Global Sports Analytics Market Size & Outlook, 2023-2030

The sports analytics industry worldwide is expected to reach a projected revenue of US$ 4,744.7 million by 2030. A compound annual growth rate of 27.7% is expected of the worldwide sports analytics industry from 2024 to 2030.
Revenue, 2023 (US$M)
$854.5
Forecast, 2030 (US$M)
$4,744.7
CAGR, 2024 - 2030
27.7%
Report Coverage
Worldwide

Global sports analytics market highlights

  • The global sports analytics market generated a revenue of USD 854.5 million in 2023 and is expected to reach USD 4,744.7 million by 2030.
  • The market is expected to grow at a CAGR (2024 - 2030) of 27.7% by 2030.
  • In terms of segment, software accounted for a revenue of USD 514.1 million in 2023.
  • Software is the most lucrative component segment registering the fastest growth during the forecast period.
  • In terms of region, North America was the largest revenue generating market in 2023.
  • Country-wise, Saudi Arabia is expected to register the highest CAGR from 2024 to 2030.

Global data book summary

Market revenue in 2023USD 854.5 million
Market revenue in 2030USD 4,744.7 million
Growth rate27.7% (CAGR from 2023 to 2030)
Largest segmentSoftware
Fastest growing segmentSoftware
Historical data covered2018 - 2022
Base year for estimation2023
Forecast period covered2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationSoftware, Services

Other key industry trends

  • In terms of revenue, the North America accounted for 28.8% of the global sports analytics market in 2023.
  • By country, the U.S. is projected to lead the global market in terms of revenue in 2030.
  • By country, Saudi Arabia is the fastest growing regional market and is projected to reach USD 100.0 million by 2030.

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Sports Analytics Market Companies

Name Profile # Employees HQ Website

Global sports analytics market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to sports analytics market will help companies and investors design strategic landscapes.


Software was the largest segment with a revenue share of 60.16% in 2023. Horizon Databook has segmented the Global sports analytics market based on software, services covering the revenue growth of each sub-segment from 2018 to 2030.


  • Global Sports Analytics Component Outlook (Revenue, USD Million, 2018-2030)
    • Software
    • Services
  • Global Sports Analytics Deployment Outlook (Revenue, USD Million, 2018-2030)
    • On-premise
    • Cloud
  • Global Sports Analytics Sports Outlook (Revenue, USD Million, 2018-2030)
    • Football
    • Cricket
    • Baseball
    • Basketball
    • Rugby
    • Others
  • Global Sports Analytics Analysis Type Outlook (Revenue, USD Million, 2018-2030)
    • On-Field
      • Player & Team Analysis
      • Video Analysis 
      • Health Assessment
    • Off-Field
      • Fan Engagement
      • Ticket Pricing

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Target buyers of Global sports analytics market databook

  • Our clientele includes a mix of sports analytics market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of global-level data and insights on the Global sports analytics market , including forecasts for subscribers. This global databook contains high-level insights into Global sports analytics market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Global sports analytics market size, by regions, 2018-2030 (US$M)

Top 10 countries: Sports analytics market size, 2023 (US$M)

Global sports analytics market share, by component, 2023 & 2030 (%, US$M)

Sports analytics market: Opportunity assessment by country

Global sports analytics market, by region, 2023 (US$M)

Global sports analytics market size, by regions, 2018-2030 (US$M)

Component 2018 2019 2020 2021 2022 2023 2024 2025 2026 2027 2028 2029 2030 CAGR
North America 145.4 186.9 188.0 196.2 215.0 246.3 295.4 368.6 470.2 608.3 790.5 1,031.8 1,352.2 27.5%
Europe 125.0 163.2 166.7 176.5 195.9 226.7 273.2 342.4 438.9 570.5 744.9 976.8 1,286.3 28.2%
Asia Pacific 95.4 127.2 132.7 143.3 162.4 190.5 234.6 300.5 393.5 522.7 697.3 934.5 1,257.3 30.9%
Latin America 76.1 96.0 94.8 97.0 104.1 117.3 138.4 167.7 207.8 261.0 329.4 417.5 531.4 24.1%
MEA 55.7 68.8 66.3 65.5 67.2 73.7 85.0 103.7 128.8 161.5 202.6 253.8 317.4 23.2%
Overall 497.6 642.1 648.5 678.5 744.5 854.5 1,026.5 1,282.9 1,639.1 2,124.0 2,764.7 3,614.5 4,744.7 27.8%

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