Italy Personal Care Wipes Market Size & Outlook, 2022-2030
Italy personal care wipes market, 2017-2030 (US$M)
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Italy personal care wipes market highlights
- The Italy personal care wipes market generated a revenue of USD 703.1 million in 2022 and is expected to reach USD 1,012.8 million by 2030.
- The Italy market is expected to grow at a CAGR of 4.7% from 2023 to 2030.
- In terms of segment, baby wipes was the largest revenue generating product in 2022.
- Flushable Wipes is the most lucrative product segment registering the fastest growth during the forecast period.
Personal care wipes market data book summary
| Market revenue in 2022 | USD 703.1 million |
| Market revenue in 2030 | USD 1,012.8 million |
| Growth rate | 4.7% (CAGR from 2022 to 2030) |
| Largest segment | Baby wipes |
| Fastest growing segment | Flushable Wipes |
| Historical data | 2017 - 2021 |
| Base year | 2022 |
| Forecast period | 2023 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Baby Wipes, Facial & Cosmetic Wipes, Hand & Body Wipes, Flushable Wipes |
| Key market players worldwide | The Honest Co Inc, Procter & Gamble Co, Edgewell Personal Care Co, Johnson & Johnson, Kimberly-Clark Corp, EDANA, Diamond Wipes International, Medline Industries, PDI International, Rockline Industries |
Other key industry trends
- In terms of revenue, Italy accounted for 3.2% of the global personal care wipes market in 2022.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
- In Europe, Germany personal care wipes market is projected to lead the regional market in terms of revenue in 2030.
- Italy is the fastest growing regional market in Europe and is projected to reach USD 1,012.8 million by 2030.
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Personal Care Wipes Market Scope
Personal Care Wipes Market Companies
| Name | Profile | # Employees | HQ | Website |
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Italy personal care wipes market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to personal care wipes market will help companies and investors design strategic landscapes.
Baby wipes was the largest segment with a revenue share of 36.03% in 2022. Horizon Databook has segmented the Italy personal care wipes market based on baby wipes, facial & cosmetic wipes, hand & body wipes, flushable wipes covering the revenue growth of each sub-segment from 2017 to 2030.
The personal care wipes market in Italy has been experiencing significant growth owing to a growing awareness and emphasis on hygiene and cleanliness, particularly after the COVID-19 pandemic. Personal care wipes offer a convenient and effective way to maintain personal hygiene while on the go.
Further, changing lifestyle patterns, including a rise in the number of working professionals and busy households, have boosted the demand for time-saving and convenient personal care products such as wipes.
Manufacturers are introducing wipes with antibacterial properties, skin-friendly formulations, and multipurpose applications, catering to the diverse needs of consumers. FRIA, a leading brand in Italy, offers wipes made from cotton or natural fibers, ensuring softness and durability.
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Horizon Databook provides a detailed overview of country-level data and insights on the Italy personal care wipes market , including forecasts for subscribers. This country databook contains high-level insights into Italy personal care wipes market from 2017 to 2030, including revenue numbers, major trends, and company profiles.
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Italy personal care wipes market size, by product, 2017-2030 (US$M)
Italy Personal Care Wipes Market Outlook Share, 2022 & 2030 (US$M)
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