UK Nicotine Pouches Market Size & Outlook, 2023-2030

The nicotine pouches market in UK is expected to reach a projected revenue of US$ 320.5 million by 2030. A compound annual growth rate of 38.8% is expected of UK nicotine pouches market from 2024 to 2030.
Revenue, 2023 (US$M)
$32.2
Forecast, 2030 (US$M)
$320.5
CAGR, 2024 - 2030
38.9%
Report Coverage
UK

UK nicotine pouches market highlights

  • The UK nicotine pouches market generated a revenue of USD 32.2 million in 2023 and is expected to reach USD 320.5 million by 2030.
  • The UK market is expected to grow at a CAGR of 38.8% from 2024 to 2030.
  • In terms of segment, tobacco derived was the largest revenue generating product in 2023.
  • Synthetic is the most lucrative product segment registering the fastest growth during the forecast period.


Nicotine pouches market data book summary

Market revenue in 2023USD 32.2 million
Market revenue in 2030USD 320.5 million
Growth rate38.8% (CAGR from 2023 to 2030)
Largest segmentTobacco derived
Fastest growing segmentSynthetic
Historical data2018 - 2022
Base year2023
Forecast period2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationTobacco derived, Synthetic
Key market players worldwideSwedish Match, Altria Group Inc, British American Tobacco, Japan Tobacco Inc, Philip Morris International Inc, Skruf Snus


Other key industry trends

  • In terms of revenue, UK accounted for 1.1% of the global nicotine pouches market in 2023.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Europe, Scandinavia nicotine pouches market is projected to lead the regional market in terms of revenue in 2030.
  • Norway is the fastest growing regional market in Europe and is projected to reach USD 74.2 million by 2030.

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Nicotine Pouches Market Companies

Name Profile # Employees HQ Website

UK nicotine pouches market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to nicotine pouches market will help companies and investors design strategic landscapes.


Tobacco derived was the largest segment with a revenue share of 98.45% in 2023. Horizon Databook has segmented the UK nicotine pouches market based on tobacco derived, synthetic covering the revenue growth of each sub-segment from 2018 to 2030.


The U.K. market has also been witnessing a surge in new and next-generation tobacco products such as smokeless tobacco and organic tobacco products. The market is expected to foresee accelerated growth over the forecast timeframe owing to intense competition among tobacco manufacturers.

For example, buynicotinepouches.co.uk is a website based in the U.K., that creates awareness regarding the ill effects of tobacco consumption and works directly with leading tobacco manufacturers to sell the best and fresh products available in the category of tobacco-free oral products.

According to a 2022 study commissioned by the U.K. government, the prevalence of nicotine pouch usage among adults in Great Britain surged from 0.14% in November 2020 to 0.32% in October 2021, more than doubling within that timeframe.

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Target buyers of UK nicotine pouches market databook

  • Our clientele includes a mix of nicotine pouches market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of country-level data and insights on the UK nicotine pouches market , including forecasts for subscribers. This country databook contains high-level insights into UK nicotine pouches market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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UK nicotine pouches market size, by product, 2018-2030 (US$M)

UK Nicotine Pouches Market Outlook Share, 2023 & 2030 (US$M)

UK nicotine pouches market size, by product, 2018-2030 (US$M)

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