Brazil Over-the-counter (otc) Hearing Aids Market Size & Outlook

The over-the-counter (otc) hearing aids market in Brazil is expected to reach a projected revenue of US$ 36.8 million by 2030. A compound annual growth rate of 6.1% is expected of Brazil over-the-counter (otc) hearing aids market from 2024 to 2030.
Revenue, 2023 (US$M)
$24.3
Forecast, 2030 (US$M)
$36.8
CAGR, 2024 - 2030
6.1%
Report Coverage
Brazil

Brazil over-the-counter (otc) hearing aids market, 2018-2030 (US$M)

Brazil

Brazil over-the-counter (otc) hearing aids market highlights

  • The Brazil over-the-counter (otc) hearing aids market generated a revenue of USD 24.3 million in 2023 and is expected to reach USD 36.8 million by 2030.
  • The Brazil market is expected to grow at a CAGR of 6.1% from 2024 to 2030.
  • In terms of segment, canal hearing aids was the largest revenue generating product in 2023.
  • Behind-the-Ear Hearing Aids is the most lucrative product segment registering the fastest growth during the forecast period.


Over-the-counter (otc) hearing aids market data book summary

Market revenue in 2023USD 24.3 million
Market revenue in 2030USD 36.8 million
Growth rate6.1% (CAGR from 2023 to 2030)
Largest segmentCanal hearing aids
Fastest growing segmentBehind-the-Ear Hearing Aids
Historical data2018 - 2022
Base year2023
Forecast period2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationIn-the-Ear Hearing Aids, Receiver-in-the-Ear Hearing Aids, Behind-the-Ear Hearing Aids, Canal Hearing Aids
Key market players worldwidePatientPop, GN Store Nord A/S, Sony Group Corp, Audicus, Lexie Hearing


Other key industry trends

  • In terms of revenue, Brazil accounted for 2.2% of the global over-the-counter (otc) hearing aids market in 2023.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Latin America, Brazil over-the-counter (otc) hearing aids market is projected to lead the regional market in terms of revenue in 2030.
  • Mexico is the fastest growing regional market in Latin America and is projected to reach USD 21.8 million by 2030.

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Over-The-Counter (OTC) Hearing Aids Market Companies

Name Profile # Employees HQ Website

Brazil over-the-counter (otc) hearing aids market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to over-the-counter (otc) hearing aids market will help companies and investors design strategic landscapes.


Canal hearing aids was the largest segment with a revenue share of 32.92% in 2023. Horizon Databook has segmented the Brazil over-the-counter (otc) hearing aids market based on in-the-ear hearing aids, receiver-in-the-ear hearing aids, behind-the-ear hearing aids, canal hearing aids covering the revenue growth of each sub-segment from 2018 to 2030.


Brazil is one of the emerging economies with significant growth potential and is identified as the biggest Latin American market. Growing per capita disposable income is leading to an increase in expenditure on consumer electronics and other lifestyle commodities.

Large population suffering from mild-to-moderate hearing loss, coupled with rapid development of technologically advanced devices, is expected to increase the market penetration of OTC hearing aids in the coming years.

Government initiatives and public healthcare programs providing free healthcare services, such as diagnosis & treatment of hearing loss and hearing aid distribution campaigns, are further expected to drive the market in the country.

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Horizon Databook provides a detailed overview of country-level data and insights on the Brazil over-the-counter (otc) hearing aids market, including forecasts for subscribers. This country databook contains high-level insights into Brazil over-the-counter (otc) hearing aids market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Brazil over-the-counter (otc) hearing aids market size, by product, 2018-2030 (US$M)

Brazil Over-The-Counter (OTC) Hearing Aids Market Share, 2023 & 2030 (US$M)

Brazil over-the-counter (otc) hearing aids market size, by product, 2018-2030 (US$M)

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