GVR Report cover Egg Powder Market Size, Share & Trends Report

Egg Powder Market Size, Share & Trends Analysis Report By Product (Whole Egg Powder, Egg Yolk Powder), By Application (Food & Beverage, Animal Feed), By Distribution Channel, By Region, And Segment Forecasts, 2024 - 2030

  • Report ID: GVR-4-68040-488-8
  • Number of Report Pages: 80
  • Format: PDF, Horizon Databook
  • Historical Range: 2018 - 2023
  • Forecast Period: 2024 - 2030 
  • Industry: Consumer Goods

Egg Powder Market Size & Trends

The global egg powder market size was estimated at USD 1.98 billion in 2023 and is expected to grow at a CAGR of 5.5% from 2024 to 2030. The market is experiencing significant growth, driven by several key factors. One of the primary drivers is the rising demand for convenient and shelf-stable food products. As consumer lifestyles become busier, there is a marked shift towards ingredients that offer both ease of use and extended shelf life. Egg powder, which retains most nutrients in fresh eggs, provides a practical alternative for manufacturers in the food and beverage industry, enhancing production efficiency while minimizing perishability challenges. This trend is particularly evident in the bakery sector, where egg powder is favored for its versatility and ability to improve various baked goods' texture and nutritional content.

Egg Powder Market Size, By Product, 2020 - 2030 (USD Billion)

Another critical factor contributing to market expansion is the growing awareness of the nutritional benefits associated with egg powder. With increasing health-conscious consumers seeking protein-rich diets, egg powder has emerged as a valuable ingredient due to its high-quality protein content and essential vitamins. This trend aligns with the rising popularity of gluten-free and allergen-free food products, which further supports the adoption of egg powder across diverse culinary applications. The food and beverage sector remains the dominant end-user of egg powder, accounting for a substantial share of market demand as companies innovate to meet consumer preferences for healthier options.

In addition, the expansion of the pet food industry is playing a significant role in boosting the market. As pet owners increasingly prioritize premium animal nutrition, egg powder is incorporated into pet food formulations to enhance protein content and overall health benefits. This trend reflects a broader shift towards high-quality animal feed driven by growing pet ownership globally. The combination of convenience, nutritional awareness, and expanding human and animal food applications position the market for continued growth in the coming years.

One of the primary issues is price volatility and supply chain disruptions. Fluctuations in egg prices, often influenced by seasonal variations in production, disease outbreaks such as avian influenza, and changes in feed costs, can lead to unpredictable production expenses for egg powder manufacturers. This instability makes it difficult for companies to maintain consistent pricing and supply levels, potentially affecting their competitiveness and profitability in the market.

The increasing popularity of plant-based alternatives presents a formidable challenge to the industry. As more consumers adopt vegetarian or vegan diets, the demand for animal-derived products like egg powder may decline. This shift in consumer preferences necessitates that manufacturers diversify their product offerings to include plant-based options or innovate within their existing product lines to appeal to health-conscious consumers seeking allergen-free or vegan-friendly ingredients.

Product Insights

The whole egg powder segment dominated and accounted for a market revenue of USD 940 million in 2023. This segment is gaining traction in the market due to its versatility and comprehensive nutritional profile. Unlike other types of egg powders, such as egg white or yolk powders, whole egg powder contains whites and yolks in natural proportions, making it suitable for various culinary applications. This versatility allows it to be used effectively in various sectors, including bakery, confectionery, and ready-to-eat meals, where it enhances flavor, texture, and nutritional value. As consumers increasingly seek convenient and nutritious food options, whole egg powder is preferred to replace fresh eggs without compromising quality or taste.

