Europe Nail Polish Market Size & Outlook, 2023-2030
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Europe nail polish market highlights
- The Europe nail polish market generated a revenue of USD 4,143.6 million in 2023.
- The market is expected to grow at a CAGR of 5.4% from 2024 to 2030.
- In terms of segment, regular nail polish (standard/traditional) was the largest revenue generating type in 2023.
- UV Gel Nail Polish is the most lucrative type segment registering the fastest growth during the forecast period.
- Country-wise, Spain is expected to register the highest CAGR from 2024 to 2030.
Europe data book summary
| Market revenue in 2023 | USD 4,143.6 million |
| Market revenue in 2030 | USD 5,999.6 million |
| Growth rate | 5.4% (CAGR from 2023 to 2030) |
| Largest segment | Regular nail polish (standard/traditional) |
| Fastest growing segment | UV Gel Nail Polish |
| Historical data covered | 2017 - 2022 |
| Base year for estimation | 2023 |
| Forecast period covered | 2024 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Regular Nail Polish (Standard/Traditional), UV Gel Nail Polish, Dip Powder, Acrylic, Polygel, Others (Matte, Metallic, etc.) |
| Key market players worldwide | Coty Inc Class A, L'Oreal SA, Revlon, The Estee Lauder Companies Inc Class A, Shiseido Co Ltd, Unilever PLC, Art of Beauty, butter LONDON |
Other key industry trends
- In terms of revenue, Europe region accounted for 25.5% of the global nail polish market in 2023.
- Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
- Asia Pacific is the fastest growing regional market and is projected to reach USD 10,643.5 million by 2030.
Regular nail polish (standard/traditional) was the largest segment with a revenue share of 51.51% in 2023. Horizon Databook has segmented the Europe nail polish market based on regular nail polish (standard/traditional), uv gel nail polish, dip powder, acrylic, polygel, others (matte, metallic, etc.) covering the revenue growth of each sub-segment from 2017 to 2030.
The increasing number of nail care services and salons in the emerging markets of Germany, France, Italy, Spain, and the U.K., new product launches, and rising job opportunities for women are likely to positively influence the nail polish market in Europe.
In recent times, self-care has gained significant attention. The COVID-19 outbreak and the lockdown periods emphasized the importance of dedicating time to physical and mental well-being.
Particularly, women have increased the time allocated to grooming rituals, according to an article published by Doo nails in 2022, with a 10% rise in nail care routines compared to pre-pandemic levels. This shift is reflected in the surge of nail care product spending, which tripled post-pandemic.
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Nail Polish Market Scope
Nail Polish Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| butter LONDON | View profile | 51-100 | Seattle, Washington, United States, North America | http://www.butterlondon.com |
| Art of Beauty | View profile | 11-50 | Bedford, Ohio, United States, North America | https://www.zoya.com/ |
| Revlon | View profile | 1001-5000 | New York, New York, United States, North America | https://www.revlonanz.com |
| The Estee Lauder Companies Inc Class A | View profile | 62000 | 767 Fifth Avenue, New York, NY, United States, 10153 | https://www.elcompanies.com |
| L'Oreal SA | View profile | 94605 | 41, Rue Martre, Clichy Cedex, Paris, France, 92117 | https://www.loreal.com |
| Shiseido Co Ltd | View profile | 35859 | 5-5 Ginza 7-chome, Chuo-ku, Tokyo, Japan, 104-0061 | http://www.shiseido.co.jp |
| Coty Inc Class A | View profile | 11350 | 350 Fifth Avenue, New York, NY, United States, 10118 | https://www.coty.com |
| Unilever PLC | View profile | 128377 | 100 Victoria Embankment, London, United Kingdom, EC4Y 0DY | https://www.unilever.com |
Europe nail polish market size, by country, 2017-2030 (US$M)
Europe Nail Polish Market Outlook Share, 2023 & 2030 (US$M)
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