The global cognitive assessment and training in healthcare market size is expected to reach USD 26.1 billion by 2030, according to a new report by Grand View Research, Inc. The market is projected to grow at a CAGR of 27.02% from 2024 to 2030. Healthcare professionals use cognitive assessment to evaluate patients who exhibit loss of memory or other signs of cognitive impairment. These assessments are helpful in screening for a variety of illnesses including Parkinson's disease, brain tumors, and stroke-related cognitive problems, and identifying patients who are at risk of developing dementia. Rise in incidence rates of dementia cases, increasing awareness regarding cognitive health, and technologically advanced cognitive assessments & training tools remain key factors for growth. Moreover, increased application of cognitive assessments in clinical trials and dementia research are also other factors driving growth of market.
The COVID-19 pandemic affected the market with a reduction in emergency visits and significantly delayed outpatient clinic appointments. In addition, consultation services that involve one-on-one interaction were hampered due to concerns about transmission. Market players suffered losses in the initial phase. However, telemedicine and online platforms for cognitive testing and training created new revenue streams to mitigate some of those losses. As a result, cutting-edge technologies such as remote (decentralized) clinical trials and home-based assessments have been adopted at an unprecedented rate.
Demand for brain assessment training through tech-savvy generation and expansion of market for cognitive solutions are both driving the rise of cognitive assessment and training sector. Due to advancement of technology, brain training activities have been steadily incorporated into computerized training on smartphones and tablets, computers, and more recently, gaming consoles. Some brain training regimens focus on particular cognitive skills, while others are more comprehensive and interconnected. Programs for cognitive training may include manipulatives; additional support, such as playing cards; physical activity; tasks requiring paper and pencil; computer-based exercises; and other training techniques.
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Based on assessment, pen and paper assessment segment dominated the market with a revenue share of more than 47 % in 2023, owing to easier availability, convenience, and affordability. The hosted assessment segment is expected to witness a CAGR of over 28% over the forecast period pertaining to increase in adoption of telemedicine
Based on component, the services segment held a majority of revenue share of more than 50.0% in 2023 owing to increase in demand for training & support and consulting for rater qualification, training, and management that equip raters to administer scales in the most efficient manner while adhering to highest standards
Based on application, the clinical trials segment dominated the market with a revenue share of over 42.0% in 2023 and is expected to retain its position during the forecast period
North America held the largest revenue share of more than 37.0% in 2023 owing to rise in public awareness related to the treatments of cognitive illnesses. Due to rapidly aging population in the region, which is susceptible to cognitive disorders, government funding for clinical trials and research has increased
Asia Pacific is anticipated to witness the fastest CAGR over the forecast period, due to increasing incidence of sports injuries & trauma leading to cognitive impairment, rising geriatric population, rapidly expanding healthcare infrastructure, and growing government backing
Grand View Research has segmented the global cognitive assessment and training in healthcare market based on assessment, component, application, and region:
Cognitive Assessment And Training In Healthcare Assessment Outlook (Revenue, USD Million, 2018 - 2030)
Biometrics Assessment
Pen & Paper-based Assessment
Hosted Assessment
Cognitive Assessment And Training In Healthcare Component Outlook (Revenue, USD Million, 2018 - 2030)
Solution
Assessment
Data Analysis & Reporting
Data Management
Others
Services
Training & Support
Consulting
Cognitive Assessment And Training In Healthcare Application Outlook (Revenue, USD Million, 2018 - 2030)
Clinical Trials
Screening & Diagnostics
Brain Training
Academic Research
Cognitive Assessment And Training In Healthcare Regional Outlook (Revenue, USD Million, 2018-2030)
North America
U.S.
Canada
Europe
UK
Germany
France
Italy
Spain
Sweden
Norway
Denmark
Asia Pacific
Japan
China
India
Australia
Thailand
South Korea
Latin America
Brazil
Mexico
Argentina
MEA
South Africa
Saudi Arabia
UAE
Kuwait
List of Key Players in the Cognitive Assessment And Training In Healthcare Market
Cambridge Cognition Ltd
CogniFit Inc
Cogstate Ltd
CNS Vital Signs, LLC
Brain Resource Company
WIRB-Copernicus Group
Quest Diagnostics Incorporated
Signant Health
Posit Science
Clario
Cognetivity Neurosciences
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