The shelf stability and ease of storage associated with whole egg powder contribute significantly to its market dominance. Whole egg powder has a longer shelf life than fresh eggs, making it an attractive choice for manufacturers looking to streamline their supply chains and reduce waste. Its stability during transportation and storage mitigates concerns related to perishability, which is particularly beneficial for food producers operating in regions with less reliable refrigeration infrastructure. This characteristic appeals to food manufacturers and aligns with the growing consumer demand for practical and long-lasting food products, positioning whole egg powder as a critical player in the evolving market.

Egg yolk powder was the second most consumed product in the market and is expected to grow at a CAGR of 5.7% from 2024 to 2030. Egg yolk powder is rich in essential nutrients, including vitamins A, D, E, and K, as well as healthy fats and proteins, making it an attractive ingredient for food manufacturers seeking to enhance the nutritional profile of their products. Its emulsifying properties are precious in the food processing industry, where it is used in sauces, dressings, and baked goods to improve texture and stability. In addition, the increasing acceptance of egg products among health-conscious consumers and the rise of protein-rich diets drive demand for egg yolk powder as a versatile ingredient that can cater to various dietary preferences.

Distribution Channel Insights

Supermarkets & hypermarkets were the most significant distribution channel for selling egg powder and accounted for a market share of over 40% in 2023. The convenience and variety these retail formats offer significantly drive the sales growth of egg powder through supermarkets and hypermarkets. Supermarkets and hypermarkets provide a one-stop shopping experience, allowing consumers to easily access a wide range of products, including various types of egg powder. This convenience particularly appeals to busy consumers who prefer to complete their grocery shopping in a single trip. Moreover, these retail channels often carry multiple brands and types of egg powder, such as whole egg, egg yolk, and egg white powders, catering to diverse consumer preferences and dietary needs. This extensive selection encourages consumers to try different products, boosting overall sales.

Moreover, promotional activities and in-store marketing strategies employed by supermarkets and hypermarkets play a crucial role in driving sales. Retailers frequently run promotions, discounts, and special offers on egg powder products, which attract price-sensitive consumers and encourage impulse purchases. The visibility of egg powder in well-organized aisles alongside other baking and cooking ingredients enhances consumer awareness and interest. As health-conscious trends continue to rise, with more consumers seeking convenient protein sources for their diets, the strategic positioning of egg powder in supermarkets and hypermarkets aligns with these consumer demands, further propelling its sales growth in these retail environments.

Application Insights

Food & beverage was the most extensive application for the market, with a revenue exceeding USD 950 million in 2023. The increasing demand for convenient and shelf-stable ingredients significantly drives market growth within the food and beverage industry. As consumer lifestyles evolve towards busier schedules, there is a heightened preference for products that are easy to store and have a longer shelf life than fresh alternatives. Being fully dehydrated, Egg powder offers an efficient solution that retains most of the nutritional benefits of fresh eggs, such as high-quality protein and essential vitamins. This convenience makes it particularly appealing for manufacturers in sectors like bakery, confectionery, and ready-to-eat meals, where it can enhance flavor, texture, and nutritional value without the logistical challenges associated with fresh eggs. The ability to integrate egg powder into various formulations while minimizing waste aligns well with current consumer trends favoring practicality in food preparation.

Another key driver for the growth of egg powder in the food and beverage sector is the rising awareness of its nutritional benefits. With increasing health-conscious consumers seeking protein-rich diets, egg powder has emerged as a popular ingredient due to its high protein content and rich nutrient profile. This trend is particularly pronounced in regions with a growing understanding of the importance of high-quality protein sources in daily diets. Furthermore, the versatility of egg powder allows it to cater to diverse dietary needs, including gluten-free and allergen-free options, further expanding its market appeal. As food manufacturers continue to innovate and create healthier product offerings, the demand for egg powder is expected to rise, solidifying its position as a vital ingredient in the evolving food and beverage industry landscape. 

