North America Self-tanning Products Market Size & Outlook

The self-tanning products market in North America is expected to reach a projected revenue of US$ 374.8 million by 2030. A compound annual growth rate of 4.3% is expected of North America self-tanning products market from 2022 to 2030.

Revenue, 2021 (US$M)
$257.3
Forecast, 2030 (US$M)
$374.8
CAGR, 2022 - 2030
4.3%
Report Coverage
North America

North America self-tanning products market highlights

  • The North America self-tanning products market generated a revenue of USD 257.3 million in 2021.
  • The market is expected to grow at a CAGR of 4.3% from 2022 to 2030.
  • In terms of segment, lotions was the largest revenue generating product in 2021.
  • Gels is the most lucrative product segment registering the fastest growth during the forecast period.
  • Country-wise, U.S. is expected to register the highest CAGR from 2022 to 2030.


North America data book summary

Market revenue in 2021USD 257.3 million
Market revenue in 2030USD 374.8 million
Growth rate4.3% (CAGR from 2021 to 2030)
Largest segmentLotions
Fastest growing segmentGels
Historical data covered2018 - 2020
Base year for estimation2021
Forecast period covered2022 - 2030
Quantitative unitsRevenue in USD million
Market segmentationLotions, Gels
Key market players worldwideThe Estee Lauder Companies Inc Class A, L'Oreal SA, Shiseido Co Ltd, PZ Cussons PLC ADR, Unilever PLC, Kao Corp, Beiersdorf AG, Johnson & Johnson, Natura &Co Holding SA ADR, Clarins Group


Other key industry trends

  • In terms of revenue, North America region accounted for 29.3% of the global self-tanning products market in 2021.
  • Globally, Europe is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 320.1 million by 2030.

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Self-tanning Products Market Companies

Name Profile # Employees HQ Website

North America self-tanning products market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to self-tanning products market will help companies and investors design strategic landscapes.


Lotions was the largest segment with a revenue share of 50.76% in 2021. Horizon Databook has segmented the North America self-tanning products market based on lotions, gels covering the revenue growth of each sub-segment from 2018 to 2030.


According to data released by the Skin Cancer Foundation in 2021, 1 in 5 Americans develop skin cancer by the age of 70. The report further states that having 5 or more sunburns doubles the risk of melanoma.

More than 419,000 cases of skin cancer in the U.S. each year are linked to indoor tanning. Rising awareness regarding the ill effects of using tanning products such as tanner injections and tanning beds is expected to boost the demand for easier and safer alternatives, such as self-tanning lotions or creams, in North America.

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Target buyers of North America self-tanning products market databook

  • Our clientele includes a mix of self-tanning products market companies, investment firms, advisory firms & academic institutions.
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Horizon Databook provides a detailed overview of continent-level data and insights on the North America self-tanning products market , including forecasts for subscribers. This continent databook contains high-level insights into North America self-tanning products market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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North America self tanning products market size, by country, 2018-2030 (US$M)

North America Self-tanning Products Market Outlook Share, 2021 & 2030 (US$M)

North America self tanning products market size, by country, 2018-2030 (US$M)

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