Canada Sales Intelligence Market Size & Outlook, 2020-2027

The sales intelligence market in Canada is expected to reach a projected revenue of US$ 449.2 million by 2027. A compound annual growth rate of 10.7% is expected of Canada sales intelligence market from 2021 to 2027.

Revenue, 2020 (US$M)
$221.0
Forecast, 2027 (US$M)
$449.2
CAGR, 2021 - 2027
10.7%
Report Coverage
Canada

Canada sales intelligence market highlights

  • The Canada sales intelligence market generated a revenue of USD 221.0 million in 2020 and is expected to reach USD 449.2 million by 2027.
  • The Canada market is expected to grow at a CAGR of 10.7% from 2021 to 2027.
  • In terms of segment, software was the largest revenue generating offering in 2020.
  • Service is the most lucrative offering segment registering the fastest growth during the forecast period.

Sales intelligence market data book summary

Market revenue in 2020USD 221.0 million
Market revenue in 2027USD 449.2 million
Growth rate10.7% (CAGR from 2020 to 2027)
Largest segmentSoftware
Fastest growing segmentService
Historical data2016 - 2019
Base year2020
Forecast period2021 - 2027
Quantitative unitsRevenue in USD million
Market segmentationSoftware, Service
Key market players worldwideHubSpot Inc, Dun & Bradstreet Holdings Inc Ordinary Shares, Artesian Resources Corp Class A, ZoomInfo Technologies Inc, Microsoft Corp, Partners Group Holding AG, Oracle Corp, Vedanta, Demandbase, UpLead, Zoho, Dun & Bradstreet, Technical DueDil, FullContact, Gryphon Networks, Infogroup, InsideView, LeadGenius, The List, RelPro Inc., Ringlead, Zoom Information Systems

Other key industry trends

  • In terms of revenue, Canada accounted for 8.8% of the global sales intelligence market in 2020.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2027.
  • In North America, U.S. sales intelligence market is projected to lead the regional market in terms of revenue in 2027.
  • Mexico is the fastest growing regional market in North America and is projected to reach USD 136.4 million by 2027.

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Sales Intelligence Market Scope

Sales intelligence market segmentation & scope
Software
Service
Cloud
On-premises
SMEs
Large Enterprises
Analytics and Reporting
Data Management
Lead Management
Others
BFSI
IT & Telecom
Retail & E-Commerce
Healthcare
Media & Entertainment
Others

Sales Intelligence Market Companies

Name Profile # Employees HQ Website

Canada sales intelligence market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to sales intelligence market will help companies and investors design strategic landscapes.


Software was the largest segment with a revenue share of 88.37% in 2020. Horizon Databook has segmented the Canada sales intelligence market based on software, service covering the revenue growth of each sub-segment from 2016 to 2027.


  • Canada Sales Intelligence Offering Outlook (Revenue, USD Million, 2016-2027)
    • Software
    • Service
  • Canada Sales Intelligence Deployment Mode Outlook (Revenue, USD Million, 2016-2027)
    • Cloud
    • On-premises
  • Canada Sales Intelligence Organization Size Outlook (Revenue, USD Million, 2016-2027)
    • SMEs
    • Large Enterprises
  • Canada Sales Intelligence Application Outlook (Revenue, USD Million, 2016-2027)
    • Analytics and Reporting
    • Data Management
    • Lead Management
    • Others
  • Canada Sales Intelligence Vertical Outlook (Revenue, USD Million, 2016-2027)
    • BFSI
    • IT & Telecom
    • Retail & E-Commerce
    • Healthcare
    • Media & Entertainment
    • Others

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Target buyers of Canada sales intelligence market databook

  • Our clientele includes a mix of sales intelligence market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of country-level data and insights on the Canada sales intelligence market , including forecasts for subscribers. This country databook contains high-level insights into Canada sales intelligence market from 2016 to 2027, including revenue numbers, major trends, and company profiles.

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Canada sales intelligence market size, by offering, 2016-2027 (US$M)

Canada Sales Intelligence Market Outlook Share, 2020 & 2027 (US$M)

Canada sales intelligence market size, by offering, 2016-2027 (US$M)

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