Diving Tourism Market Size To Reach $8.8 Billion By 2030

Diving Tourism Market Growth & Trends

The global diving tourism market size is anticipated to reach USD 8.8 billion by 2030, according to a new report by Grand View Research, Inc. The market is expected to grow at a CAGR of 10.4% from 2023 to 2030. The increasing popularity of adventure travel, the expansion of scuba diving certification programs, and the development of new diving destinations around the world have contributed to the growth of the diving tourism market. As more countries invest in infrastructure and promote their diving sites, the market for diving tourism is likely to continue to expand.

The COVID-19 pandemic had a significant impact on the diving tourism market as many popular diving destinations in countries including Thailand, Mexico, Spain, and Egypt had to close their borders or impose strict entry requirements, leading to a sharp decline in tourist arrivals. In 2022, as the global tourism industry continued to recover from the COVID-19 pandemic, the diving tourism market is expected to experience growth in the coming years.

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Diving Tourism Market Report Highlights

• Based on diving type, the scuba diving segment accounted for the largest revenue share of 77.8% in 2022 and is expected to retain its dominance over the forecast period owing to the advancements in technology, increased awareness of the benefits of the scuba diving as a sport, and the rise of eco-tourism

• Based on the tourist type, the international segment dominated the market and held a share of 61.2% in 2022. It is expected to continue to retain its position over the forecast period owing to the increasing disposable income, growing awareness about marine conservation, and the rise of social media which has played a significant role in promoting diving tourism across the international borders

• Based on age group, the 30 to 40 segments dominated the market with a share of 39.7% in 2022. The age group between 30 to 40 has more time and financial resources to invest in diving activities and is more open to experience

• Based on gender, the male segment dominated the market with a share of 61.7% in 2022. Men often being encouraged to take risks and try new things, while women are expected to be more cautious and reserved

• Europe held a market share of 38.2% in 2022 and is expected to retain its dominance over the forecast period. Asia Pacific is anticipated to expand at a faster CAGR of 12.2% over the forecast period. The market growth in this region is primarily attributed to the expansion of diving sites and the availability of top diving operators

• Mergers & acquisitions, agreements, R&D activities, and expansions are the key strategies being adopted by the companies over the past years. For instance, In July 2018, Entrada Travel Group acquired the Far North Queensland dive cruise business of Diverse Den. The strategy behind the acquisition is to collectively offer diving and other services to tourists 

Diving Tourism Market Segmentation

Grand View Research has segmented the global diving tourism market report based on diving type, tourist type, age group, gender, and region:

Diving Tourism Diving Type Outlook (Revenue, USD Million, 2018 - 2030)

• Scuba Diving

  • Deep Diving

  • Drift Diving

  • Wreck Diving

  • Others

• Free Diving

Diving Tourism Tourist Type Outlook (Revenue, USD Million, 2018 - 2030)

• Domestic

• International

Diving Tourism Age Group Outlook (Revenue, USD Million, 2018 - 2030)

• 10-20

• 20-30

• 30-40

• 40 & above

Diving Tourism Gender Outlook (Revenue, USD Million, 2018 - 2030)

• Men

• Women

Diving Tourism Regional Outlook (Revenue, USD Million, 2018 - 2030)

• North America

  • U.S.

  • Canada

  • Mexico

• Europe

  • U.K.

  • France

  • Germany

  • Spain

• Asia Pacific

  • China

  • Malaysia

  • Australia

  • Thailand

• Central & South America

  • Brazil

• Middle East & Africa

  • South Africa

List of Key Players in the Diving Tourism Market

• The Natural Travel Collection Ltd,

• Dive-The-World.com

• Bluewater Travel

• Scuba Travel

• Divers Den

• Dive Adventures

• Fly & Sea Dive Adventures

• Ultimate Diving

• ZuBlu

• PADI