Middle East & Africa Tequila Market Size & Outlook
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MEA tequila market highlights
- The MEA tequila market generated a revenue of USD 213.4 million in 2024.
- The market is expected to grow at a CAGR of 6.8% from 2025 to 2030.
- In terms of segment, blanco was the largest revenue generating product in 2024.
- Blanco is the most lucrative product segment registering the fastest growth during the forecast period.
- Country-wise, South Africa is expected to register the highest CAGR from 2025 to 2030.
MEA data book summary
| Market revenue in 2024 | USD 213.4 million |
| Market revenue in 2030 | USD 316.2 million |
| Growth rate | 6.8% (CAGR from 2024 to 2030) |
| Largest segment | Blanco |
| Fastest growing segment | Blanco |
| Historical data covered | 2018 - 2023 |
| Base year for estimation | 2024 |
| Forecast period covered | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Blanco, Reposada, Anejo |
Other key industry trends
- In terms of revenue, MEA region accounted for 1.9% of the global tequila market in 2024.
- Globally, North America is projected to lead the regional market in terms of revenue in 2030.
- Latin America is the fastest growing regional market and is projected to reach USD 1,166.0 million by 2030.
Key Regions: U.S. , UK , Japan , South Africa , Canada
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Tequila Market Scope
Tequila Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| Jose Cuervo | View profile | 1-10 | Jersey City, New Jersey, United States, North America | http://cuervo.com/ |
| Campari Group | View profile | 1001-5000 | Sesto San Giovanni, Lombardia, Italy, Europe | https://www.camparigroup.com |
| Pattern Brands | View profile | 11-50 | New York, New York, United States, North America | https://patternbrands.com |
| Brown-Forman Corp Registered Shs -B- Non Vtg | View profile | 5600 | 850 Dixie Highway, Louisville, KY, United States, 40210 | https://www.brown-forman.com |
| Diageo PLC | View profile | 30269 | 16 Great Marlborough Street, London, United Kingdom, W1F 7HS | https://www.diageo.com |
| Pernod Ricard SA | View profile | 20617 | 5, Cours Paul Ricard, Paris, France, 75008 | https://www.pernod-ricard.com |
MEA tequila market size, by country, 2018-2030 (US$M)
Middle East & Africa Tequila Market Outlook Share, 2024 & 2030 (US$M)
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