South Korea Wellness Tourism Market Size & Outlook

The wellness tourism market in South Korea is expected to reach a projected revenue of US$ 28.3 billion by 2030. A compound annual growth rate of 16.6% is expected of South Korea wellness tourism market from 2023 to 2030.
Revenue, 2022 (US$B)
$8.3
Forecast, 2030 (US$B)
$28.3
CAGR, 2023 - 2030
16.6%
Report Coverage
South Korea

South Korea wellness tourism market highlights

  • The South Korea wellness tourism market generated a revenue of USD 8.3 billion in 2022 and is expected to reach USD 28.3 billion by 2030.
  • The South Korea market is expected to grow at a CAGR of 16.6% from 2023 to 2030.
  • In terms of segment, lodging was the largest revenue generating service in 2022.
  • Wellness Activities is the most lucrative service segment registering the fastest growth during the forecast period.


Wellness tourism market data book summary

Market revenue in 2022USD 8.3 billion
Market revenue in 2030USD 28.3 billion
Growth rate16.6% (CAGR from 2022 to 2030)
Largest segmentLodging
Fastest growing segmentWellness Activities
Historical data2016 - 2021
Base year2022
Forecast period2023 - 2030
Quantitative unitsRevenue in USD billion
Market segmentationIn-country Transport, Lodging, Food & Beverage, Wellness Activities, Shopping
Key market players worldwideHilton Worldwide Holdings Inc, Accor SA, Hyatt Hotels Corp Class A, Marriott International Inc Class A, New World Development Co Ltd, InterContinental Hotels Group PLC ADR, Four Seasons Hotels and Resorts


Other key industry trends

  • In terms of revenue, South Korea accounted for 1.0% of the global wellness tourism market in 2022.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Asia Pacific, Thailand wellness tourism market is projected to lead the regional market in terms of revenue in 2030.
  • Thailand is the fastest growing regional market in Asia Pacific and is projected to reach USD 91.4 billion by 2030.

No credit card required*

Horizon in a snapshot

  • 30K+ Global Market Reports
  • 120K+ Country Reports
  • 1.2M+ Market Statistics
  • 200K+ Company Profiles
  • Industry insights and more

Wellness Tourism Market Companies

Name Profile # Employees HQ Website

South Korea wellness tourism market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to wellness tourism market will help companies and investors design strategic landscapes.


Lodging was the largest segment with a revenue share of 22.89% in 2022. Horizon Databook has segmented the South Korea wellness tourism market based on in-country transport, lodging, food & beverage, wellness activities, shopping covering the revenue growth of each sub-segment from 2016 to 2030.


Wellness travel is a significant segment for the Korea Tourism Organization and the Ministry of Culture, Sports and Tourism. It markets & promotes 25 visit wellness attractions in the country, which are considered the best destinations to improve mental & physical health and well-being.

These wellness attractions are categorized into traditional Korean medicine, nature & forest, beauty & spa, and healing & meditation destinations. For instance, the Herb Lab Bom Dong in Seoul helps visitors improve their physical state.

Moreover, Suncheon man Bay National Garden & Wetland Reserve is a place to enjoy some peace & quiet and destress, and people can also visit the traditional Korean medicine experience center. South Korea’s wellness tourist destinations are divided into four themes such as nature/forest healing, healing/meditation, oriental medicine, and beauty & spa.

Reasons to subscribe to South Korea wellness tourism market databook:

  • Access to comprehensive data: Horizon Databook provides over 1 million market statistics and 20,000+ reports, offering extensive coverage across various industries and regions.
  • Informed decision making: Subscribers gain insights into market trends, customer preferences, and competitor strategies, empowering informed business decisions.
  • Cost-Effective solution: It's recognized as the world's most cost-effective market research database, offering high ROI through its vast repository of data and reports.
  • Customizable reports: Tailored reports and analytics allow companies to drill down into specific markets, demographics, or product segments, adapting to unique business needs.
  • Strategic advantage: By staying updated with the latest market intelligence, companies can stay ahead of competitors, anticipate industry shifts, and capitalize on emerging opportunities.

Target buyers of South Korea wellness tourism market databook

  • Our clientele includes a mix of wellness tourism market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of country-level data and insights on the South Korea wellness tourism market, including forecasts for subscribers. This country databook contains high-level insights into South Korea wellness tourism market from 2016 to 2030, including revenue numbers, major trends, and company profiles.

Partial client list

  • logo

South Korea wellness tourism market size, by service, 2016-2030 (US$B)

South Korea Wellness Tourism Market Share, 2022 & 2030 (US$B)

South Korea wellness tourism market size, by service, 2016-2030 (US$B)

Sign up - it's easy, and free!

Sign up and get instant basic access to databook, upgrade
when ready, or enjoy our free plan indefinitely.

Explore all plans

Included in Horizon account

  • 30K+ Global Market Reports
  • 120K+ Country Reports
  • 1.2M+ Market Statistics
  • 200K+ Company Profiles
  • Industry insights and more