Market revenue in 2022 | USD 713.6 million |
Market revenue in 2030 | USD 1,084.0 million |
Growth rate | 5.4% (CAGR from 2022 to 2030) |
Largest segment | Baby wipes |
Fastest growing segment | Flushable Wipes |
Historical data | 2017 - 2021 |
Base year | 2022 |
Forecast period | 2023 - 2030 |
Quantitative units | Revenue in USD million |
Market segmentation | Baby Wipes, Facial & Cosmetic Wipes, Hand & Body Wipes, Flushable Wipes |
Key market players worldwide | The Honest Co Inc, Procter & Gamble Co, Edgewell Personal Care Co, Johnson & Johnson, Kimberly-Clark Corp, EDANA, Diamond Wipes International, Medline Industries, PDI International, Rockline Industries |
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The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to personal care wipes market will help companies and investors design strategic landscapes.
Baby wipes was the largest segment with a revenue share of 37.25% in 2022. Horizon Databook has segmented the Indonesia personal care wipes market based on baby wipes, facial & cosmetic wipes, hand & body wipes, flushable wipes covering the revenue growth of each sub-segment from 2017 to 2030.
Consumer desire for convenience is expected to remain strong in the foreseeable future, particularly among urban residents who seek products to streamline their busy lives. Therefore, factors such as simplicity in usage, storage, and disposal will continue to significantly influence consumers' choices when making purchases.
With a growing travel culture and longer travel durations, consumers in Indonesia, increasingly favor personal care wipes that fit conveniently in pockets. These wipes allow travelers to maintain cleanliness and hygiene on the go, reflecting the demand for practical and compact solutions in their active lifestyles.
Godrej Indonesia personal care brand, Wetties, features a versatile line of personal care wipes. These all-purpose antiseptic wipes are designed to cater to a wide range of users and occasions. With options like Fresh Clean, Fresh Lemon, and Fresh Cologne variants, Wetties provides diverse refreshing choices. It provides compact-sized packs that effortlessly slip into pockets or bags, ensuring portability wherever one travels.
Horizon Databook provides a detailed overview of country-level data and insights on the Indonesia personal care wipes market , including forecasts for subscribers. This country databook contains high-level insights into Indonesia personal care wipes market from 2017 to 2030, including revenue numbers, major trends, and company profiles.
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