Connected Living Room Market To Reach $101.42 Billion By 2030

Connected Living Room Market Growth & Trends

The global connected living room market size is estimated to reach USD 101.42 billion by 2030, registering a CAGR of 8.9% from 2025 to 2030, according to a new report by Grand View Research, Inc. The increasing adoption of smart TVs and smart speakers is expected to drive the growth.

The smart TVs have evolved drastically in recent years with increased connectivity and accessibility to various applications and platforms. The wireless connectivity has enlarged the televisions compatibility with a large number of complimentary devices such as smartphones and tablet PCs. This has further helped integrate various other devices with the large screen comfort of a smart TV.

Video streaming has revolutionized the entertainment industry and video-on-demand is emerging as a potential substitute to conventional television broadcasts. At the same time, the growing trend of streaming live videos over social media and other platforms is underlining the importance of connected devices and making it evidently necessary for the masses to get acquainted with these devices. These factors are expected to continue propelling the growth of the market over the forecast period.

Asia Pacific is estimated to dominate the connected living room market over the forecast period. The number of smartphone users in the region is rising continuously as communication networks continue to strengthen and the youth population continues to increase. Moreover, the demand for smartphones, gaming consoles, and tablet PCs in the region is growing as the popularity of social media platforms among the youth population continues to grow. All these factors bode well for the regional market.

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Connected Living Room Market Report Highlights

• The smart TVs and streaming devices segment accounted for the largest revenue share of 29.9% in the connected living room industry in 2024 and became an important part of the connected living room setup.

• The retrofit application segment accounted for a larger revenue share in the global market in 2024 and is a popular way to transform traditional homes into smart homes without requiring complete renovations.

• Based on end-use, the home automation & control segment is expected to grow at the fastest CAGR over the forecast period.

• In 2024, North America accounted for a substantial revenue share in the global market, owing to the well-established digitization initiatives in the region and the extensive presence of various major market players.

Connected Living Room Market Segmentation

Grand View Research has segmented the global connected living room market based on product, application, end-use, and region:

Connected Living Room Product Outlook (Revenue, USD Million, 2018 - 2030)

• Smart TVs & Streaming Devices

• Gaming Consoles

• Smart Speakers & Voice Assistants

• Home Theater Systems & Soundbars

• Smart Set-top Boxes (STBs)

• Computers and Laptops

• Smartphones and Tablets

• Connected Security Systems

• Connected Lighting

• Others

Connected Living Room Application Outlook (Revenue, USD Million, 2018 - 2030)

• New Construction

• Retrofit

Connected Living Room End-use Outlook (Revenue, USD Million, 2018 - 2030)

• Home Entertainment & Media Streaming

• Gaming & E-sports

• Home Automation & Control

• Others

Connected Living Room Regional Outlook (Revenue, USD Million, 2018 - 2030)

• North America

  • U.S.

  • Canada

  • Mexico

• Europe

  • Germany

  • U.K.

  • France

• Asia Pacific

  • China

  • Japan

  • India

  • South Korea

  • Australia

• Latin America

  • Brazil

• Middle East & Africa

  • Saudi Arabia

  • South Africa

  • UAE

List of Key Players in the Connected Living Room Market

• ABB

• Amazon.com, Inc.

• Apple Inc.

• ASSA ABLOY

• Google LLC

• Honeywell International Inc.

• Legrand SA

• LG Electronics

• Signify Holding

• Robert Bosch GmbH

• SAMSUNG

• Schneider Electric

• Siemens

• Sony Corporation