Market revenue in 2023 | USD 236.2 million |
Market revenue in 2030 | USD 1,445.4 million |
Growth rate | 29.5% (CAGR from 2023 to 2030) |
Largest segment | Software |
Fastest growing segment | Services |
Historical data | 2017 - 2022 |
Base year | 2023 |
Forecast period | 2024 - 2030 |
Quantitative units | Revenue in USD million |
Market segmentation | Software, Services |
Key market players worldwide | Canva, Cimpress PLC, Printify, Printful, CustomCat, Gelato, Gooten, teelaunch, Zazzle, Redbubble |
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The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to print on demand market will help companies and investors design strategic landscapes.
Software was the largest segment with a revenue share of 69.01% in 2023. Horizon Databook has segmented the Italy print on demand market based on software, services covering the revenue growth of each sub-segment from 2017 to 2030.
The print-on-demand market in Italy has witnessed substantial growth, driven by various factors that have shaped the industry landscape. The increasing demand for personalized and custom-designed products among Italian consumers to express their individuality and unique identities has been a key driver for market growth. The print-on-demand model effectively caters to this demand, enabling businesses to offer a wide range of customized merchandise, including apparel, accessories, and home decor.
Integrating user-friendly design tools into e-commerce platforms has simplified the customization process, making it accessible to a broader audience. Italy's strong tradition of craftsmanship and emphasis on art and design has positioned it as a significant market for custom printing services. The country's support for entrepreneurship and innovation has fostered the growth of the print-on-demand sector, with numerous initiatives aimed at providing a conducive environment for entrepreneurs, especially Small and Medium-sized Entrepreneurs (SMEs).
Moreover, the rise of e-commerce has played a pivotal role in the market's expansion as online shopping provides a convenient platform for businesses to showcase personalized products. Efficient logistics and delivery services have also enhanced the online shopping experience, driving the adoption of print-on-demand services.
Horizon Databook provides a detailed overview of country-level data and insights on the Italy print on demand market , including forecasts for subscribers. This country databook contains high-level insights into Italy print on demand market from 2017 to 2030, including revenue numbers, major trends, and company profiles.
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