China Nail Polish Market Size & Outlook, 2023-2030

The nail polish market in China is expected to reach a projected revenue of US$ 2,581.1 million by 2030. A compound annual growth rate of 6.7% is expected of China nail polish market from 2024 to 2030.
Revenue, 2023 (US$M)
$1,639.5
Forecast, 2030 (US$M)
$2,581.1
CAGR, 2024 - 2030
6.7%
Report Coverage
China

China nail polish market highlights

  • The China nail polish market generated a revenue of USD 1,639.5 million in 2023 and is expected to reach USD 2,581.1 million by 2030.
  • The China market is expected to grow at a CAGR of 6.7% from 2024 to 2030.
  • In terms of segment, regular nail polish (standard/traditional) was the largest revenue generating type in 2023.
  • UV Gel Nail Polish is the most lucrative type segment registering the fastest growth during the forecast period.


Nail polish market data book summary

Market revenue in 2023USD 1,639.5 million
Market revenue in 2030USD 2,581.1 million
Growth rate6.7% (CAGR from 2023 to 2030)
Largest segmentRegular nail polish (standard/traditional)
Fastest growing segmentUV Gel Nail Polish
Historical data2017 - 2022
Base year2023
Forecast period2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationRegular Nail Polish (Standard/Traditional), UV Gel Nail Polish, Dip Powder, Acrylic, Polygel, Others (Matte, Metallic, etc.)
Key market players worldwideCoty Inc Class A, L'Oreal SA, Revlon, The Estee Lauder Companies Inc Class A, Shiseido Co Ltd, Unilever PLC, Art of Beauty, butter LONDON


Other key industry trends

  • In terms of revenue, China accounted for 10.1% of the global nail polish market in 2023.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Asia Pacific, China nail polish market is projected to lead the regional market in terms of revenue in 2030.
  • India is the fastest growing regional market in Asia Pacific and is projected to reach USD 2,484.0 million by 2030.

Regular nail polish (standard/traditional) was the largest segment with a revenue share of 43.38% in 2023. Horizon Databook has segmented the China nail polish market based on regular nail polish (standard/traditional), uv gel nail polish, dip powder, acrylic, polygel, others (matte, metallic, etc.) covering the revenue growth of each sub-segment from 2017 to 2030.


The nail polish market in China is experiencing significant growth driven by rising disposable incomes, increased beauty consciousness, and the influence of social media platforms such as WeChat and Douyin. 

Key players in the country include both local and international brands, such as O.P.I, Sally Hansen, Essie, Chanel, L’Oréal, and Shiseido, and domestic brands like Miss Rose, Kiko Manicure, and Waki. Some of the key growth factors for this market are the growing popularity of manicures and pedicures as a part of self-grooming routines, the introduction of innovative products, and the influence of online platforms. 

The rising popularity of nail art and a growing demand for natural and eco-friendly products also influence the nail polish market in China. Platforms such as WeChat and Tik-Tok play a pivotal role in shaping consumer preferences, particularly toward nail art. 

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Nail Polish Market Companies

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China nail polish market size, by type, 2017-2030 (US$M)

China Nail Polish Market Outlook Share, 2023 & 2030 (US$M)

China nail polish market size, by type, 2017-2030 (US$M)

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