Global Smart Advertising Services Market Size & Outlook

The smart advertising services industry worldwide is expected to reach a projected revenue of US$ 1,878.3 million by 2030. A compound annual growth rate of 20.2% is expected of the worldwide smart advertising services industry from 2023 to 2030.

Revenue, 2022 (US$M)
$431.5
Forecast, 2030 (US$M)
$1,878.3
CAGR, 2023 - 2030
20.2%
Report Coverage
Worldwide

Global smart advertising services market highlights

  • The global smart advertising services market generated a revenue of USD 431.5 million in 2022 and is expected to reach USD 1,878.3 million by 2030.
  • The market is expected to grow at a CAGR (2023 - 2030) of 20.2% by 2030.
  • In terms of segment, search engine advertising accounted for a revenue of USD 113.6 million in 2022.
  • Social Media Advertising is the most lucrative service type segment registering the fastest growth during the forecast period.
  • In terms of region, North America was the largest revenue generating market in 2022.
  • Country-wise, U.S. is expected to register the highest CAGR from 2023 to 2030.


Global data book summary

Market revenue in 2022USD 431.5 million
Market revenue in 2030USD 1,878.3 million
Growth rate20.2% (CAGR from 2022 to 2030)
Largest segmentSearch engine advertising
Fastest growing segmentSocial Media Advertising
Historical data covered2017 - 2021
Base year for estimation2022
Forecast period covered2023 - 2030
Quantitative unitsRevenue in USD million
Market segmentationEmail Advertising, Video Advertising, Search Engine Advertising, Mobile Advertising, Social Media Advertising, Online Display Advertising


Other key industry trends

  • In terms of revenue, the North America accounted for 36.4% of the global smart advertising services market in 2022.
  • By country, the U.S. is projected to lead the global market in terms of revenue in 2030.
  • By country, U.S. is the fastest growing regional market and is projected to reach USD 470.9 million by 2030.

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Smart Advertising Services Market Companies

Name Profile # Employees HQ Website

Global smart advertising services market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to smart advertising services market will help companies and investors design strategic landscapes.


search engine advertising was the largest segment with a revenue share of 26.33% in 2022. Horizon Databook has segmented the Global smart advertising services market based on email advertising, video advertising, search engine advertising, mobile advertising, social media advertising, online display advertising covering the revenue growth of each sub-segment from 2017 to 2030.


Digital media and digital displays are the preferred choices of consumers in the advertising market as they help advertisers reach their potential consumers and offer the ability to customize campaigns depending on the demography and size of the audience. 


There is a substantial shift observed from traditional static displays to digital displays. The adoption of digital media and displays recorded a noteworthy outcome in capturing consumers attention, encouraging consumer interaction, and increasing brand recognition. 


Social media interaction, fast-moving marketing trends, and technological advancements are responsible for the adoption of digital media and displays for smart advertising. Upgrade report license to gain access to the complete analysis.

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  • Our clientele includes a mix of smart advertising services market companies, investment firms, advisory firms & academic institutions.
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Horizon Databook provides a detailed overview of global-level data and insights on the Global smart advertising services market , including forecasts for subscribers. This global databook contains high-level insights into Global smart advertising services market from 2017 to 2030, including revenue numbers, major trends, and company profiles.

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Global smart advertising services market statistics, by region, 2017-2030 (US$M)

Top 10 countries by Smart Advertising Services Market revenue, 2022 (USD Million)

Top 10 countries by Smart Advertising Services Market revenue, 2022 (USD Million)

Global smart advertising services market, by region, 2022 (US$M)

Global smart advertising services market statistics, by region, 2017-2030 (US$M)

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