Loyalty Programs Procurement Intelligence Report, 2023 - 2030 (Revenue Forecast, Supplier Ranking & Matrix, Emerging Technologies, Pricing Models, Cost Structure, Engagement & Operating Model, Competitive Landscape)

Research Scope & Content Outline

Chapter 1. Methodology and Scope
                    1.1. Market Segmentation & Scope
                    1.2. Research Methodology
                    1.3. Research Scope & Assumption
                    1.4. Information Procurement
                         1.4.1. Purchased Database
                         1.4.2. GVR’s Internal Database
                         1.4.3. Secondary Sources & Third-Party Perspectives
                         1.4.4. Primary Research
                    1.5. Information Analysis
                         1.5.1. Data Analysis Models
                    1.6. Market Formulation & Data Visualization
                    1.7. Data Validation & Publishing
Chapter 2. Loyalty Programs Market Intelligence
                    2.1. Category Definition
                    2.2. Category Intelligence
                         2.2.1. Market Size
                         2.2.2. Trends
                         2.2.3. Drivers
                         2.2.4. Challenges
                         2.2.5. Segmental Outlook
                         2.2.6. Regional Outlook
                    2.3. Technology
                         2.3.1. Emerging Technology
                         2.3.2. Best Practices in the Industry
                    2.4. Regulatory Landscape
                    2.5. Porter’s Five Forces Analysis
                         2.5.1. Bargaining power of suppliers
                         2.5.2. Bargaining power of buyers
                         2.5.3. Threat of substitutes
                         2.5.4. Threat of new entrants
                         2.5.5. Competitive rivalry
Chapter 3. Loyalty Programs - Supplier Intelligence
                    3.1. Identification of top 10 suppliers
                         3.1.1. Ascendant Loyalty LLC
                         3.1.2. Kobie Marketing
                         3.1.3. Emakina Group
                         3.1.4. Gotoclient S.L.U
                         3.1.5. Capillary Technologies
                         3.1.6. XGate Corporation Limited
                         3.1.7. Zinrelo (Velocita, Inc.)
                         3.1.8. Exponential Media
                         3.1.9. Loyalty Gator Inc.
                         3.1.10. LoyaltyLion Ltd.
                    3.2. Loyalty Programs - Supplier’s Landscape
                    3.3. Loyalty Programs - Supplier’s Ranking Methodology
                         3.3.1. Supplier Operational Capabilities
                              3.3.1.1. Years in Services
                              3.3.1.2. Geographical Service Provisions
                              3.3.1.3. Industries Served
                              3.3.1.4. Revenue Generated
                              3.3.1.5. Employee Strength
                              3.3.1.6. Key Clients
                         3.3.2. Supplier Functional Capabilities
                              3.3.2.1. Types of Loyalty Services
                                   3.3.2.1.1. Multi-Brand Loyalty
                                   3.3.2.1.2. CRM
                                   3.3.2.1.3. Cloud-Based Loyalty
                                   3.3.2.1.4. Online/In-Store Loyalty
                                   3.3.2.1.5. Others
                    3.4. Loyalty Programs - Suppliers Scoring Criteria
                    3.5. Loyalty Programs - Suppliers Positional Matrix (SPM)
                         3.5.1. Rulers
                         3.5.2. Challengers
                         3.5.3. Loungers
                         3.5.4. Niches
                    3.6. Loyalty Programs - Supplier Market Concentration
                         3.6.1. Industry structure
                    3.7. Recommended Loyalty Programs Service Providers
                         3.7.1. Service Provider 1 with detailed profile
                         3.7.2. Service Provider 2 with detailed profile
                         3.7.3. Service Provider 3 with detailed profile
Chapter 4. Competitive Landscape
                    4.1. Recent Supplier Developments with Measured Impact
                         4.1.1. Joint Ventures
                         4.1.2. Mergers & Acquisitions
                         4.1.3. Collaborations or Partnerships
                         4.1.4. Other major developments
                    4.2. Supply - Demand Analysis
                         4.2.1. Supply Analysis
                         4.2.2. Demand Analysis
Chapter 5. Loyalty Programs - Pricing and Cost Intelligence
                    5.1. Total Cost Structure Overview
                         5.1.1. Staff Salaries
                         5.1.2. IT Costs
                         5.1.3. Staff Training and Management
                         5.1.4. Marketing Costs
                         5.1.5. Others
                    5.2. Loyalty Cards - Cost Breakdown (2023)
                    5.3. Average Annual Cost of Small and Medium-Sized Loyalty Programs in Different Countries (2023)
                    5.4. Factors Impacting Loyalty Program Prices
                    5.5. Pricing Model Analysis
                         5.5.1. Tier-based or,
                         5.5.2. Subscription based or,
                         5.5.3. Service based or,
                         5.5.4. Dynamic pricing model or,
                         5.5.5. Competitive pricing model or,
                         5.5.6. Others
                    5.6. Insider Rewards Offered by Australian Tools Retailer Company “Total Tools” (Example)
                    5.7. Loyalty Programs Prices - Supplier’s Quotation
Chapter 6. Sourcing Intelligence
                    6.1. Engagement Model
                         6.1.1. Fully Outsourcing Model or,
                         6.1.2. Partial/Hybrid Outsourcing Model or,
                         6.1.3. In-house Product Development Model or,
                         6.1.4. Shared Service Model
                    6.2. Operating Model
                         6.2.1. Basic Provider or,
                         6.2.2. Approved Provider or,
                         6.2.3. Performance-based Model or,
                         6.2.4. Others
                    6.3. KPI/SLA Elements
                    6.4. Negotiation Strategies
                    6.5. LCC/BCC Analysis
                         6.5.1. China
                         6.5.2. Norway
                         6.5.3. Sweden
                         6.5.4. India
                         6.5.5. Insights on top 2 LCC/BCC Countries
                    6.6. Chinese Consumers’ Interest Towards Loyalty Programs, (%) (2023)