and growth in the healthcare data monetization solutions market while upholding patient privacy and data security.

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Healthcare Data Monetization Solutions Market Report Highlights

• The increasing use of external data sources, digital transformation in the healthcare sector, and rising enterprise data volume are major factors driving the market’s growth

• Based on type, the indirect data monetization segment dominated the market with the largest revenue share in 2024

• The direct data monetization segment is anticipated to witness the fastest growth at a CAGR of 17.9%over the forecast period

• By mode of deployment, the cloud segment dominated the market with the largest revenue share in 2024 and is anticipated to register the fastest growth rate at a CAGR of 17.2% over the forecast period.

• By facility size, the large facilities segment dominated the market with the largest revenue share in 2024 and is anticipated to witness the fastest CAGR of 17.2% over the forecast period

Healthcare Data Monetization Solutions Market Segmentation

Grand View Research, Inc. has segmented the global healthcare data monetization solutions market report based on type, mode of deployment, facility size, end use, and region:

Healthcare Data Monetization Solutions Type Outlook (Revenue, USD Million, 2018 - 2030)

• Direct Data Monetization

  • Software

  • Services

• Indirect Data Monetization

  • Software

  • Services

Healthcare Data Monetization Solutions Mode of Deployment Outlook (Revenue, USD Million, 2018 - 2030)

• On-Premises

• Cloud

Healthcare Data Monetization Solutions Facility Size Outlook (Revenue, USD Million, 2018 - 2030)

• Small & Medium Facilities

• Large Facilities

Healthcare Data Monetization Solutions End Use Outlook (Revenue, USD Million, 2018 - 2030)

• Healthcare Payers

• Life Science Companies

• Healthcare Providers

Healthcare Data Monetization Solutions Regional Outlook (Revenue, USD Million, 2018 - 2030)

• North America

  • U.S.

  • Canada

  • Mexico

• Europe

  • Germany

  • UK

  • Spain

  • Italy

  • France

  • Denmark

  • Norway

  • Sweden

• Asia Pacific

  • Japan

  • China

  • India

  • Australia

  • Thailand

  • South Korea

• Latin America

  • Brazil

  • Argentina

• MEA

  • South Africa

  • Saudi Arabia

  • UAE

  • Kuwait

List of Key Players in the Healthcare Data Monetization Solutions Market

• Oracle

• Microsoft

• Google

• Salesforce, Inc.

• SAP

• SAS Institute Inc.

• Accenture

• Infosys Limited

• Cisco Systems, Inc.

• Siemens

• Exactech, Inc.

• Particle Health, Inc.

• Snowflake Inc.