Latin America Tequila Market Size & Outlook, 2026-2033
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Latin America tequila market highlights
- The Latin America tequila market generated a revenue of USD 712.0 million in 2025.
- The market is expected to grow at a CAGR of 9.8% from 2026 to 2033.
- In terms of segment, blanco was the largest revenue generating product in 2025.
- Blanco is the most lucrative product segment registering the fastest growth during the forecast period.
- Country-wise, Colombia is expected to register the highest CAGR from 2026 to 2033.
Latin America data book summary
| Market revenue in 2025 | USD 712.0 million |
| Market revenue in 2033 | USD 1,506.5 million |
| Growth rate | 9.8% (CAGR from 2026 to 2033) |
| Largest segment | Blanco |
| Fastest growing segment | Blanco |
| Historical data covered | 2021 - 2024 |
| Base year for estimation | 2025 |
| Forecast period covered | 2026 - 2033 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Blanco, Anejo, Reposada |
| Key market players worldwide | Jose Cuervo, Pattern Brands, Diageo PLC, Brown-Forman Corp Registered Shs -B- Non Vtg, Campari Group, Pernod Ricard SA |
Other key industry trends
- In terms of revenue, Latin America region accounted for 5.7% of the global tequila market in 2025.
- Globally, North America is projected to lead the regional market in terms of revenue in 2033.
- Latin America is the fastest growing regional market and is projected to reach USD 1,506.5 million by 2033.
Key Regions: U.S. , UK , Japan , Colombia , Canada
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Tequila Market Scope
Tequila Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| Jose Cuervo | View profile | 1-10 | Jersey City, New Jersey, United States, North America | http://cuervo.com/ |
| Campari Group | View profile | 1001-5000 | Sesto San Giovanni, Lombardia, Italy, Europe | https://www.camparigroup.com |
| Pattern Brands | View profile | 11-50 | New York, New York, United States, North America | https://patternbrands.com |
| Brown-Forman Corp Registered Shs -B- Non Vtg | View profile | 5600 | 850 Dixie Highway, Louisville, KY, United States, 40210 | https://www.brown-forman.com |
| Diageo PLC | View profile | 30269 | 16 Great Marlborough Street, London, United Kingdom, W1F 7HS | https://www.diageo.com |
| Pernod Ricard SA | View profile | 20617 | 5, Cours Paul Ricard, Paris, France, 75008 | https://www.pernod-ricard.com |
Latin America tequila market size, by country, 2021-2033 (US$M)
Latin America Tequila Market Outlook Share, 2025 & 2033 (US$M)
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