Global Postpartum Products Market Size & Outlook

The postpartum products industry worldwide is expected to reach a projected revenue of US$ 3,908.5 million by 2030. A compound annual growth rate of 6.5% is expected of the worldwide postpartum products industry from 2024 to 2030.
Revenue, 2023 (US$M)
$2,512.8
Forecast, 2030 (US$M)
$3,908.5
CAGR, 2024 - 2030
6.5%
Report Coverage
Worldwide

Global postpartum products market highlights

  • The global postpartum products market generated a revenue of USD 2,512.8 million in 2023 and is expected to reach USD 3,908.5 million by 2030.
  • The market is expected to grow at a CAGR (2024 - 2030) of 6.5% by 2030.
  • In terms of segment, breastfeeding accessories accounted for a revenue of USD 2,219.7 million in 2023.
  • Breastfeeding Accessories is the most lucrative product segment registering the fastest growth during the forecast period.
  • In terms of region, Asia Pacific was the largest revenue generating market in 2023.
  • Country-wise, Canada is expected to register the highest CAGR from 2024 to 2030.

Global data book summary

Market revenue in 2023USD 2,512.8 million
Market revenue in 2030USD 3,908.5 million
Growth rate6.5% (CAGR from 2023 to 2030)
Largest segmentBreastfeeding accessories
Fastest growing segmentBreastfeeding Accessories
Historical data covered2018 - 2022
Base year for estimation2023
Forecast period covered2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationBreastfeeding Accessories, Perineal Cooling Pads, Other Products

Other key industry trends

  • In terms of revenue, the North America accounted for 23.5% of the global postpartum products market in 2023.
  • By country, the U.S. is projected to lead the global market in terms of revenue in 2030.
  • By country, Canada is the fastest growing regional market and is projected to reach USD 243.4 million by 2030.

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Postpartum Products Market Companies

Name Profile # Employees HQ Website

Global postpartum products market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to postpartum products market will help companies and investors design strategic landscapes.


Breastfeeding accessories was the largest segment with a revenue share of 88.34% in 2023. Horizon Databook has segmented the Global postpartum products market based on breastfeeding accessories, perineal cooling pads, other products covering the revenue growth of each sub-segment from 2018 to 2030.


  • Global Postpartum Products Product Outlook (Revenue, USD Million, 2018-2030)
    • Breastfeeding Accessories
      • Nipple Care Products
      • Breast Shells
      • Breast Pads
      • Breastmilk Preparation and Cleaning Products
      • Breastmilk Storage & Feeding
      • Other Accessories
    • Perineal Cooling Pads
    • Other Products
  • Global Postpartum Products Sales Channel Outlook (Revenue, USD Million, 2018-2030)
    • Hospital Pharmacy (Inpatient)
    • Retail Store
    • E-Commerce
    • Wholesaler/Distributor
    • Direct Purchase

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Target buyers of Global postpartum products market databook

  • Our clientele includes a mix of postpartum products market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of global-level data and insights on the Global postpartum products market , including forecasts for subscribers. This global databook contains high-level insights into Global postpartum products market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Global postpartum products market size, by regions, 2018-2030 (US$M)

Top 10 countries: Postpartum products market size, 2023 (US$M)

Global postpartum products market share, by product, 2023 & 2030 (%, US$M)

Postpartum products market: Opportunity assessment by country

Global postpartum products market, by region, 2023 (US$M)

Global postpartum products market size, by regions, 2018-2030 (US$M)

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