Asia Pacific Video Game Market Size & Outlook, 2023-2030

The video game market in Asia Pacific is expected to reach a projected revenue of US$ 293,011.1 million by 2030. A compound annual growth rate of 13.9% is expected of Asia Pacific video game market from 2024 to 2030.
Revenue, 2023 (US$M)
$117,707.1
Forecast, 2030 (US$M)
$293,011.1
CAGR, 2024 - 2030
13.9%
Report Coverage
Asia Pacific

Asia Pacific video game market highlights

  • The Asia Pacific video game market generated a revenue of USD 117,707.1 million in 2023.
  • The market is expected to grow at a CAGR of 13.9% from 2024 to 2030.
  • In terms of segment, mobile was the largest revenue generating device in 2023.
  • Mobile is the most lucrative device segment registering the fastest growth during the forecast period.
  • Country-wise, South Korea is expected to register the highest CAGR from 2024 to 2030.


Asia Pacific data book summary

Market revenue in 2023USD 117,707.1 million
Market revenue in 2030USD 293,011.1 million
Growth rate13.9% (CAGR from 2023 to 2030)
Largest segmentMobile
Fastest growing segmentMobile
Historical data covered2017 - 2022
Base year for estimation2023
Forecast period covered2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationConsole, Mobile, Computer
Key market players worldwideApple Inc, The Walt Disney Co, Electronic Arts Inc, Microsoft Corp, Nintendo Co Ltd, Sony Group Corp ADR, Tencent Holdings Ltd


Other key industry trends

  • In terms of revenue, Asia Pacific region accounted for 50.9% of the global video game market in 2023.
  • Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 293,011.1 million by 2030.

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Video Game Market Companies

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Asia Pacific video game market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to video game market will help companies and investors design strategic landscapes.


Mobile was the largest segment with a revenue share of 44.62% in 2023. Horizon Databook has segmented the Asia Pacific video game market based on console, mobile, computer covering the revenue growth of each sub-segment from 2017 to 2030.


The Asia Pacific region has emerged as a dominant region in the global video game market, expanding significantly. With a large and diverse population, increasing smartphone and internet penetration, and a growing middle class with disposable income, the region has become attractive for the gaming industry to flourish.

This growth can be attributed to several key factors, including technological advancements, cultural factors, and the rise of esports. Gaming has become deeply ingrained in the culture, with gaming cafes and esports tournaments becoming popular social and competitive hubs.

In countries such as South Korea, esports has evolved into a mainstream phenomenon, with professional gamers achieving celebrity status and esports tournaments drawing millions of viewers both online and offline.

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Target buyers of Asia Pacific video game market databook

  • Our clientele includes a mix of video game market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of continent-level data and insights on the Asia Pacific video game market , including forecasts for subscribers. This continent databook contains high-level insights into Asia Pacific video game market from 2017 to 2030, including revenue numbers, major trends, and company profiles.

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Asia Pacific video game market size, by country, 2017-2030 (US$M)

Asia Pacific Video Game Market Outlook Share, 2023 & 2030 (US$M)

Asia Pacific video game market size, by country, 2017-2030 (US$M)

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