The global chicken & meat shredder market size was valued at USD 121.3 million in 2023 and is expected to grow at a CAGR of 5.8% from 2024 to 2030. The demand for meat and chicken shredders is rising significantly due to various factors and trends that enhance their usage across diverse settings such as homes, commercial kitchens, and outdoor activities. One of the primary reasons is the convenience and efficiency that shredders offer. They save substantial time and effort compared to traditional methods of shredding meat manually with forks or knives. Modern shredders, whether manual or electric, are designed to be user-friendly, making the shredding process quick and easy, which appeals to both novice and experienced cooks.
The growing popularity of home cooking, particularly in the wake of the COVID-19 pandemic, has driven many people to seek kitchen tools that simplify meal preparation. Home-cooked meals and DIY food preparation have become more common, and dishes requiring shredded meat, such as pulled pork, chicken tacos, and salads, are increasingly popular. This trend has significantly boosted the demand for meat shredders. Additionally, the rise in outdoor and recreational activities, including camping and RVing, has created a need for portable and efficient tools like meat shredders. These tools are also favored for barbecues and picnics, where shredded meat is a staple ingredient.
Health and safety concerns play a crucial role in the increasing demand for chicken & meat shredders. Using dedicated shredders ensures that meat is shredded uniformly and safely, reducing the risk of cross-contamination. Consumers are also seeking shredders made from durable and food-safe materials, reflecting a trend toward healthier and safer kitchen practices. Furthermore, the rising popularity of global cuisines that frequently use shredded meat, such as Mexican, Asian, and American barbecue, has spurred demand for these tools. Food trends like slow-cooked and smoked meats, which often require shredding, also contribute to the increased use of meat shredders.
Technological advancements have led to the development of more efficient and versatile shredders, including electric models with multiple settings and attachments. Some modern shredders come with smart features like adjustable shred sizes, integrated safety mechanisms, and easy-to-clean components, making them more appealing to consumers. In commercial settings, such as restaurants and catering services, the need for efficient and reliable shredding tools to handle large volumes of meat quickly and consistently is paramount. This demand extends to the food processing industry, where commercial-grade shredders are essential for meat processing plants and packaged food manufacturing.
The growth of online channels has made it easier for consumers to purchase specialized kitchen tools like meat shredders, expanding their accessibility and popularity. Online reviews and recommendations have boosted consumer confidence in purchasing shredders. Additionally, social media influence, through cooking shows, YouTube channels, and social media influencers showcasing shredded meat recipes, has inspired many to try their hand at shredding meat at home. The ease of sharing recipes and cooking tips online has further increased awareness and interest in meat shredders.
Manual chicken & meat shredders accounted for a market share of 65.6% of the global revenues in 2023. Manual meat shredders provide a quick and efficient way to shred cooked meat, saving time in the kitchen. They are especially useful for meal prep, allowing users to prepare large quantities of shredded meat in a short amount of time. These tools are versatile and can be used for various types of meat, including chicken, pork, and beef. This versatility makes them a valuable addition to any kitchen, as they can be used for a wide range of recipes, from tacos to pulled pork sandwiches.
Electric chicken & meat shredder are expected to grow at a CAGR of 6.2% from 2024 to 2030. Electric shredders provide consistent, uniform shredding, which is important for professional presentation in restaurants and for achieving even cooking in home recipes. This consistency ensures that all pieces are of similar size, enhancing the overall quality of the dish. Many electric shredders come with multiple attachments and settings, allowing them to handle a variety of tasks beyond shredding, such as slicing, dicing, and grating. This multifunctionality makes them a valuable investment for both home and commercial kitchens, as they can be used for diverse food preparation needs.
The residential segment accounted for a market share of 75.4% of the global revenues in 2023. There is a growing trend toward home cooking and preparing meals from scratch, driven by a desire for healthier eating and control over ingredients. Chicken and meat shredders make it easier for home cooks to prepare a variety of dishes, such as tacos, salads, and sandwiches, quickly and efficiently. Shredders offer a convenient way to handle cooked meat, reducing the time and effort required to shred by hand with forks. This convenience is particularly appealing to busy families and individuals who want to spend less time in the kitchen.
The commercial segment is expected to grow at a CAGR of 6.4% from 2024 to 2030. In commercial kitchens, time is of the essence. Meat shredders significantly speed up the process of preparing large quantities of shredded meat, allowing chefs and kitchen staff to focus on other important tasks, thereby improving overall operational efficiency. Restaurants, catering companies, and food processing businesses often need to prepare large volumes of shredded meat quickly to meet customer demand. Meat shredders are capable of handling high volumes, making them essential tools for these commercial operations.
Sales of chicken & meat shredder through offline channels accounted for a share of 71.7% of the global revenues in 2023. In-store shopping provides the opportunity for personalized customer service. Sales associates can offer demonstrations, answer specific questions, and provide recommendations based on the customer’s needs, enhancing the buying experience. Some customers prefer purchasing from brick-and-mortar stores due to the trust and reliability associated with established retail brands. They feel more secure about product returns, warranties, and after-sales support when buying from a physical store compared to online channels.
