India Wet Wipes Market Size & Outlook, 2022-2030
India wet wipes market, 2017-2030 (US$M)
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India wet wipes market highlights
- The India wet wipes market generated a revenue of USD 2,093.8 million in 2022 and is expected to reach USD 3,434.2 million by 2030.
- The India market is expected to grow at a CAGR of 6.4% from 2023 to 2030.
- In terms of segment, household/disinfectant/cleaning wipes was the largest revenue generating type in 2022.
- Intimate Wipes is the most lucrative type segment registering the fastest growth during the forecast period.
Wet wipes market data book summary
| Market revenue in 2022 | USD 2,093.8 million |
| Market revenue in 2030 | USD 3,434.2 million |
| Growth rate | 6.4% (CAGR from 2022 to 2030) |
| Largest segment | Household/disinfectant/cleaning wipes |
| Fastest growing segment | Intimate Wipes |
| Historical data | 2017 - 2021 |
| Base year | 2022 |
| Forecast period | 2023 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Baby Wipes, Facial & Cosmetic Wipes, Hand & Body Wipes, Intimate Wipes, Flushable Wet Wipe, Household/Disinfectant/Cleaning Wipes |
| Key market players worldwide | Clorox Co, Kimberly-Clark Corp, Reckitt Benckiser Group PLC, Unilever PLC, Johnson & Johnson, The Honest Co Inc, Procter & Gamble Co, Himalaya Wellness, Wipesplus |
Other key industry trends
- In terms of revenue, India accounted for 7.7% of the global wet wipes market in 2022.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
- In Asia Pacific, India wet wipes market is projected to lead the regional market in terms of revenue in 2030.
- India is the fastest growing regional market in Asia Pacific and is projected to reach USD 3,434.2 million by 2030.
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Wet Wipes Market Scope
Wet Wipes Market Companies
| Name | Profile | # Employees | HQ | Website |
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India wet wipes market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to wet wipes market will help companies and investors design strategic landscapes.
Household/disinfectant/cleaning wipes was the largest segment with a revenue share of 32.89% in 2022. Horizon Databook has segmented the India wet wipes market based on baby wipes, facial & cosmetic wipes, hand & body wipes, intimate wipes, flushable wet wipe, household/disinfectant/cleaning wipes covering the revenue growth of each sub-segment from 2017 to 2030.
Companies are entering the disinfecting wipes market in India due to the growing demand for personal care protection items, including disinfectant wipes and masks, driven by the COVID-19 pandemic. Welspun, a textile manufacturer, shifted its production capacity to manufacture disinfectant wipes and surgical masks to meet increased demand in 2020.
With low penetration rates and rising disposable incomes among India's middle class, there are significant opportunities for businesses to establish themselves in the hygiene-related industry in India. Companies such as Canopus Wet Wipes Pvt Ltd are also capitalizing on this opportunity, aiming to serve the middle and upper classes with innovative wet wipe products.
India is a growing market for wet wipes. The rise in the middle-class population, increased spending on hygiene and health products, and increase in disposable income are some of the factors driving the growth of the wet wipes market in the country.
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Our clientele includes a mix of wet wipes market companies, investment firms, advisory firms & academic institutions.
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Horizon Databook provides a detailed overview of country-level data and insights on the India wet wipes market , including forecasts for subscribers. This country databook contains high-level insights into India wet wipes market from 2017 to 2030, including revenue numbers, major trends, and company profiles.
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India wet wipes market size, by type, 2017-2030 (US$M)
India Wet Wipes Market Outlook Share, 2022 & 2030 (US$M)
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