Area Rugs Market To Reach $16.91 Billion By 2030 | CAGR 6.2%

Area Rugs Market Growth & Trends

The global area rugs market size is expected to reach USD 16.91 billion by 2030, according to a new report by Grand View Research, Inc. The market is projected to grow at a CAGR of 6.2% from 2024 to 2030. The growing interest in home improvement projects significantly favor the growth of area rugs as homeowners increasingly seek to refresh and update living spaces. As more individuals invest time and resources into renovating homes, area rugs have emerged as a key accessory that enhances both aesthetic appeal and functionality. These rugs serve as focal points that can tie together various design elements, add warmth, and define spaces within open floor plans. Additionally, with the rise of social media platforms showcasing home decor inspirations, homeowners are motivated to experiment with different styles, colors, and textures in interiors, further propelling the area rugs market.

The rising consumer preference for sustainability is driving the market as more individuals seek eco-friendly options made from natural fibers or recycled materials. As awareness of environmental issues grows, consumers are increasingly inclined to choose products that minimize ecological footprint, leading to a demand for rugs that are stylish but also sustainable. Manufacturers are responding by developing innovative rugs crafted from organic materials like wool, jute, and cotton, as well as incorporating recycled materials, which appeal to environmentally conscious shoppers. This shift enhances brand loyalty among consumers who prioritize sustainability but also encourages brands to adopt transparent sourcing and production practices. As a result, the market is evolving to align with these values, fostering a competitive edge for businesses that prioritize eco-friendly offerings.

The expansion of online shopping platforms significantly drives the market by enhancing accessibility and convenience for consumers. With the ability to browse a wide range of styles, sizes, and prices from the comfort of their homes, consumers can easily compare products and make informed purchasing decisions. E-commerce platforms often feature detailed product descriptions, customer reviews, and high-resolution images, which help consumers visualize how rugs will fit into their spaces. Additionally, online retailers frequently offer promotions and discounts, further incentivizing purchases. This shift towards digital shopping not only broadens the consumer base but also encourages impulse buying, ultimately boosting sales and driving growth in the area rugs market.

Furthermore, geographic expansion, growing urbanization and the construction of new residential properties in emerging markets significantly favors the growth of the area rugs market. As more consumers move to urban areas, there is a rising demand for home furnishings, including area rugs, to enhance living spaces. New residential developments often attract a diverse demographic, creating opportunities for various rug styles that cater to different tastes and preferences. Additionally, as urban dwellers increasingly seek to personalize homes, the need for decorative elements like area rugs becomes more pronounced. This trend boosts local demand but also encourages retailers to establish a presence in these emerging markets, facilitating greater product availability and further driving market growth.

 Request a free sample copy or view report summary: Area Rugs Market Report

Area Rugs Market Report Highlights

• Based on material, wool area rugs held substantial market driven by the increasing consumer preference for high-quality, durable, and eco-friendly flooring options that offer comfort and insulation. Additionally, the growing trend toward sustainable and natural materials in home decor further fuels demand for wool rugs, as consumers seek products that align with values of sustainability and environmental consciousness.

• Based on type, handmade area rugs are anticipated to witness a substantial growth over the forecast period. The growth in sales of handmade area rugs is driven by consumers' increasing appreciation for artisanal craftsmanship and unique, one-of-a-kind products that add character to living spaces. Additionally, the rising demand for sustainable and ethically sourced home decor items further boosts this market, as handmade rugs often utilize traditional techniques and natural materials, appealing to environmentally conscious consumers.

• Based on end use, household segment held substantial market revenue. This growth is largely attributed to the growing emphasis on home aesthetics and comfort, as consumers increasingly invest in decor that enhances their living spaces. Area rugs serve as essential elements in interior design, providing warmth, style, and functionality in various rooms such as living rooms, bedrooms, and dining areas

• Based on region, the Asia Pacific area rugs market is experiencing significant growth driven by rising consumer spending on home furnishings and an increasing focus on interior design, as homeowners seek to enhance the aesthetic appeal and comfort of their living spaces. Additionally, the expansion of e-commerce platforms has made it easier for consumers to access a wider variety of styles and price points, facilitating informed purchasing decisions and boosting overall demand.

Area Rugs Market Segmentation

Grand View Research has segmented the global area rugs market on the basis of material, type, end use, and region.

Area Rugs Material Outlook (Revenue, USD Billion; 2018 - 2030)

• Nylon

• Polyester

• Cotton

• Wool

• Silk

• Jute

• Others

Area Rugs Type Outlook (Revenue, USD Billion; 2018 - 2030)

• Handmade

• Machine Made

Area Rugs End Use Outlook (Revenue, USD Billion; 2018 - 2030)

• Commercial

• Household

Area Rugs Regional Outlook (Revenue, USD Billion; 2018 - 2030)

• North America

  • U.S.

  • Canada

  • Mexico

• Europe

  • U.K.

  • Germany

  • France

  • Italy

  • Spain

• Asia Pacific

  • China

  • Japan

  • India

• Central & South America

  • Brazil

  • Argentina

• Middle East & Africa

  • South Africa

  • Saudi Arabia

List of Key Players in the Area Rugs Market

• Mohawk Industries, Inc.

• Shaw Industries Group, Inc.

• Harounian Rugs International (HRI)

• Balta Industries NV

• Milliken

• The Natural Carpet Company

• Nourison

• Capel Rugs

• The Dixie Group

• Agnella