North America Water Flosser Market Size & Outlook

The water flosser market in North America is expected to reach a projected revenue of US$ 400.6 million by 2027. A compound annual growth rate of 4.7% is expected of North America water flosser market from 2022 to 2027.
Revenue, 2021 (US$M)
$303.8
Forecast, 2027 (US$M)
$400.6
CAGR, 2022 - 2027
4.7%
Report Coverage
North America

North America water flosser market highlights

  • The North America water flosser market generated a revenue of USD 303.8 million in 2021.
  • The market is expected to grow at a CAGR of 4.7% from 2022 to 2027.
  • In terms of segment, cordless was the largest revenue generating product in 2021.
  • Cordless is the most lucrative product segment registering the fastest growth during the forecast period.
  • Country-wise, U.S. is expected to register the highest CAGR from 2022 to 2027.


North America data book summary

Market revenue in 2021USD 303.8 million
Market revenue in 2027USD 400.6 million
Growth rate4.7% (CAGR from 2021 to 2027)
Largest segmentCordless
Fastest growing segmentCordless
Historical data covered2016 - 2020
Base year for estimation2021
Forecast period covered2022 - 2027
Quantitative unitsRevenue in USD million
Market segmentationCordless, Countertop
Key market players worldwideProcter & Gamble Co, Koninklijke Philips NV, Panasonic Holdings Corp, Church & Dwight Co Inc, Hydro Floss, Toilettree Products, Aquapick Türkiye, Jetpik


Other key industry trends

  • In terms of revenue, North America region accounted for 35.8% of the global water flosser market in 2021.
  • Globally, North America is projected to lead the regional market in terms of revenue in 2027.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 295.4 million by 2027.

No credit card required*

Horizon in a snapshot

  • 30K+ Global Market Reports
  • 120K+ Country Reports
  • 1.2M+ Market Statistics
  • 200K+ Company Profiles
  • Industry insights and more

Water Flosser Market Companies

Name Profile # Employees HQ Website

North America water flosser market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to water flosser market will help companies and investors design strategic landscapes.


Cordless was the largest segment with a revenue share of 65.9% in 2021. Horizon Databook has segmented the North America water flosser market based on cordless, countertop covering the revenue growth of each sub-segment from 2016 to 2027.


According to the Canadian Community Health Survey, it was found that 43.0% of the Canadian population flossed their teeth at least once per day. This shows that a large part of the population is sufficiently aware of the importance of flossing to maintain healthy oral hygiene.

As a favorable factor for the growth of the overall North America market for water flossers. In contrast, the concept of flossing is relatively new in Mexico and is practiced only by a few owing to the cost of advanced devices. 

A study conducted by Wisconsin Economic Development Corporation in 2017 highlighted that lost dental appliances were not being replaced regularly owing to the lack of economic resources. 

Reasons to subscribe to North America water flosser market databook:

  • Access to comprehensive data: Horizon Databook provides over 1 million market statistics and 20,000+ reports, offering extensive coverage across various industries and regions.
  • Informed decision making: Subscribers gain insights into market trends, customer preferences, and competitor strategies, empowering informed business decisions.
  • Cost-Effective solution: It's recognized as the world's most cost-effective market research database, offering high ROI through its vast repository of data and reports.
  • Customizable reports: Tailored reports and analytics allow companies to drill down into specific markets, demographics, or product segments, adapting to unique business needs.
  • Strategic advantage: By staying updated with the latest market intelligence, companies can stay ahead of competitors, anticipate industry shifts, and capitalize on emerging opportunities.

Target buyers of North America water flosser market databook

  • Our clientele includes a mix of water flosser market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of continent-level data and insights on the North America water flosser market , including forecasts for subscribers. This continent databook contains high-level insights into North America water flosser market from 2016 to 2027, including revenue numbers, major trends, and company profiles.

Partial client list

  • logo

North America water flosser market size, by country, 2016-2027 (US$M)

North America Water Flosser Market Outlook Share, 2021 & 2027 (US$M)

North America water flosser market size, by country, 2016-2027 (US$M)

Sign up - it's easy, and free!

Sign up and get instant basic access to databook, upgrade
when ready, or enjoy our free plan indefinitely.

Explore all plans

Included in Horizon account

  • 30K+ Global Market Reports
  • 120K+ Country Reports
  • 1.2M+ Market Statistics
  • 200K+ Company Profiles
  • Industry insights and more