Europe Complementary And Alternative Medicine Market To Reach $189.02 Billion By 2030

December 2024 | Report Format: Electronic (PDF)

Europe Complementary And Alternative Medicine Market Growth & Trends 

The Europe complementary and alternative medicine market size is expected to reach USD 189.02 billion in 2030 and is expected to grow at a CAGR of 21.4% from 2025 to 2030. The market is majorly driven by the growing awareness regarding alternative medicine and its numerous associated benefits. Further, an increase in the adoption of, spas, and other wellness treatments has resulted in a considerable adoption of complementary and alternative medicine services. 

The presence of a large number of service providers along with educational institutes is likely to create lucrative growth opportunities over the forecast period. In addition, R&D activities to determine the potential of CAM in treating a number of chronic diseases are anticipated to boost the market growth over the forecast period.

The willingness of people to use CAM will further offer lucrative growth opportunities in the forecast period. Naturopaths were referred four times as regularly as acupuncture, TCM, osteopathy, and other methods were employed more than 3 times by people without supplemental health insurance. In addition, people in Switzerland with additional health insurance for CM used all CM modalities.

Germany accounted for the largest revenue share in the European market in 2020. The European market is fragmented and witnesses moderate market competition. This is due to the presence of a number of well-established service providers as well as recognized education providers in the region.  


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Europe Complementary And Alternative Medicine Market Report Highlights

  • The body healing intervention segment held the largest revenue share during the forecast period owing to the increasing inclination of the consumers towards the use of these therapies. Owing to its growing popularity, a number of insurance companies are offering coverage in their medical plans, which is expected to offer lucrative growth opportunities in the forecast period

  • The traditional alternative medicine/botanical intervention segment was the second-largest revenue-generating segment during the forecast period. Government initiatives along with increasing awareness among the population are expected to drive the segment over the forecast period

  • The mind healing intervention segment is expected to witness growth over the forecast period due to the rising prevalence of mental illness, along with well-established research institutes in the region

  • In the near future, there will be a demand by technology and medical companies to further research on how energy networks connect to bodies and brains

  • Moreover, sensory integration therapy has become one of the most demanded and utilized approaches for autism

  • The increasing research and focus of researchers on developing therapies is expected to fuel the market growth

Europe Complementary And Alternative Medicine Market Segmentation 

Grand View Research has segmented the Europe complementary and alternative medicine market report based on intervention, and country

Europe Complementary And Alternative Medicine Intervention Outlook (Revenue, USD Million, 2018 - 2030)

  • Traditional Alternative Medicine/Botanicals

    • Ayurveda

    • Apitherapy

    • Bach Flower Therapy

    • Naturopathic Medicine

    • Traditional Chinese Medicine

    • Traditional Korean Medicine

    • Traditional Japanese Medicine

    • Traditional Mongolian Medicine

    • Traditional Tibetan Medicine

    • Zang Fu Theory

  • Mind Healing

    • Autosuggestion

    • Hypnotherapy

    • Neuro-linguistic Programming

    • Self-hypnosis

    • Spiritual Mind Treatment

    • Transcendental Meditation

  • Body Healing

    • Acupressure

    • Acupuncture

    • Alexander Technique

    • Auriculotherapy

    • Autogenic Training

    • Chiropractic

    • Cupping Therapy

    • Kinesiology

    • Osteomyology

    • Osteopathy

    • Pilates

    • Qigong

    • Reflexology

    • Yoga

  • External Energy

    • Magnetic Therapy

      • Bio-magnetic Therapy

      • Magnetic Resonance Therapy

    • Radionics

    • Reiki

    • Therapeutic Touch

    • Chakra Healing

  • Sensory Healing

    • Aromatherapy

    • Music therapy

    • Sonopuncture

    • Sound Therapy

Europe Complementary And Alternative Medicine Country Outlook (Revenue, USD Million, 2018 - 2030)

  • Europe

    • Germany

    • U.K.

    • France

    • Italy

    • Spain

    • Denmark

    • Sweden

    • Norway

    • Belgium

    • Switzerland

    • NetherlandsPoland

    • Austria

    • Greece

    • Ireland

    • Rest of Europe

List of Key Players in Europe Complementary And Alternative Medicine Market

  • Columbia Nutritional

  • Nordic Nutraceuticals

  • Ramamani Iyengar Memorial Yoga Institute

  • The Healing Company Ltd.

  • John Schumacher Unity Woods Yoga Centre

  • Sheng Chang Pharmaceutical Company

  • Pure Encapsulations, LLC.

  • Herb Pharm

  • AYUSH Ayurvedic Pte Ltd.

 

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