The global baby food packaging market size was valued at USD 8.15 billion in 2023 and is projected to grow at a CAGR of 4.2% from 2024 to 2030. This is attributed to the rising concerns of baby food preservation and safety consumers demand for packaging that preserves product quality and avoids contamination. The easy and convenient portable packaging options are highly preferred by consumers. Packaging choices that provide accurate portion sizes are becoming more popular for ease of use and managing nutrition.
Furthermore, busy lifestyles necessitate the demand for efficient packaging for baby food. The increasing urbanization and rising disposable income are allowing parents to purchase high-quality baby food items with advanced packaging.The increasing popularity of premium baby food is leading to a higher need for high-quality packaging materials and designs. The rise in online shopping is influencing packaging design to meet shipping and handling needs.
According to the United Nations, the global population has tripled since the mid-twentieth century. The rising population, particularly in developing nations, results in an increased need for baby food items. This change in population demographics increases the demand for safe and convenient packaging options for snacks, baby formula, and purees. Additionally, the growing preference for eco-friendly packaging has also led to a rise in the use of flexible packaging.
The plastics segment dominated the market and accounted for the largest revenue share of 39.6% in 2023. Plastic offers remarkable strength and lightweight, which makes it perfect for the transportation and handling of baby food items. The packaging of plastics plays a vital role in safeguarding baby food from outside impurities, ensuring the high quality of the product and prolonging its freshness.In comparison to materials such as metal and glass, plastic is comparatively cheaper to manufacture and transport, driving its segment growth in the market.
The paper segment is expected to grow at the fastest CAGR of 4.9% over the forecast years. The growing environmental awareness is leading to the expansion of the eco-friendly market. Consumers' preferences have shifted from traditional packaging to eco-friendly products and packaging such as baby food packaged in paper-based materials.Manufacturers are being encouraged to implement sustainable packaging solutions and use paper packaging that boost a brand's image in terms of sustainability and social responsibility.
The bags & pouches segment dominated the market and accounted for the largest revenue share in 2023 owing to the busy lifestyles of parents. Bags and pouches are convenient, lightweight, and simple to open. Many times, these packages provide exact serving sizes, reducing waste and ensuring correct nutritional consumption. The continuous developments in packaginghave improved the safety and cleanliness of pouches, addressing consumers concerns.
The cups & containers segment is expected to grow at a significant CAGR over the forecast years. Cups and containers make it easy for modern parents to handle, store, and feed their children, suiting their fast-paced lifestyles.These packages allow for accurate measuring, reducing waste, and maintaining nutritional balance for babies.The premium baby food market is driving the need for high-quality, visually appealing cups and containers.
The North America baby food packaging market held a market share of 24.0% in 2023. The growth of the region is driven by the busy lifestyle and the presence of key players in the baby food packaging market. The shifts in consumer habits and a growing understanding of the significance of nutrition in infancy is attributed to the market growth. Moreover, adopting advanced packaging solutions due to strict regulations on food safety and packaging materials is also influencing market growth.
The baby food packaging market in the U.S. experienced significant growth in 2023. The pouches and flexible packaging options are widely available in the country as they are economical and easy to use.With the increasing focus on health among consumers, packaging that showcases nutritional facts and ingredients becomes more significant.The distribution of baby food products is getting a boost from the e-commerce industry in the region, which is also contributing to the region's growth.
The Asia Pacific baby food packaging market dominated the global market with a share of 36.8% in 2023 due to the growing population. The region represents 60% of the world’s population. Additionally, a rising number of individuals in middle-class groups is also driving the need for baby food items.Convenience and cost are key elements that influence packaging decisions in the Asia Pacific region. The increasing knowledge about food safety and hygiene continues to be a strong need for packaging that can guarantee the freshness and integrity of products.
The baby food packaging market in China is expected to grow significantly in the coming years due to its decision to end its one-child policy has resulted in an increase in birth rates, which has in turn raised the need for baby food products. The rise in working parents and desire for convenience has led to a higher need for pre-made baby food and appropriate packaging.
The Europe baby food packaging market is expected to grow at a CAGR of 3.9% over the forecast period. The region emphasizes the importance of product safety and quality, which leads to a need for high-barrier packaging materials and transparent labelling. The growing importance of eco-friendly packaging solutions is encouraging sustainability in Europe. Innovative packaging designs, such as resealable closures and portion-controlled packs, are becoming increasingly popular as they improve ease of use.
The baby food packaging market in the UK is expected to grow significantly during the forecast period. UK customers highly prefer packaged baby foods that preserve product quality and prevent contamination. The inclination toward easy-to-open, portable, and resealable is influencing consumer behaviour. Additionally, the trend toward eco-friendly and recyclable packaging materials is being fuelled by increasing environmental awareness.
Some of the key participants in the global baby food packaging market are Nestlé, Ball Corporation, Berlin Packaging, and others. These companies have implemented various market tactics, like mergers, acquisitions, and product development, in order to gain a greater share of the market.
Nestlé offers a range of products such as coffee, tea, candy, bottled water, baby food, dairy products, frozen foods, cereals, snacks, pet food, medical nutrition, and other products.
The following are the leading companies in the baby food packaging market. These companies collectively hold the largest market share and dictate industry trends.
In July 2022, Little Freddie announced the launch of baby food pouch carrying On-Pack Recycling Label (OPRL) label intended for home recycling in UK.
Report Attribute |
Details |
Market size value in 2024 |
USD 8.43 billion |
Revenue forecast in 2030 |
USD 10.79 billion |
Growth rate |
CAGR of 4.2% from 2024 to 2030 |
Base year for estimation |
2023 |
Historical data |
2018 - 2022 |
Forecast period |
2024 - 2030 |
Quantitative units |
Revenue in million/billion, and CAGR from 2024 to 2030 |
Report coverage |
Revenue forecast, company ranking, competitive landscape, growth factors, and trends |
Segments covered |
Material, product, region |
Regional scope |
North America, Europe, Asia Pacific, Latin America, MEA |
Country scope |
U.S., Canada, Mexico, UK, Germany, France, Italy, Spain, China, India, Japan, South Korea, Thailand, Indonesia, Australia, Malaysia, Brazil, Argentina, South Africa, Saudi Arabia, UAE |
Key companies profiled |
Nestle (Gerber Packaging); Heinz; Nestlé; PGP Glass; Amcor plc; AptarGroup, Inc.; Ball Corporation; O-I Glass; Tetra Pak International S.A.; Berlin Packaging |
Customization scope |
Free report customization (equivalent to up to 8 analysts' working days) with purchase. Addition or alteration to country, regional & segment scope. |
Pricing and purchase options |
Avail customized purchase options to meet your exact research needs. Explore purchase options |
This report forecasts revenue growth at global, regional, and country levels and analyses the latest industry trends in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the global baby food packaging market report based on material, product, and region:
Material Outlook (Revenue, USD Billion, 2018 - 2030)
Plastics
Paper
Metal
Glass
Others
Product Outlook (Revenue, USD Billion, 2018 - 2030)
Bags & Pouches
Boxes & Cartons
Cups & Containers
Stick Pack
Cans
Others
Regional Outlook (Revenue, USD Billion, 2018 - 2030)
North America
U.S.
Canada
Mexico
Europe
UK
Germany
France
Italy
Spain
Asia Pacific
China
India
Japan
South Korea
Thailand
Indonesia
Australia
Malaysia
Latin America
Brazil
Argentina
Middle East and Africa (MEA)
South Africa
Saudi Arabia
UAE
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