The global blanket market size is expected to reach USD 25.54 billion by 2030, registering to grow at a CAGR of 7.5% from 2024 to 2030 according to a new report by Grand View Research, Inc. Significant growth of the travel and hospitality industries at a global level as a result of reduced airline fares and attractive value-added services provided by key hotel industry participants is expected to remain a prominent factor. Furthermore, rising national defense spending by the governments of countries including U.S., China, Russia, Iran, Israel, India, and Pakistan is expected to promote the use of blankets for military and air force over the next few years.
Cotton-based products dominated the market and generated a revenue of USD 4.6 billion in 2018. These product types are expected to gain momentum as a result of their high visibility as durable comfort characteristics. Furthermore, these textile products have the ability to perform across a wide range of climate conditions.
Since the last few years, some of the celebrities have been launching the products under their name. For instance, in March 2019, Drew Barrymore launched Flower Home, a homeline at Walmart.com. The brand, along with various home related décor and furniture, also offers blankets that are richly layered and cozy. Similarly, in March 2019, the multinational furniture company, Ikea launched the brand Overalt. The brand specifically offers African design decors and furniture. Moreover, Sindhiso Kumhalo and Renée Rossouw have been working on quilt and blanket projects for the launch of products, which are based on African designs.
In May, 2019, natural home goods brand Buffy launched a new product, The Breeze. These temperature regulating comforters are derived from eucalyptus fibers. Shell fabric and the fills are the naturally more breathable as compared to other comforters derived from polyester or animal-based materials. The breathability associated with these product forms ultimately leads to a more regulated temperature during sleep.
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The polyester segment held the largest market share of 33.8% in 2023. Polyester is a synthetic fiber known for its resilience and resistance to wear and tear.
The commercial segment is expected to witness significant growth in the blanket market during the forecasted period.
Asia Pacific held the largest market share of 37.1% in 2023.
Online distribution channel is expected to register the highest CAGR from 2024 to 2030.
Grand View Research has segmented the global blanket market based on product, distribution channel, application, and region:
Blanket Product Outlook (Revenue, USD Million, 2018 - 2030)
Mink
Fleece
Wool
Cotton
Polyester
Others
Blanket Application Outlook (Revenue, USD Million, 2018 - 2030)
Residential/Household
Commercial
Blanket Distribution Channel Outlook (Revenue, USD Million, 2018 - 2030)
Offline
Supermarkets and Hypermarkets
Specialty Stores
Others
Online/E-commerce
Blanket Regional Outlook (Revenue, USD Million, 2018 - 2030)
North America
U.S.
Canada
Mexico
Europe
Germany
UK
France
Italy
Spain
Asia Pacific
China
Japan
India
Australia
New Zealand
Latin America
Brazil
Middle East and Africa (MEA)
South Africa
List of Key Players in Blanket Market
American Blanket Company
Pendleton Woolen Mills
Boll & Branch LLC
SEG Products
Chellco Industries Limited.
Casper Sleep Inc.
SUMEC Textile Light Industry Co., Ltd.
Brooklinen
Kanata Blanket Co.
Faribault Woolen Mill
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