Brazil Pay Tv Market Size & Outlook, 2021-2028

The pay tv market in Brazil is expected to reach a projected revenue of US$ 8,683.6 million by 2028. A compound annual growth rate of 3% is expected of Brazil pay tv market from 2022 to 2028.
Revenue, 2021 (US$M)
$7,070.3
Forecast, 2028 (US$M)
$8,683.6
CAGR, 2022 - 2028
3%
Report Coverage
Brazil

Brazil pay tv market highlights

  • The Brazil pay tv market generated a revenue of USD 7,070.3 million in 2021 and is expected to reach USD 8,683.6 million by 2028.
  • The Brazil market is expected to grow at a CAGR of 3% from 2022 to 2028.
  • In terms of segment, direct to home(dth) was the largest revenue generating technology in 2021.
  • Internet Protocol Television(IPTV) is the most lucrative technology segment registering the fastest growth during the forecast period.

Pay tv market data book summary

Market revenue in 2021USD 7,070.3 million
Market revenue in 2028USD 8,683.6 million
Growth rate3% (CAGR from 2021 to 2028)
Largest segmentDirect to home(dth)
Fastest growing segmentInternet Protocol Television(IPTV)
Historical data2016 - 2020
Base year2021
Forecast period2022 - 2028
Quantitative unitsRevenue in USD million
Market segmentationCable TV, Direct to Home(DTH), Internet Protocol Television(IPTV)
Key market players worldwideComcast Corp Class A, DIRECTV, Dish Network, Charter Communications Inc Class A, Telstra Group Ltd

Other key industry trends

  • In terms of revenue, Brazil accounted for 3.0% of the global pay tv market in 2021.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2028.
  • In Latin America, Brazil pay tv market is projected to lead the regional market in terms of revenue in 2028.
  • Brazil is the fastest growing regional market in Latin America and is projected to reach USD 8,683.6 million by 2028.

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Pay TV Market Companies

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Brazil pay tv market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to pay tv market will help companies and investors design strategic landscapes.


Direct to home(dth) was the largest segment with a revenue share of 56.66% in 2021. Horizon Databook has segmented the Brazil pay tv market based on cable tv, direct to home(dth), internet protocol television(iptv) covering the revenue growth of each sub-segment from 2016 to 2028.


  • Brazil Pay TV Technology Outlook (Revenue, USD Million, 2016-2028)
    • Cable TV
    • Direct to Home(DTH)
    • Internet Protocol Television(IPTV)

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Horizon Databook provides a detailed overview of country-level data and insights on the Brazil pay tv market , including forecasts for subscribers. This country databook contains high-level insights into Brazil pay tv market from 2016 to 2028, including revenue numbers, major trends, and company profiles.

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Brazil pay tv market size, by technology, 2016-2028 (US$M)

Brazil Pay TV Market Outlook Share, 2021 & 2028 (US$M)

Brazil pay tv market size, by technology, 2016-2028 (US$M)

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