U.S. Medical Display Monitors Market Size, Share & Trends Analysis Report By Type (Greyscale, Color), By Aspect Ratio, By Technology, By Application, And Segment Forecasts, 2021 - 2028

Report Overview

The U.S. medical display monitors market size was valued at USD 577.1 million in 2020 and is expected to expand at a compound annual growth rate (CAGR) of 7.7% from 2021 to 2028. Medical displays play a key role in critical procedures such as cardiovascular therapy, neurosurgery, and breast cancer surgery. High-resolution monitors display superior quality images needed for easy interpretation of medical data, ultimately ensuring informed decision-making during surgical procedures.

Data from an optical microscope, navigation display, video streaming of the operating room, and diagnostic scans, can be viewed using a single display monitor, reducing the surgeons’ burden to fetch data from different sources. Owing to such advantages, the medical display monitors market is anticipated to grow at a higher rate. Additionally, rising diagnostic imaging centers across the U.S., growth in diagnostic screening, and increasing adoption of hybrid operating rooms even by low-tier hospitals are factors anticipated to fuel market growth.

Minimally invasive procedures are gaining surgical demand due to quicker recovery, smaller incisions, reduced scarring, and pain increased accuracy, and shorter hospital stays. Medical displays ensure superior visibility of diagnostic images, displaying even the slightest difference in tissues and cells, ensuring precise and quicker surgeries. It is highly beneficial for the treatment of breast cancer, and for patients who are not candidates for extensively long surgical procedures. Medical display monitors provide numerous benefits that augment radiologists’ ability and comfort to read images for a longer duration, thereby driving market demand. Further, the rise in comorbidities such as cancer and dental diseases among geriatric patients is said to propel market growth.

Companies like American Portwell Technology, Inc., Barco and many others are constantly developing newer products to support easy operations and ensuring the availability of authentic medical-grade monitors in the market. Portwell developed a medical-grade touch monitor that interacts with its all-in-one computers to ensure a human-machine interface for dental x-rays, imaging controls, ultrasound, and integrates with EHR and lab clinic equipment also. This improves digital interactivity, reduces the need for large storage space, and minimizes mishandling of critical patient data. Barco launched a new series of display controllers for their diagnostic displays in response to reduced radiologist staff and enormous workflow due to the outbreak of the COVID-19 pandemic. Additionally, the pandemic saw a reduction in elective surgeries, a decline in emergency room admissions, and economic instability in hospitals, leading to the market dip.  However, it is expected to stabilize by mid-2022.

Type Insights

The greyscale segment dominated the market and accounted for the largest revenue share of 77.0% in 2020. Greyscale is the contrast that enables the image to be displayed in numerous shades of grey, ranging from 4,096 to 65,536 shades. The cost-efficiency and ease of workflow are factors responsible for boosting the market growth. Companies are developing techniques to toggle between color and monochrome displays. Color displays, on the other hand, make it easier for radiologists to easily differentiate between tissues and cancerous cells, for quick interpretation of diagnostic data. Hence, it is expected to grow at a higher rate.

Technology Insights

The LED segment dominated the market and accounted for the largest revenue share of 46.0% in 2020. Low energy requirement, brighter images, high operational life, reduced heat generation, non-reactive to the temperature-sensitive environment, lower power consumption, numerous display size, and resolutions, and cost efficiency, are the advantages of the LED segment. This leads to its large revenue share. However, the OLED segment witnessed the highest growth rate due to higher contrast ratio even in low ambient light, thinner and lighter displays than LED, the ability to display quick motion without image blur, and detailed color displays. Being the traditional display technology, CCFL monitors were highly used before the launch of LEDs and OLEDs. Yet, the use is said to continue among smaller clinics and low-tier diagnostic centers.

Application Insights

The general radiology segment dominated the U.S. medical display monitors market and accounted for the largest revenue share of 25.0% in 2020. Radiology scans are the basis of any interventions. Hence, usage of the high-definition medical display is of utmost importance to reduce medical errors by nearly 70%. Diagnostic accuracy, reduction in errors, and constant need for high-quality imaging displays are factors driving market growth in the general radiology segment. Mammography is another critical application that requires medical displays to detect subtle abnormalities, reduce interpretation time and enhance accuracy.

Aspect Ratio Insights

The 16:9 segment dominated the market and accounted for the largest revenue share in 2020 owing to its advantages of showcasing distortion-free and high-definition images.

Further, market players are developing newer features in displays with aspect ratio 21:9 as it provides larger image visibility and reduces the need for multiple display screens.4:3 aspect ratio display accounts for the smallest market share due to lack of image clarity and accuracy.

Key Companies & Market Share Insights

The market is highly concentrated in the U.S. with the presence of large players such as Barco, Eizo, Stryker, and Double Black Imaging. These players are constantly undertaking strategies like collaboration and acquisitions to strengthen their footprint. They heavily invest in R&D to develop newer products even during pandemic times. Newer players in the market obtain heavy funding from government bodies and healthcare organizations to fuel product research and adhere to the market needs. Thus, the market is challenging for newer players, but strategic collaboration with established players is said to improve their position. Some of the prominent players in the U.S. medical display monitors market include:

• HP Development Company, L.P

• Quest International

• Stryker

• Double Black Imaging

• Steris

• UTI Technology

• NDS Surgical Imaging, A Novanta Company

• Canvys

• Advantech Co. Ltd.

• Barco

• Eizo Corporation

U.S. Medical Display Monitors Market Report Scope

Segments Covered in the Report

This report forecasts revenue growth at country level and provides an analysis of the latest industry trends in each of the sub-segments from 2016 to 2028. For the purpose of this study, Grand View Research has segmented the U.S. medical display monitors market report on the basis of type, aspect ratio, technology, and application:

• Type Outlook (Revenue, USD Million, 2016 - 2028)

  • Greyscale

  • Color

• Aspect ratio Outlook (Revenue, USD Million, 2016 - 2028)

  • 16:09

  • 21:09

  • 04:03

• Technology Outlook (Revenue, USD Million, 2016 - 2028) 

  • LED

  • OLED

  • CCFL

• Application Outlook (Revenue, USD Million, 2016 - 2028) 

  • General Radiology

  • Mammography

  • Surgery

  • Dentistry

  • Digital Pathology

  • Others