The Canada fruit puree market size is anticipated to reach USD 134.9 million by 2030, according to a new report by Grand View Research, Inc. The market is expected to expand at a CAGR of 5.7% from 2023 to 2030. The high penetration of food and beverage companies has widened the scope for fruit puree in the country. Several companies have been incorporating fruit puree in new and innovative ways to launch exciting products.
The COVID-19 outbreak has increased demand for fruit purees, which are high in vitamins and minerals that help prevent colds and boost immunity. Probiotic drinks containing fruit puree, such as Actimel, are becoming increasingly popular among consumers as a way to boost immunity. Many fruit purees are marketed as sugar substitutes as well. In line with this health trend, the popularity of low or no-sugar beverages such as flavored water, drinkable yogurt, and energy drinks has grown significantly over the years.
Players identify potential acquisition targets that align with their strategic objectives, conduct due diligence to evaluate the financial performance and potential synergies of each target, negotiate the deal terms, and integrate the acquired company into their operations. Key market players adopting this inorganic growth strategy include Prodalim.
In 2022, the mix fruit purees segment dominated the market and accounted for 32.4% of the sales in 2022. People prefer mixed fruit purees for several reasons, from mixing different fruits resulting in unique and complex flavors that are not found in single-fruit purees to mixing fruits providing a wider range of nutrients, vitamins, and minerals that can be beneficial for health. Such factors are expected to drive sales of mixed fruit purees in Canada.
The baby food segment is anticipated to expand at the fastest CAGR of 7.2% from 2023 to 2030. There are several fruit purees for babies available in the country. Sweet potato, carrot, apple, banana, pear, squash, peach, blueberry, avocado, plum, and other fruits are used to make these. They are high in nutrients and vitamins, and they are also easily digestible, making them a wonderful diet for babies. Companies like Nestlé have a wide range of products available.
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By type, the mix fruit purees segment led the market and accounted for 32.4% of the revenue share in 2022. The rising popularity of creating flavors by blending fruits that are distinct and diverse from those of single-fruit purees
By application, the beverages segment led the market and accounted for 35.6% of the revenue share in 2022. Purees are used to make a wide range of beverages, including smoothies, cocktails, mocktails, and juices
The baby food segment is anticipated to expand at the fastest CAGR over the forecast period, owing to the high nutritional value and easy digestibility of the product
Grand View Research has segmented the Canada fruit puree market based on type, and application:
Canada Fruit Puree Type Outlook (Revenue, USD Million, 2017 - 2030)
Apple
Mango
Banana
Strawberry
Plum
Pear
Peaches
Mix
Others
Canada Fruit Puree Application Outlook (Revenue, USD Million, 2017 - 2030)
Beverages
Bakery
Snacks
Baby Food
Others
List of Key Players in the Canada Fruit Puree Market
Döhler Group
Ingredion Incorporated
Grünewald International
Fenix
AGRANA Beteiligungs-AG
Polproduct
Uren Food Group Limited
Kiril Mischeff
Prodalim
SVZ Industrial Fruit & Vegetable Ingredients
Healthy Berries LTD
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