Fortified Wine Market Size To Reach $31.80 Billion By 2030

Fortified Wine Market Growth & Trends

The global fortified wine market size is expected to reach USD 31.80 billion by 2030, and is anticipated to grow at a CAGR of a 9.4% from 2025 to 2030, according to a new report by Grand View Research, Inc. The rising consumption and demand for alcoholic drinks in various special events are further supporting the industry's growth. The consumption of the product is considered social recognition, which in turn will drive industry growth during the forecast timeline.

In addition, various health benefits are associated with the consumption of fortified wine and leading to the market growth. However, the increased taxation on wine in several nations and stringent government rules and regulations are hindering the growth of the market during the forecast period.

Moreover, the increasing investment in R&D by various manufacturers to produce innovative products of fortified wine across the globe is creating opportunities for the market over the upcoming years. However, government guidelines in countries such as the U.S., Germany, the UK, China, and India are expected to maintain the quality of fortified wine products. Recently, the Food Safety and Standards Authority of India (FSSAI) has framed and notified the alcoholic beverages standard regulations 2018 for the manufacturing and labeling of wine.

The lockdown announced during the COVID-19 pandemic caused disruption in transportation, suspended the supply of raw materials for a certain time, and affected the manufacturing of fortified wine. However, rising awareness about health and promotion of the use of fortified wine after the COVID-19 pandemic has projected a healthy market growth rate in the upcoming years.

In June 2021, E. & J. Gallo Winery announced that the company would build a new production facility and distribution center with a USD 423 billion investment to support its long-term innovation plans and future business growth. Such innovations are expected to boost the adoption rate of the product among consumers.

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Fortified Wine Market Report Highlights

• Based on product, the sherry wine segment is anticipated to grow at a CAGR of 10.2% from 2025 to 2030. The increasing popularity of sherry wine among Western consumers as a drink during dinner to keep the body warm has led to an upsurge in this segment.

• Based on distribution channel, sales of fortified wine through internet retailing are anticipated to grow with a CAGR of 10.0% over the forecast period. Owing to the internet penetration rate, the e-commerce sector's rising adoption among consumers has witnessed lucrative growth in recent years. Several manufacturers are offering alcoholic products on their websites and e-commerce platforms, which, in turn, will drive industry demand.

• The fortified wine market in the U.S. is projected to grow at a CAGR of 9.5% from 2025 to 2030. The U.S. fortified wine market is experiencing steady growth due to increasing consumer preference for premium products and innovative wine offerings. While traditional fortified wines like sherry and port remain popular, there is a rising demand for new flavors and varieties.

• The fortified wine market in Germany is projected to grow at a CAGR of 9.1% from 2025 to 2030. In Germany, fortified wine consumption is gradually rising, with a growing interest in sweet and dessert wines. The market is primarily driven by consumers seeking premium and imported wines, as well as those who appreciate high-alcohol-content beverages.

Fortified Wine Market Segmentation

Grand View Research has segmented the fortified wine market based on product, distribution channel, and region.

Fortified Wine Product Outlook (Revenue, USD Million, 2018 -2030)

• Port wine

• Vermouth

• Sherry

• Others

Fortified Wine Distribution Channel Outlook (Revenue, USD Million, 2018 -2030)

• Pub, Bars & Restaurants

• Internet Retailing

• Liquor Stores

• Supermarkets

• Others

Fortified Wine Regional Outlook (Revenue, USD Million, 2018 -2030)

• North America

  • U.S.

  • Canada

  • Mexico

• Europe

  • Germany

  • UK

  • France

  • Italy

  • Spain

• Asia Pacific

  • China

  • Japan

  • India

  • South Korea

  • Australia

• Latin America

  • Brazil

  • Argentina

• Middle East & Africa

  • South Africa

List of Key Players of Fortified WineMarket

• E. & J. Gallo Winery

• Constellation Brands, Inc.

• Treasury Wine Estates

• Trinchero Family Estates

• Deutsch Family Wine & Spirits

• The Wine Group

• Liberty Wines Limited

• Precept Wine, LLC

• Michelle Wine Estate

• Backsberg

• Sogevinus Fine Wines SL (Kopke)

• Taylor's Port

• Albina & Hanna