Asia Pacific Vitamin Supplements Market Size & Outlook

The vitamin supplements market in Asia Pacific is expected to reach a projected revenue of US$ 34,887.9 million by 2030. A compound annual growth rate of 11.1% is expected of Asia Pacific vitamin supplements market from 2023 to 2030.
Revenue, 2022 (US$M)
$14,993.1
Forecast, 2030 (US$M)
$34,887.9
CAGR, 2023 - 2030
11.1%
Report Coverage
Asia Pacific

Asia Pacific vitamin supplements market highlights

  • The Asia Pacific vitamin supplements market generated a revenue of USD 14,993.1 million in 2022.
  • The market is expected to grow at a CAGR of 11.1% from 2023 to 2030.
  • In terms of segment, multivitamin was the largest revenue generating type in 2022.
  • Vitamin D is the most lucrative type segment registering the fastest growth during the forecast period.
  • Country-wise, ANZ is expected to register the highest CAGR from 2023 to 2030.


Asia Pacific data book summary

Market revenue in 2022USD 14,993.1 million
Market revenue in 2030USD 34,887.9 million
Growth rate11.1% (CAGR from 2022 to 2030)
Largest segmentMultivitamin
Fastest growing segmentVitamin D
Historical data covered2017 - 2021
Base year for estimation2022
Forecast period covered2023 - 2030
Quantitative unitsRevenue in USD million
Market segmentationMultivitamin, Vitamin A, Vitamin B, Vitamin C, Vitamin D, Vitamin E, Vitamin K
Key market players worldwideGlanbia PLC, Pfizer Inc, Bayer AG, Amway Malaysia Holdings, GlaxoSmithKline, Nestle SA, NOW Foods, Abbott Laboratories, Herbalife Ltd, Natures Sunshine Products Inc, Nu Skin Enterprises Inc Class A, Pharmavite, Good Health, RBK Nutraceuticals


Other key industry trends

  • In terms of revenue, Asia Pacific region accounted for 30.9% of the global vitamin supplements market in 2022.
  • Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 34,887.9 million by 2030.

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Vitamin Supplements Market Companies

Name Profile # Employees HQ Website

Asia Pacific vitamin supplements market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to vitamin supplements market will help companies and investors design strategic landscapes.


Multivitamin was the largest segment with a revenue share of 49.57% in 2022. Horizon Databook has segmented the Asia Pacific vitamin supplements market based on multivitamin, vitamin a, vitamin b, vitamin c, vitamin d, vitamin e, vitamin k covering the revenue growth of each sub-segment from 2017 to 2030.


In Asia Pacific, demand for vitamin supplements is expected to increase as key players adopt strategies such as introducing their brands to untapped economies of Southeast Asian countries. Asia Pacific has the largest market for vitamin supplements in China, India, and Japan due to their large populations and high consumption levels.

Countries such as Japan and Australia have experienced heightened awareness regarding the product's health benefits over the years, which is expected to strengthen regional growth over the forecast period.

Rising expenditure on health-enhancing products in the light of physical fitness requirements and increasing sports activities in the region is likely to fuel the product demand over the forecast period. Various regulatory bodies govern and regulate the market; their approval is necessary before seeking claims.

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Target buyers of Asia Pacific vitamin supplements market databook

  • Our clientele includes a mix of vitamin supplements market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Horizon Databook provides a detailed overview of continent-level data and insights on the Asia Pacific vitamin supplements market , including forecasts for subscribers. This continent databook contains high-level insights into Asia Pacific vitamin supplements market from 2017 to 2030, including revenue numbers, major trends, and company profiles.

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Asia Pacific vitamin supplements market size, by country, 2017-2030 (US$M)

Asia Pacific Vitamin Supplements Market Outlook Share, 2022 & 2030 (US$M)

Asia Pacific vitamin supplements market size, by country, 2017-2030 (US$M)

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