China Personal Care Wipes Market Size & Outlook, 2022-2030

The personal care wipes market in China is expected to reach a projected revenue of US$ 2,303.9 million by 2030. A compound annual growth rate of 3.5% is expected of China personal care wipes market from 2023 to 2030.
Revenue, 2022 (US$M)
$1,743.3
Forecast, 2030 (US$M)
$2,303.9
CAGR, 2023 - 2030
3.5%
Report Coverage
China

China personal care wipes market highlights

  • The China personal care wipes market generated a revenue of USD 1,743.3 million in 2022 and is expected to reach USD 2,303.9 million by 2030.
  • The China market is expected to grow at a CAGR of 3.5% from 2023 to 2030.
  • In terms of segment, baby wipes was the largest revenue generating product in 2022.
  • Flushable Wipes is the most lucrative product segment registering the fastest growth during the forecast period.


Personal care wipes market data book summary

Market revenue in 2022USD 1,743.3 million
Market revenue in 2030USD 2,303.9 million
Growth rate3.5% (CAGR from 2022 to 2030)
Largest segmentBaby wipes
Fastest growing segmentFlushable Wipes
Historical data2017 - 2021
Base year2022
Forecast period2023 - 2030
Quantitative unitsRevenue in USD million
Market segmentationBaby Wipes, Facial & Cosmetic Wipes, Hand & Body Wipes, Flushable Wipes
Key market players worldwideThe Honest Co Inc, Procter & Gamble Co, Edgewell Personal Care Co, Johnson & Johnson, Kimberly-Clark Corp, EDANA, Diamond Wipes International, Medline Industries, PDI International, Rockline Industries


Other key industry trends

  • In terms of revenue, China accounted for 7.9% of the global personal care wipes market in 2022.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Asia Pacific, India personal care wipes market is projected to lead the regional market in terms of revenue in 2030.
  • India is the fastest growing regional market in Asia Pacific and is projected to reach USD 2,786.8 million by 2030.

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Personal Care Wipes Market Companies

Name Profile # Employees HQ Website

China personal care wipes market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to personal care wipes market will help companies and investors design strategic landscapes.


Baby wipes was the largest segment with a revenue share of 37.22% in 2022. Horizon Databook has segmented the China personal care wipes market based on baby wipes, facial & cosmetic wipes, hand & body wipes, flushable wipes covering the revenue growth of each sub-segment from 2017 to 2030.


The key factor boosting the personal care wipes market is the presence of large-scale manufacturers and raw material providers in the country. In this regard, investments in this market by companies have positively impacted market growth. For instance, in August 2021, Unicharm Corporation launched “Mamy Poko Premium Baby Wipes” in Taiwan.


The new product copes with both environment and safety by using an organic cotton compound sheet that has acquired FSC Certification, a proof of using fabrics properly handled by an international forest stewardship body. Some of the other key players in the personal care wipes market are Fitesa S.A., TENOWO NONWOVENS, Toray Advanced Materials Korea Inc., PF Nonwovens Holdings s.r.o, Lydall Inc., Johns Manville., TWE GmbH & Co. KG, and Freudenberg.


Flushable personal care wipes are being adopted by consumers in China, and several companies are offering more sustainable solutions to capitalize on this demand. For instance, Sywipe provides biodegradable moist toilet paper that dissolves quickly in water and is flushable. These wipes come in four packs of 40 sheets and are made of spunlace non-woven fabric.

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Horizon Databook provides a detailed overview of country-level data and insights on the China personal care wipes market , including forecasts for subscribers. This country databook contains high-level insights into China personal care wipes market from 2017 to 2030, including revenue numbers, major trends, and company profiles.

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China personal care wipes market size, by product, 2017-2030 (US$M)

China Personal Care Wipes Market Outlook Share, 2022 & 2030 (US$M)

China personal care wipes market size, by product, 2017-2030 (US$M)

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