Egg Powder Market Share, By Application, 2023 (%)

The increasing consumer demand for natural and nutrient-rich ingredients primarily drives the market growth in the personal care and cosmetics industry. Egg powder, rich in proteins, vitamins, and essential fatty acids, significantly benefits skin and hair health. Its inclusion in facial masks, scrubs, and hair treatments enhances its effectiveness by promoting smoother skin and nourishing hair, aligning with the growing trend of clean beauty and holistic wellness. In addition, the rising trend of DIY beauty solutions has further propelled the demand for egg powder in personal care applications. With more consumers opting to create homemade skincare and haircare products, egg powder is a convenient and effective ingredient that can be easily incorporated into various formulations.

Egg powder's nutraceutical and pharmaceutical applications are expected to grow at a CAGR of 5.7% from 2024 to 2030. The versatility of egg powder as an emulsifying agent boosts its demand in pharmaceutical applications. It is crucial in formulating various medications, including vaccines, where egg yolk powder stabilizes oil-based emulsions. The growing focus on innovative drug delivery systems and the increasing prevalence of diseases that require effective vaccination strategies are propelling the use of egg powder in pharmaceutical formulations. As manufacturers continue to explore the potential of egg powder in nutraceuticals and pharmaceuticals, its role as a functional ingredient is expected to expand, driving significant growth in these sectors.

Regional Insights

The North America egg powder market was accounted for a global revenue share of 30.15% in 2023 and is expected to grow at a CAGR of 6.2% over the forecast period. The increasing health consciousness among consumers in North America is fueling the demand for egg powder as a source of high-quality protein. With an increasing number of individuals adopting active lifestyles and seeking nutritious dietary options, egg powder has gained popularity due to its rich nutrient content, including essential amino acids and vitamins. This trend is particularly pronounced among athletes and health enthusiasts who incorporate egg powder into their diets for its functional benefits. Furthermore, the rising awareness of gluten-free and allergen-free diets has led to greater acceptance of egg powder in various formulations, further driving market growth in the region. As these trends continue to evolve, the market in North America is expected to expand significantly over the coming years.

Egg Powder Market Trends, by Region, 2024 - 2030

U.S. Egg Powder Market Trends

The egg powder market in the U.S. is expected to reach USD 700 million by 2030. The expanding food processing industry and the increasing demand for convenience food products drive market growth in the U.S. As consumer lifestyles become busier, there is a notable shift towards ready-to-eat meals and processed foods, where egg powder is a versatile ingredient that enhances nutritional value and improves texture. Its ability to act as a binding agent and retain moisture makes it particularly valuable in baked goods, sauces, and pasta, which are increasingly popular among American consumers. This trend is supported by the well-established food sector in the U.S., where manufacturers actively incorporate egg powder into their formulations to meet consumer preferences for quality and convenience.

Asia Pacific Egg Powder Market Trends

The egg powder market in Asia Pacific is expected to thrive over the forecast period. The market growth in Asia, particularly in countries like China, Japan, and South Korea, is driven by several key factors. In China, increasing urbanization and changing dietary habits have increased demand for convenient, shelf-stable food products. The rapid expansion of the food processing industry, coupled with a growing middle class, has resulted in a significant rise in the consumption of processed foods that utilize egg powder as a versatile ingredient. In addition, the awareness of the nutritional benefits of eggs is increasing among Chinese consumers, further boosting the demand for egg powder in various culinary applications, including baked goods and ready-to-eat meals.

In Japan and South Korea, the trend toward health-conscious eating and the popularity of Western-style cooking are contributing to the growth of the egg powder market. Japanese consumers increasingly seek high-protein and low-fat food options, making egg powder an attractive ingredient due to its nutritional profile. Similarly, South Korea's vibrant food culture, characterized by a strong emphasis on convenience and quality, has led to a growing reliance on egg powder in the home cooking and food service sectors. The rise of bakery products and convenience meals in these countries further drives the adoption of egg powder, as it provides consistent quality and functionality in various recipes.

