The global canned tuna market size is anticipated to reach USD 29.90 billion by 2033, registering a CAGR of 4.2% from 2026 to 2033, according to a new report by Grand View Research, Inc. The growing adoption of seafood among consumers is expected to be the key factor for market growth. Moreover, exceptional nutritional properties coupled with excellent taste & texture associated with the tuna species are expected to expand the market over the next few years.
Additionally, urbanization and changing lifestyles have contributed to the popularity of canned tuna, as busy individuals opt for ready-to-eat seafood products that require minimal preparation. The convenience of canned tuna extends beyond households to food service establishments, where it is widely used in salads, sandwiches, pasta dishes, and sushi. The increasing demand for protein-rich meals in the fitness and wellness sector further reinforces the market’s expansion.
Canned tuna is generally an affordable protein source, making it attractive to budget-conscious consumers. As the cost of meat and other protein sources continues to rise, canned tuna becomes an even more appealing option for consumers who want to maintain a healthy diet. Additionally, the affordability of canned tuna makes it a popular choice for food banks and other charitable organizations that provide food assistance to those in need. Canned tuna is often included in food assistance packages because it is an affordable and nutritious option that can help stretch a limited food budget.
Sustainability concerns are also shaping industry trends, with consumers showing a growing preference for eco-friendly and responsibly sourced seafood. Leading manufacturers are implementing sustainable fishing practices, such as pole-and-line fishing, and obtaining certifications from organizations like the Marine Stewardship Council (MSC). This has led to the introduction of premium-canned tuna options that emphasize ethical sourcing, traceability, and environmental responsibility.
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Skipjack dominated the product segment with more than 47.5% share in 2025 owing to its wide availability, affordability, and strong consumer demand.
The yellowfin segment is expected to grow at a significant CAGR of 4.4% over the forecast period.
The hypermarkets & supermarkets segment led the market with the largest revenue share of 74.4% in 2025. Their widespread presence, extensive product selection, and convenience factors significantly shaped consumer purchasing preferences.
Europe dominated the global canned tuna market with the largest revenue share of 37.8% in 2025. The region's strong preference for canned seafood, driven by convenience, nutritional benefits, and sustainability concerns, contributed to its dominant position.
Grand View Research has segmented the global canned tuna market based on the product, distribution channel, and region:
Canned Tuna Product Outlook (Volume, Kilotons; Revenue, USD Million, 2021 - 2033)
Skipjack
Yellowfin
Others
Canned Tuna Distribution Channel Outlook (Volume, Kilotons; Revenue, USD Million, 2021 - 2033)
Hypermarkets & Supermarkets
Specialty Stores
Online
Others
Canned Tuna Regional Outlook (Volume, Kilotons; Revenue, USD Million, 2021 - 2033)
North America
U.S.
Canada
Mexico
Europe
UK
Germany
France
Italy
Spain
Asia Pacific
China
India
Japan
Australia & New Zealand
South Korea
Central & South America
Brazil
Middle East & Africa (MEA)
South Africa
List of Key Players of Canned Tuna Market
Frinsa
Century Pacific Food Inc.
Jealsa
Thai Union Group PCL.
Bumble Bee Foods, LLC.
Grupo Calvo
Wild Planet Foods
Aneka Tuna Indonesia
American Tuna
Ocean Brands GP.
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