Denmark Nicotine Pouches Market Size & Outlook, 2024-2030
Denmark nicotine pouches market, 2018-2030 (US$M)
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Denmark nicotine pouches market highlights
- The Denmark nicotine pouches market generated a revenue of USD 159.7 million in 2024 and is expected to reach USD 1,011.3 million by 2030.
- The Denmark market is expected to grow at a CAGR of 36% from 2025 to 2030.
- In terms of segment, tobacco derived was the largest revenue generating product in 2024.
- Synthetic is the most lucrative product segment registering the fastest growth during the forecast period.
Nicotine pouches market data book summary
| Market revenue in 2024 | USD 159.7 million |
| Market revenue in 2030 | USD 1,011.3 million |
| Growth rate | 36% (CAGR from 2024 to 2030) |
| Largest segment | Tobacco derived |
| Fastest growing segment | Synthetic |
| Historical data | 2018 - 2023 |
| Base year | 2024 |
| Forecast period | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Tobacco derived, Synthetic |
| Key market players worldwide | Swedish Match, Altria Group Inc, British American Tobacco, Japan Tobacco Inc, Philip Morris International Inc, Skruf Snus |
Other key industry trends
- In terms of revenue, Denmark accounted for 4.0% of the global nicotine pouches market in 2024.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
- In Europe, Sweden nicotine pouches market is projected to lead the regional market in terms of revenue in 2030.
- Norway is the fastest growing regional market in Europe and is projected to reach USD 74.2 million by 2030.
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Nicotine Pouches Market Scope
Nicotine Pouches Market Companies
| Name | Profile | # Employees | HQ | Website |
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Denmark nicotine pouches market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to nicotine pouches market will help companies and investors design strategic landscapes.
Tobacco derived was the largest segment with a revenue share of 98.31% in 2024. Horizon Databook has segmented the Denmark nicotine pouches market based on tobacco derived, synthetic covering the revenue growth of each sub-segment from 2018 to 2030.
According to The Local Denmark, in Denmark, the use of nicotine pouches has seen a notable rise among youth, with statistics indicating that 35.1% of individuals aged 15-29 used these products daily or regularly in 2022, marking a significant increase from 26.3% in 2020.
Forecasts suggest a substantial surge in the use of nicotine pouches, with expectations that by 2025, approximately 0.9% of the adult population across Europe will be consumers. Notably, Denmark is one of the largest markets for nicotine pouches within the European Union, alongside Sweden and Hungary.
According to a 2022 study by the European Parliament, nicotine pouches are a growing market in the EU, with sales volume multiplying by a factor of 20 between 2018 and 2020. The study found that nicotine pouches are primarily used by adolescents and young adults, with 12% of 15-24 year-olds in Denmark using them, especially men.
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Our clientele includes a mix of nicotine pouches market companies, investment firms, advisory firms & academic institutions.
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Horizon Databook provides a detailed overview of country-level data and insights on the Denmark nicotine pouches market , including forecasts for subscribers. This country databook contains high-level insights into Denmark nicotine pouches market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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Denmark nicotine pouches market size, by product, 2018-2030 (US$M)
Denmark Nicotine Pouches Market Outlook Share, 2024 & 2030 (US$M)
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