The global self-service kiosk market size was estimated at USD 27.48 billion in 2021 and is expected to expand at a compound annual growth rate (CAGR) of 6.5% from 2022 to 2028. Rising adoption of self-service in the retail sector, increasing preference for contactless payment processing, and enhanced customer experience while shopping is the major contributors to the market growth. In the developed countries such as U.S., Germany, France, U.K., China, the popularity of self-service is increasing. Rising adoption of technology such as artificial intelligence, virtual reality, and augmented reality are improving the self-service kiosks which in turn will drive the market.
Self-service kiosks are offered for various applications such as ticketing, banking services, check-ins, self-orders across industry verticals. Moreover, manufacturers are increasing brand awareness By Offering hardware, software, and hardware on the improving consumers’ experience.
During the COVID-19 pandemic and lockdown situation, government restricted, or citizens prefer to stay at home and many enterprises started allowing employees to work from home as a precautionary measure. Though there was adoption of touchless self-service equipment. Additionally, market experienced shortfall in sales due to the disturbed supply chains, and reduced demand. With this shortfall in the market revenue, is expected to witness a healthy market growth rate in the upcoming years after releasing the COVID-19 restrictions.
Hardware segment is estimated to contribute the largest share of market revenue of more than 40% in 2021. To improve the convenience of the citizens, there is increasing adoption of self-service kiosks. This increasing demand for hardware such as keyboards, barcode scanners, card readers, printers, trackballs, video cameras, and touch screens is contributing to the market revenue.
Casino segment is estimated to contribute to the largest share to market revenue of more than 25% in 2021. There was the early adoption of the self-service casinos in the entertainment industry to replace the traditional betting methods. The casinos adopted self-service for their customers by providing membership cards. Thus, casinos contribute the highest share to the market revenue.
Self-order segment is expected to grow with the highest CAGR of 12.4% from 2022 to 2028. Kiosks are used by restaurants, petrol pumps, retail stores, and many more to automate operations such as order production and delivery. This enabled customers to buy without any delay with contactless and frictionless service.
Entertainment vertical dominated the market and accounted for a revenue share of more than 25% in 2021. Gaming, stadiums, casinos, and sports betting have adopted kiosks for their customers to improve customer experience during the entertainment. Additionally, these kiosks enable efficiently automating of the administrative process.
Retail vertical is expected to register the fastest growth rate during the forecast years, with a CAGR of 12.0% from 2022 to 2028. Retailers are adopting advanced technology to improve the customer experience during shopping. AR and VR technology is much effective for try and buy behavior of consumers. Additionally, kiosks remove human intervention to enable self-service and pay securely with a touchless experience.
Outdoor segment dominated the market and accounted for a revenue share of more than 70% in 2021. Outdoor locations such as bus & railway stations, parking, airports, and petrol stations are early adopters of the kiosks to overcome the delay in operation and waiting queues at public places.
Indoor segment is expected to register the fastest growth rate during the forecast years, with a CAGR of 7.7% from 2022 to 2028. Indoor places such as banks, restaurants, retail stores have started installing kiosks to enable the no queue business operations and became popular among the customers.
North America dominated the market and accounted for the largest revenue share of over 35.0% in 2021. Being the early adopter of the technology and home for many vendors is contributing to the market revenue. Moreover, the increasing demand for touchless services from consumers market is growing.
The Asia Pacific market is expected to witness the highest growth rate CAGR of 7.8% from 2022 to 2028. China and India are contributing to the growth rate in this region. Rising investments by the governments and enterprises to improve civil services have contributed to the growth rate.
The self-service kiosk market is characterized by the presence of various well-established players and several small and medium players. In January 2020, McDonald started adopting self-order digital kiosks in the retail outlets. Digital kiosks enable ordering, payments, personalization, delivery, and loyalty with improved customer experience. Such initiatives are expected to boost the adoption rate of the product among consumers. The self-service kiosk manufacturers are aggressively following the organic as well as inorganic strategies to expand their footprints across the geography. Some of the prominent players in the global self-service kiosk market include:
Aksor SAS
Azkoyen SA
Diebold Nixdorf, Incorporated.
Embross Systems Pvt
Fuji Electric Co., Ltd.
Thales Group
GRGBanking
Hitachi Payment Services Pvt. Ltd.
KIOSK Information Systems
Olea Kiosks Inc
Report Attribute |
Details |
Market size value in 2022 |
USD 28.80 billion |
Revenue forecast in 2028 |
USD 42.66 billion |
Growth Rate |
CAGR of 6.5% from 2022 to 2028 |
Base year for estimation |
2021 |
Historical data |
2017 - 2020 |
Forecast period |
2022 - 2028 |
Quantitative units |
Revenue in USD Million/Billion and CAGR from 2022 to 2028 |
Report coverage |
Revenue forecast, company ranking, competitive landscape, growth factors, and trends |
Segments covered |
Offering, type, vertical, location, region |
Regional scope |
North America; Europe; Asia Pacific; Central & South America; Middle East & Africa |
Country scope |
U.S.; Germany; France, U.K.; China; India; Brazil; South Africa |
Key companies profiled |
Aksor SAS; Azkoyen SA; Diebold Nixdorf, Incorporated.; Embross Systems Pvt; Fuji Electric Co., Ltd.; Thales Group; GRGBanking; Hitachi Payment Services Pvt. Ltd.; KIOSK Information Systems; Olea Kiosks Inc |
Customization scope |
Free report customization (equivalent up to 8 analysts’ working days) with purchase. Addition or alteration to country, regional & segment scope. |
Pricing and purchase options |
Avail customized purchase options to meet your exact research needs. Explore purchase options |
This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2028. For this study, Grand View Research has segmented the self-service kiosk market based on offering, type, vertical, location, and region:
Offering Outlook (Revenue, USD Million, 2017 - 2028)
Hardware
Software
Services
Type Outlook (Revenue, USD Million, 2017 - 2028)
Casino
Check-in
Banking
Ticketing
Self-order
Others
Vertical Outlook (Revenue, USD Million, 2017 - 2028)
Banking, Financial Service, & Insurance
Transportation, Travel, & Hospitality
Retail
Entertainment
Others
Location Outlook (Revenue, USD Million, 2017 - 2028)
Outdoor
Indoor
Regional Outlook (Revenue, USD Million, 2017 - 2028)
North America
U.S.
Europe
Germany
France
U.K.
Asia Pacific
China
India
Central & South America
Brazil
Middle East & Africa
South Africa
b. The global self-service kiosk market size was estimated at USD 27.4 billion in 2021 and is expected to reach USD 28.8 billion in 2022.
b. The global self-service kiosk market is expected to grow at a compound annual growth rate of 6.5% from 2022 to 2028 to reach USD 42.6 billion by 2028.
b. North America dominated the self-service kiosk market with a share of 38.0% in 2021. This is attributable to the increasing demand for touchless services from consumers coupled with the early adopter of the technology and home for many vendors.
b. Some key players operating in the self-service kiosk market include Aksor SAS; Azkoyen SA; Diebold Nixdorf; Incorporated.; Embross Systems Pvt; Fuji Electric Co.; Ltd.; Thales Group; GRGBanking; Hitachi Payment Services Pvt. Ltd.; KIOSK Information Systems; and Olea Kiosks Inc.
b. Key factors that are driving the self-service kiosk market growth include rising adoption of self-service in the retail sector, increasing preference for contactless payment processing, and enhanced customer experience while shopping across the world.
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