China Nail Polish Market Size & Outlook, 2023-2030
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China nail polish market highlights
- The China nail polish market generated a revenue of USD 1,639.5 million in 2023 and is expected to reach USD 2,581.1 million by 2030.
- The China market is expected to grow at a CAGR of 6.7% from 2024 to 2030.
- In terms of segment, regular nail polish (standard/traditional) was the largest revenue generating type in 2023.
- UV Gel Nail Polish is the most lucrative type segment registering the fastest growth during the forecast period.
Nail polish market data book summary
| Market revenue in 2023 | USD 1,639.5 million |
| Market revenue in 2030 | USD 2,581.1 million |
| Growth rate | 6.7% (CAGR from 2023 to 2030) |
| Largest segment | Regular nail polish (standard/traditional) |
| Fastest growing segment | UV Gel Nail Polish |
| Historical data | 2017 - 2022 |
| Base year | 2023 |
| Forecast period | 2024 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Regular Nail Polish (Standard/Traditional), UV Gel Nail Polish, Dip Powder, Acrylic, Polygel, Others (Matte, Metallic, etc.) |
| Key market players worldwide | Coty Inc Class A, L'Oreal SA, Revlon, The Estee Lauder Companies Inc Class A, Shiseido Co Ltd, Unilever PLC, Art of Beauty, butter LONDON |
Other key industry trends
- In terms of revenue, China accounted for 10.1% of the global nail polish market in 2023.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
- In Asia Pacific, China nail polish market is projected to lead the regional market in terms of revenue in 2030.
- India is the fastest growing regional market in Asia Pacific and is projected to reach USD 2,484.0 million by 2030.
Regular nail polish (standard/traditional) was the largest segment with a revenue share of 43.38% in 2023. Horizon Databook has segmented the China nail polish market based on regular nail polish (standard/traditional), uv gel nail polish, dip powder, acrylic, polygel, others (matte, metallic, etc.) covering the revenue growth of each sub-segment from 2017 to 2030.
The nail polish market in China is experiencing significant growth driven by rising disposable incomes, increased beauty consciousness, and the influence of social media platforms such as WeChat and Douyin.
Key players in the country include both local and international brands, such as O.P.I, Sally Hansen, Essie, Chanel, L’Oréal, and Shiseido, and domestic brands like Miss Rose, Kiko Manicure, and Waki. Some of the key growth factors for this market are the growing popularity of manicures and pedicures as a part of self-grooming routines, the introduction of innovative products, and the influence of online platforms.
The rising popularity of nail art and a growing demand for natural and eco-friendly products also influence the nail polish market in China. Platforms such as WeChat and Tik-Tok play a pivotal role in shaping consumer preferences, particularly toward nail art.
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Nail Polish Market Scope
Nail Polish Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| butter LONDON | View profile | 51-100 | Seattle, Washington, United States, North America | http://www.butterlondon.com |
| Art of Beauty | View profile | 11-50 | Bedford, Ohio, United States, North America | https://www.zoya.com/ |
| Revlon | View profile | 1001-5000 | New York, New York, United States, North America | https://www.revlonanz.com |
| The Estee Lauder Companies Inc Class A | View profile | 62000 | 767 Fifth Avenue, New York, NY, United States, 10153 | https://www.elcompanies.com |
| L'Oreal SA | View profile | 94605 | 41, Rue Martre, Clichy Cedex, Paris, France, 92117 | https://www.loreal.com |
| Shiseido Co Ltd | View profile | 35859 | 5-5 Ginza 7-chome, Chuo-ku, Tokyo, Japan, 104-0061 | http://www.shiseido.co.jp |
| Coty Inc Class A | View profile | 11350 | 350 Fifth Avenue, New York, NY, United States, 10118 | https://www.coty.com |
| Unilever PLC | View profile | 128377 | 100 Victoria Embankment, London, United Kingdom, EC4Y 0DY | https://www.unilever.com |
China nail polish market size, by type, 2017-2030 (US$M)
China Nail Polish Market Outlook Share, 2023 & 2030 (US$M)
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