Key Egg Powder Company Insights

The market is characterized by a diverse landscape of key players and growing demand across various sectors. Major companies driving this market include Rose Acre Farms, Wulro BV, Sanovo Egg Group, Ovostar Union N.V., Rembrandt Enterprises Inc., Agroholding Avangard, Ballas Egg, Farm Pride Food Ltd., Interovo Egg Group BV, and Adriaan Goede BV. These companies focus on expanding their product offerings and enhancing quality to meet the rising consumer demand for egg powder in food processing, nutraceuticals, personal care, and cosmetics. The emphasis on innovation and the introduction of new processing technologies, such as low-cost spray drying methods, are also making the egg powder industry more competitive and efficient.

Key Egg Powder Companies:

The following are the leading companies in the egg powder market. These companies collectively hold the largest market share and dictate industry trends.

  • Rose Acre Farms, Inc.
  • Ovostar Union N.V.
  • Rembrandt Enterprises, Inc.
  • Sanovo Egg Group
  • Kewpie Corporation
  • Bouwhuis Enthoven BV
  • Eierhandel Wulro B.V.
  • Interovo Egg Group BV
  • Agroholding Avangard
  • Adriaan Goede BV
  • Oskaloosa Food Products Corp.
  • Farm Pride Food Ltd.
  • Weko Group
  • Eurovo S.R.L.
  • TM Ovostar

Egg Powder Market Report Scope

Report Attribute

Details

Market size value in 2024

USD 2.07 billion

Revenue forecast in 2030

USD 2.85 billion

Growth rate (revenue)

CAGR of 5.5% from 2024 to 2030

Historical data

2018 - 2023

Forecast period

2024 - 2030

Quantitative units

Revenue in USD million/billion and CAGR from 2024 to 2030

Report coverage

Revenue forecast, company ranking, competitive landscape, growth factors, and trends

Segments covered

Product, application, distribution channel, region

Regional scope

North America; Europe; Asia Pacific; Central & South America; Middle East & Africa

Country scope

U.S.; Canada; Mexico; Germany; UK; France; Italy; Spain; China; Japan; India; Australia & New Zealand; South Korea; Brazil; South Africa

Key companies profiled

Rose Acre Farms, Inc.; Ovostar Union N.V.; Rembrandt Enterprises, Inc.; Sanovo Egg Group; Kewpie Corporation; Bouwhuis Enthoven BV; Eierhandel Wulro B.V.; Interovo Egg Group BV; Agroholding Avangard; Adriaan Goede BV; Oskaloosa Food Products Corp.; Farm Pride Food Ltd.; Weko Group; Eurovo S.R.L.; TM Ovostar

Customization scope

Free report customization (equivalent up to 8 analysts working days) with purchase. Addition or alteration to country, regional & segment scope.

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Avail customized purchase options to meet your exact research needs. Explore purchase options

Global Egg Powder Market Report Segmentation

This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the global egg powder market report based on product, application, distribution channel, and region.

Global Egg Powder Market Report Segmentation

  • Product Outlook (Revenue, USD Million, 2018 - 2030)

    • Whole Egg Powder

    • Egg Yolk Powder

    • Egg Albumen Powder

    • Others

  • Application Outlook (Revenue, USD Million, 2018 - 2030)

    • Food & Beverage

    • Personal Care & Cosmetics

    • Nutraceutical & Pharmaceuticals

    • Animal Feed

  • Distribution Channel Outlook (Revenue, USD Million, 2018 - 2030)

    • Supermarkets & Hypermarkets

    • Specialty Stores

    • Online

  • Regional Outlook (Revenue, USD Million, 2018 - 2030)

    • North America

      • U.S.

      • Canada

      • Mexico

    • Europe

      • Germany

      • UK

      • France

      • Italy

      • Spain

    • Asia Pacific

      • China

      • Japan

      • India

      • Australia & New Zealand

      • South Korea

    • Central & South America

      • Brazil

    • Middle East & Africa

      • South Africa

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