Hangover Cure Products Market To Reach $6.18 Billion By 2030

Hangover Cure Products Market Growth & Trends

The global hangover cure products market size is estimated to reach USD 6.18 billion by 2030, and grow at a CAGR of 14.9% from 2024 to 2030, according to a new report by Grand View Research, Inc. Over the past few years, the sales of hangover cure products have skyrocketed in the country. This increased availability has soared product adoption among Generation Z and millennials in the U.S. Increasing penetration of tablets/capsules worldwide is anticipated to have a positive impact on the market growth.

The market is poised for growth during the forecast period due to the increasing adoption of cure products and the growing awareness about anti-hangover products globally. Market players are expanding their presence by utilizing various distribution channels to reach a wider audience. In recent years, there has been a notable rise in consumer interest in functional foods and drinks worldwide. Therefore, ingredients that enhance energy, mental clarity, and mood, and reduce stress are expected to gain traction among consumers in the coming years. This trend towards functional foods and drinks presents opportunities for manufacturers of hangover cure products.

In addition, the widespread adoption of e-commerce has facilitated easy online distribution of hangover cure products globally. This development is anticipated to provide further opportunities for market players. The introduction of innovative hangover cure products through various distribution channels will play a vital role in driving market growth in the future.

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Hangover Cure Products Market Report Highlights

• In terms of product, hangover cure tablets/capsules held a market share of 36.8% in 2023. Hangover cure tablets containing dihydromyricetin are majorly consumed worldwide. Nuun, a hydration solutions company, offers functional effervescent tablets to enhance energy levels and provides optimum hydration benefits. Such initiatives by market players will have a positive impact on segment growth over the forecast period

• Based on remedies, the shift in consumer inclination for remedies that offer benefits like rehydration, boosting antioxidant levels in the body, treating hangovers, and neutralizing alcohol by-products are expected to further drive the market’s growth. The market for hangover remedies held the dominant share of 74.5% in 2023 and is expected to retain its lead throughout the forecast period.

• The online channel is the leading platform for the sale of hangover cure products, with a global share of 57.6% in 2023. To expand their reach and customer base, FMCG companies and pharmaceutical firms are increasingly forging partnerships with third-party aggregators like CVS Health and Amazon.com to positively influence the segment’s growth

• Market players are actively promoting their products as effective solutions for hangover prevention, which has contributed to the increased adoption of these products. In June 2022, a Swedish company, Myrkl, introduced a "pre-drinking pill" in the UK, claiming that it breaks down alcohol before it reaches the liver, thereby preventing the formation of toxic acetaldehyde

Hangover Cure Products Market Segmentation

Grand View Research has segmented the global hangover cure products market report on the basis of product, type, distribution channel, and region

Hangover Cure Products Product Outlook (Revenue, USD Million, 2018 - 2030)

• Solutions

• Tablets/Capsules

• Powder

• Patches

Hangover Cure Products Type Outlook (Revenue, USD Million, 2018 - 2030)

• Hangover Prevention

• Hangover Remedies

Hangover Cure Products Distribution Channel Outlook (Revenue, USD Million, 2018 - 2030)

• Online

• Offline

Hangover Cure Products Regional Outlook (Revenue, USD Million, 2018 - 2030)

• North America

  • U.S.

  • Canada

  • Mexico

• Europe

  • Germany

  • UK

  • Spain

  • France

  • Russia

• Asia Pacific

  • China

  • India

  • Japan

  • Australia

  • South Korea

• Central & South America

  • Brazil

  • Argentina

• Middle East & Africa

  • South Africa

  • Turkey

List of Key Players of Hangover Cure Products Market

• Abbott

• Bayer AG

• More Labs

• The Himalaya Drug Company

• Rally Labs LLC (Blowfish)

• Flyby

• Drinkwel, LLC

• Cheers Health

• Liquid I.V., Inc.

• DOTSHOT

• AfterDrink Ltd.

• Toniiq

• Purple Tree Labs

• No Days Wasted

• LES Labs (Detoxx)

• EZ Lifestyle (Over EZ)

• DrinkAde

• Kaplan Laboratory, LLC (H-PROOF)

• Bytox

• Cheal Hangover Patch

• Party Patch

• Rebound Hangover Patch

• TRIO Patch

• SmartPatches

• D-Tox Hangover Patches

• La Mend, Inc. (The Good Patch)

• RallyPatch, LLC

• Ozmo Patch

• Wet Buffalo Patch

• LiveToShine

• AWKN