Casino Management Systems Market Size, Share & Trends Analysis Report By Application (Security & Surveillance, Analytics, Accounting & Cash Management, Player Tracking), By Region, And Segment Forecasts, 2023 - 2030

Market Size & Trends

The global casino management systems market size was valued at USD 7.16 billion in 2022 and is expected to grow at  a compound annual growth rate (CAGR) of 14.9% from 2023 to 2030. The surging demand for innovative technologies in the gaming industry is expected to spur the demand for casino management systems. The increasing legalization and rising number of gaming establishments are projected to be critical factors positively impacting market growth in the near future. Additionally, the growing number of gambling clubs worldwide is paving the way for the growth of the casino management systems market. For instance, according to the American Gaming Association (AGA), the number of gaming clubs in the U.S. stood at 979 in 2018. Thus, the U.S. accounted for the highest number of casinos in the world.

The industry has been witnessing significant changes over the past few years in terms of technology, and gaming experience offered to patrons. Casinos are heavily reliant on customer retention and focus on improving the quality of services in a bid to deliver a much more personalized experience. Gaming clubs incorporate a variety of disparate systems that collect a wide range of data on customers and floor operations. Casino management systems offer a centralized system to collect data from various systems enabling gaming club operators to streamline their operations and enhance the customer retention rate.

Casino management systems incorporate a variety of functional modules that cater to various aspects of gaming club operations, such as management systems, accounting and analytics tools, and security and surveillance systems. These tools and systems can track customer and employee activity across the gaming club floor and maintain a database for future reference. Furthermore, the casino management system also provides various analytical software and tools that assist in analyzing and understanding customer and employee behavior to increase operational efficiency.

The increasing social acceptance of casinos and the expanding global casino footprint drive the market. Governments are permitting the establishment of gambling clubs in a bit to boost economic growth and promote international tourism. However, the legalization and rise of online gaming marketplaces have hindered the market's growth. Also, stringent government regulations pertaining to gaming laws and regulations are further anticipated to restrain the market growth.

The North America region has a mature casino market with over 1,700 operational casino establishments. The region is expected to dominate the market over the forecast period. Emerging economies including India, China, Brazil, and Middle Eastern countries are expected to witness significant growth over the forecast period owing to the ever-improving economic conditions, increasing middle-class population coupled with rising disposable income.

Application Insights

The security and surveillance segment accounted for the largest revenue share of 23.4% in 2022. Surveillance systems for gaming clubs are designed to mitigate cheating, theft, and other crimes around the gambling club floor as well as the entire resort. Video surveillance solutions enable operators to streamline floor operations to remain profitable. Advancements in automated security systems are also expected to fuel the demand over the forecast period.

Casinos involve a lot of monetary transactions that attract a lot of fraud and spoof attacks leading to increased adoption of security and surveillance systems. Such systems incorporate a variety of technologies such as facial recognition, license plate readers, and other analytics to enable operators to prevent fraud, stealing, and cheating on the gambling club floor. Organizations offering casino management solutions are constantly trying to enhance and implement new technologies to overcome security challenges. Offering a safe and secure gaming environment is of primary concern for gaming club operators driving the adoption of security and surveillance solutions.

The analytics segment is expected to be the fastest-growing segment with a CAGR of 16.2% over the forecast period. This growth can be attributed to the increasing use of advanced systems for gaming operations and casino management, gathering a variety of data, which can be analyzed to derive meaningful insights. Analytical tools enable operators to gain insights into customer behavior, game preferences, spending patterns, and win/loss probabilities. Such insights enable gaming club operators to deliver a personalized gaming experience, enhancing customer retention rates, and driving operational efficiency.

Regional Insights

North America dominated the casino management systems market and accounted for the largest revenue share of 41.8% in 2022. Technological proliferation and the highly saturated casino industry are the key factors influencing the growth of casino management systems in the region. The increasing adoption of casino management systems to enhance operational efficiency, and customer retention, and to gain a competitive edge will boost market growth over the forecast period.

Asia Pacific is expected to grow at the fastest CAGR of 16.8% during the forecast period. This can be attributed to the rapid increase in disposable income, evolving consumer preferences, and improving social acceptance of gambling clubs. Furthermore, easing government regulations to support gaming clubs across the region is also anticipated to bolster regional growth. Additionally, tax contribution benefits are also expected to spur the demand for casino management systems over the forecast period.

Key Companies & Market Share Insights

Market players are focusing on inorganic growth strategies, such as acquisitions & mergers, and collaborations, to augment their market share. In February 2023, Aristocrat Leisure, an Australian company that manufactures slot machines and supplies gaming material finalized its acquisition of Roxor Gaming Limited, a Real Money Gaming (RMG) supplier based in the United Kingdom. This strategy assists Aristocrat Leisure in its aim of becoming the market's leading gaming platform for the regulated online RMG business.

Recent Developments

• In December 2022, Rivers Casino Portsmouth joined Rush Street Gaming's use of Konami Gaming's SYNKROS casino management system. The new casino, which opened in Portsmouth was Rush Street's fifth facility to use SYNKROS.

• In November 2022, NOVOMATIC AG, a gaming technology company based in Austria acquired a majority position in HBG Group, an Italian gaming concessionaire and technology provider. NOVOMATIC becomes one of the largest concessionaires in Italy and one of Europe's most important gaming marketplaces with this acquisition.

• In October 2022, Light & Wonder, Inc. the U.S.-based company in cross-platform games announced the acquisition of loyalty & marketing software provider, House Advantage. The acquisition helped Light & Wonder to expand its loyalty platform and offer a more comprehensive suite of solutions to its customers.

• In May 2022, Galaxy Gaming a manufacturer of casino table games and technology launched Triton Casino Systems, an all-new table game improved operating system. Triton Casino Systems is an advanced version of the company's previous system, the Bonus Jackpot System, and incorporates several additional features that improve the casino floor.

• In May 2022, IGT, the U.S.-based gaming company, expanded its presence in Asia by signing a deal with Nustar to provide its Advantage Casino Management System (CMS) to a new casino resort in the Philippines. Through this deal Nustar would offer IGT's "Resort Wallet," and deploy Peak49 cabinet in its upcoming casino resort.

• In August 2021, Everi Holdings and Konami Gaming collaborated to pair Konami's SYNKROS casino management system with Everi's CashClub Wallet. This collaboration enables operators who use SYNKROS to provide their customers with Everi's flexible, cost-effective funding and payment solution.

Casino Management Systems Market Report Scope

Global Casino Management Systems Market Report Segmentation

This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global casino management systems market based on application and region:

• Application Outlook (Revenue, USD Million, 2017 - 2030)

  • Security & Surveillance

  • Analytics

  • Accounting & Cash Management

  • Player Tracking

  • Property Management

  • Marketing & Promotions

  • Others

• Regional Outlook (Revenue, USD Million, 2017 - 2030)

  • North America

    • U.S.

    • Canada

  • Europe

    • UK

    • Germany

    • France

  • Asia Pacific

    • China

    • Japan

    • India

    • Australia

    • South Korea

  • Latin America

    • Brazil

    • Mexico

  • Middle East and Africa

    • Saudi Arabia

    • South Africa

    • UAE