Middle East & Africa Waterproof Makeup Market Size & Outlook

The waterproof makeup market in Middle East & Africa is expected to reach a projected revenue of US$ 1,563.8 million by 2030. A compound annual growth rate of 6% is expected of Middle East & Africa waterproof makeup market from 2024 to 2030.
Revenue, 2023 (US$M)
$1,044.9
Forecast, 2030 (US$M)
$1,563.8
CAGR, 2024 - 2030
6%
Report Coverage
Middle East & Africa

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Middle East & Africa waterproof makeup market, 2018-2030 (US$M)

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MEA waterproof makeup market highlights

  • The MEA waterproof makeup market generated a revenue of USD 1,044.9 million in 2023.
  • The market is expected to grow at a CAGR of 6% from 2024 to 2030.
  • In terms of segment, mascara was the largest revenue generating product in 2023.
  • Lipstick is the most lucrative product segment registering the fastest growth during the forecast period.
  • Country-wise, South Africa is expected to register the highest CAGR from 2024 to 2030.

MEA data book summary

Market revenue in 2023USD 1,044.9 million
Market revenue in 2030USD 1,563.8 million
Growth rate6% (CAGR from 2024 to 2030)
Largest segmentMascara
Fastest growing segmentLipstick
Historical data covered2018 - 2022
Base year for estimation2023
Forecast period covered2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationMascara, Foundation and Skin Tint, Eyeliner, Lipstick, Brow Gels
Key market players worldwideThe Estee Lauder Companies Inc Class A, L'Oreal SA, Procter & Gamble Co, Shiseido Co Ltd, Revlon, Coty Inc Class A

Other key industry trends

  • In terms of revenue, MEA region accounted for 6.6% of the global waterproof makeup market in 2023.
  • Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 9,861.8 million by 2030.

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Waterproof Makeup Market Companies

Name Profile # Employees HQ Website
Revlon View profile 1001-5000 New York, New York, United States, North America https://www.revlonanz.com
The Estee Lauder Companies Inc Class A View profile 62000 767 Fifth Avenue, New York, NY, United States, 10153 https://www.elcompanies.com
L'Oreal SA View profile 94605 41, Rue Martre, Clichy Cedex, Paris, France, 92117 https://www.loreal.com
Shiseido Co Ltd View profile 35859 5-5 Ginza 7-chome, Chuo-ku, Tokyo, Japan, 104-0061 http://www.shiseido.co.jp
Coty Inc Class A View profile 11350 350 Fifth Avenue, New York, NY, United States, 10118 https://www.coty.com
Procter & Gamble Co View profile 107000 One Procter and Gamble Plaza, Cincinnati, OH, United States, 45202 https://www.pginvestor.com

MEA waterproof makeup market size, by country, 2018-2030 (US$M)

Middle East & Africa Waterproof Makeup Market Outlook Share, 2023 & 2030 (US$M)

MEA waterproof makeup market size, by country, 2018-2030 (US$M)

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