Sales through online channel is expected to grow at a CAGR of 6.4% from 2024 to 2030. E-commerce platforms typically offer a broader selection of products compared to physical stores. Customers can compare different brands, models, and features, as well as read reviews and ratings, to make informed decisions. Online retailers often provide competitive pricing, discounts, and special offers that may not be available in-store. This can be a significant incentive for customers looking for the best deals on meat shredders.
North America chicken & meat shredder market accounted for a market share of 34.1% in 2023. With many individuals and families leading busy lives, there is a demand for kitchen tools that simplify meal preparation. Meat shredders save time and effort in preparing shredded meat, which is appealing to those looking to streamline their cooking processes. North Americans are increasingly exploring diverse cuisines that feature shredded meat, such as tacos, pulled pork, and BBQ dishes. This growing interest in varied culinary experiences drives the demand for efficient tools that facilitate these types of meals.
The chicken & meat shredder market in the U.S. is growing due to the rising trend of home cooking and meal preparation among U.S. consumers. People are more focused on preparing fresh, healthy meals at home, and meat shredders make it easier to handle large quantities of meat efficiently. As more people prioritize health and wellness, there is an increased demand for tools that support healthier eating practices. Shredding meat at home allows for better control over ingredients and portion sizes, contributing to more nutritious meal options.
The chicken & meat shredder market in Europe accounted for a market share of 28.1% in 2023. The introduction of innovative and efficient kitchen gadgets has increased consumer interest in specialized tools like chicken & meat shredders. Modern designs and functionalities make these appliances more attractive and accessible to European households. Chicken & meat shredders help in preparing lean proteins in a way that integrates well with salads, wraps, and other health-focused meals.
The chicken & meat shredder market in Asia Pacific is expected to grow at a CAGR of 6.9% from 2024 to 2030. The Asia-Pacific region has a strong culinary tradition that includes a wide range of meat-based dishes. As people seek to prepare dishes like shredded chicken for various recipes, the need for efficient meat shredders grows. As Western cuisine becomes more popular in the Asia-Pacific region, dishes that require shredded meat, such as pulled pork sandwiches and tacos, are gaining traction. This trend boosts the demand for specialized kitchen tools that can handle such recipes.
The chicken & meat shredder market is characterized by dynamic competitive dynamics shaped by a combination of factors including product innovation, regional production capabilities, and evolving consumer preferences. Leading manufacturers invest in R&D and technological advancements to provide cost-effective and quality products.
Market players are entering into joint ventures, partnerships, mergers, agreements, and acquisitions to strengthen their market position and expand their geographical reach. Companies are also focusing on raising consumer awareness of the ambiguity of the ingredients used while strictly adhering to international regulatory standards.
The following are the leading companies in the chicken & meat shredder market. These companies collectively hold the largest market share and dictate industry trends.
Report Attribute |
Details |
Market application value in 2024 |
USD 128.2 million |
Revenue forecast in 2030 |
USD 180.2 million |
Growth rate (Revenue) |
CAGR of 5.8% from 2024 to 2030 |
Actuals |
2018 - 2023 |
Forecast period |
2024 - 2030 |
Quantitative units |
Revenue in USD million/billion, and CAGR from 2024 to 2030 |
Report coverage |
Revenue forecast, company ranking, competitive landscape, growth factors, and trends |
Segments covered |
Type, application, distribution channel, region |
Regional scope |
North America; Europe; Asia Pacific; Central & South America; Middle East & Africa |
Country scope |
U.S, Canada, Mexico, Germany, U.K., Spain, Italy, France, China, India, Japan, South Korea, Australia & New Zealand, Brazil, South Africa |
Key companies profiled |
OXO, BBQ Butler, Pampered Chef, KitchenAid, Cuisinart, Zyliss Kitchen, Norpro, Weber |
Customization scope |
Free report customization (equivalent up to 8 analysts working days) with purchase. Addition or alteration to country, regional & segment scope. |
Pricing and purchase options |
Avail customized purchase options to meet your exact research needs. Explore purchase options |
This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the global chicken & meat shredder market report on the basis of type, application, distribution channel, and region:
Type Outlook (Revenue, USD Million, 2018 - 2030)
Manual Shedder
Electric Shedder
Application Outlook (Revenue, USD Million, 2018 - 2030)
Residential
Commercial
Distribution Channel Outlook (Revenue, USD Million, 2018 - 2030)
Online
Offline
Regional Outlook (Revenue, USD Million, 2018 - 2030)
North America
U.S.
Canada
Mexico
Europe
Germany
UK
Spain
Italy
France
Asia Pacific
China
India
Japan
Australia & New Zealand
South Korea
Central & South America
Brazil
Middle East & Africa
South Africa
b. The global chicken & meat shredder market size was estimated at USD 121.3 million in 2023 and is expected to reach USD 128.2 million in 2024.
b. The global chicken & meat shredder market is expected to grow at a compounded growth rate of 5.8% from 2024 to 2030 to reach USD 180.2 million by 2030.
b. Manual chicken & meat shredder accounted for a share of 65.6% in 2023. With growing health consciousness, more people are cooking at home and preparing healthier meals. Manual shredders allow for easy preparation of lean, shredded meat for salads, wraps, and other healthy dishes.
b. Some key players operating in chicken & meat shredder market include OXO, BBQ Butler, Pampered Chef, KitchenAid, and others
b. Key factors that are driving the market growth include rise in outdoor & recreational activities, increased usage of tools & gadgets that are technological advanced
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