The global anime movies and TV shows market size is estimated to reach USD 26.89 billion by 2030, growing at a CAGR of around 11.7% from 2023 to 2030, according to a new report by Grand View Research, Inc. The market growth can be ascribed to the increasing popularity of anime movies and TV shows as a popular form of entertainment across the globe. The anime content is attracting a large fanbase through its engaging characters, distinct storytelling, broad appeal, unique visuals, etc. Anime has attracted audiences of all ages and is available on various platforms, such as TV channels, websites, mobile applications, and OTT. The ongoing proliferation of OTT platforms offers lucrative opportunities for the anime movies & TV shows market. These streaming sites are gaining massive traction as they offer enhanced viewing experiences and good-quality content.
Moreover, the content on OTT is categorized according to various age groups, which makes it a reliable and convenient mode of entertainment for both kids and parents. The streaming services, such as Hulu, Netflix, and Amazon Prime, are focusing on providing various popular anime titles while also creating their own shows. For instance, in March 2022, Netflix announced a slate of 40 anime titles set to debut on the service through the end of the year, during the AnimeJapan 2022 event. Such initiatives provide significant growth prospects for the market.The growth is also being driven by increasing viewership on anime-only services, such as Funimation, Crunchyroll, and Viewster. These companies, especially Crunchyroll, drive the business through various channels, including first-party streaming, home entertainment products (DVD box sets and so on), secondary distribution, and merchandise licensing.
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In terms of type, the movies segment is estimated to record a significant CAGR from 2023 to 2030with the increasing demand for anime movies as a mainstream source of entertainment across the globe
In terms of genre, the sci-fi & fantasy segment is estimated to record a CAGR of over 12.0% from 2023 to 2030 owing to increasing demand for titles outlining imaginative and futuristic themes filled with high-end technologies, space science, time travel, etc.
In terms of audience, the children & kids segment accounted for a revenue share of nearly 10.0% in 2022. The audience in this segment is largely influenced by the distinguished content and visually appealing graphics
The OTT platform segment is expected to record a significant growth rate over the forecast period with increasing viewership for anime content on these platforms as they offer high-quality subscription-based services along with a wide range of new and existing titles
Asia Pacific captured a considerable revenue share in 2022 due to the high number of anime fans in the region. Moreover, a strong presence of various anime studios and streaming services in the region is favoring market growth
Grand View Research has segmented the global anime movies & TV shows market based on type, genre, audience, platform, and region:
Anime Movies & TV Shows Type Outlook (Revenue, USD Million, 2018 - 2030)
TV Shows
Movies
Anime Movies & TV Shows Genre Outlook (Revenue, USD Million, 2018 - 2030)
Action & Adventure
Sci-Fi & Fantasy
Sports
Romance & Drama
Others
Anime Movies & TV Shows Audience Outlook (Revenue, USD Million, 2018 - 2030)
Children & Kids
Teenagers
Adults
Anime Movies & TV Shows Platform Outlook (Revenue, USD Million, 2018 - 2030)
TV Channels
Theatre
OTT Platforms
Anime Websites
Others
Anime Movies & TV Shows Regional Outlook (Revenue, USD Million, 2018 - 2030)
North America
U.S.
Canada
Europe
U.K.
Germany
France
Italy
Spain
Asia Pacific
China
Japan
India
South Korea
Australia and New Zealand (ANZ)
Latin America
Brazil
Mexico
Middle East & Africa (MEA)
Saudi Arabia
List of Key Players in Anime Movies And TV Shows Market
Anime Studios
Pierrot Co., Ltd.
Production I.G, Inc.
Studio Ghibli, Inc.
Sunrise, Inc. (Bandai Namco Filmworks)
Toei Animation Co., Ltd.
Bones Inc.
Kyoto Animation Co., Ltd.
MADHOUSE, Inc.
Crunchyroll (Sony Pictures Entertainment Inc.)
Progressive Animation Works Co., Ltd. (PA Works)
Good Smile Company, Inc.
Discotek Media
Sentai Holdings, LLC (AMC Networks)
VIZ Media, LLC
Ufotable Co., Ltd.
Atomic Flare
Anime Streaming Platforms
Amazon Prime
Crunchyroll
Hulu, LLC
Netflix
HIDIVE, LLC
Tubi, Inc.
Anime Network
RetroCrush (Cinedigm)
HBO Max (WarnerMedia Direct, LLC)
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