Global Men's Personal Care Market Size & Outlook

The men's personal care industry worldwide is expected to reach a projected revenue of US$ 67,169.8 million by 2030. A compound annual growth rate of 9.1% is expected of the worldwide men's personal care industry from 2022 to 2030.
Revenue, 2021 (US$M)
$30,778.0
Forecast, 2030 (US$M)
$67,169.8
CAGR, 2022 - 2030
9.1%
Report Coverage
Worldwide

Global men's personal care market highlights

  • The global men's personal care market generated a revenue of USD 30,778.0 million in 2021 and is expected to reach USD 67,169.8 million by 2030.
  • The market is expected to grow at a CAGR (2022 - 2030) of 9.1% by 2030.
  • In terms of segment, skin care accounted for a revenue of USD 14,040.0 million in 2021.
  • Personal Grooming is the most lucrative product segment registering the fastest growth during the forecast period.
  • In terms of region, North America was the largest revenue generating market in 2021.
  • Country-wise, U.S. is expected to register the highest CAGR from 2022 to 2030.

Global data book summary

Market revenue in 2021USD 30,778.0 million
Market revenue in 2030USD 67,169.8 million
Growth rate9.1% (CAGR from 2021 to 2030)
Largest segmentSkin care
Fastest growing segmentPersonal Grooming
Historical data covered2017 - 2020
Base year for estimation2021
Forecast period covered2022 - 2030
Quantitative unitsRevenue in USD million
Market segmentationSkin Care, Hair Care, Personal Grooming

Other key industry trends

  • In terms of revenue, the North America accounted for 34.0% of the global men's personal care market in 2021.
  • By country, the U.S. is projected to lead the global market in terms of revenue in 2030.
  • By country, U.S. is the fastest growing regional market and is projected to reach USD 19,264.4 million by 2030.

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Men's Personal Care Market Companies

Name Profile # Employees HQ Website

Global men's personal care market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to men's personal care market will help companies and investors design strategic landscapes.


Skin care was the largest segment with a revenue share of 45.62% in 2021. Horizon Databook has segmented the Global men's personal care market based on skin care, hair care, personal grooming covering the revenue growth of each sub-segment from 2017 to 2030.


  • Global Men's Personal Care Product Outlook (Revenue, USD Million, 2017-2030)
    • Skin Care
      • Face Care
      • Body Care
    • Hair Care
      • Shampoo
      • Conditioners
      • Others
    • Personal Grooming
      • Shaving Cream & Gel
      • After Shave Lotion
      • Others
  • Global Men's Personal Care Distribution Channel Outlook (Revenue, USD Million, 2017-2030)
    • Hypermarkets & Supermarkets
    • Pharmacy & Drugstores
    • E-commerce
    • Others

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  • Access to comprehensive data: Horizon Databook provides over 1 million market statistics and 20,000+ reports, offering extensive coverage across various industries and regions.
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Target buyers of Global men's personal care market databook

  • Our clientele includes a mix of men's personal care market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of global-level data and insights on the Global men's personal care market , including forecasts for subscribers. This global databook contains high-level insights into Global men's personal care market from 2017 to 2030, including revenue numbers, major trends, and company profiles.

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Global men's personal care market size, by regions, 2017-2030 (US$M)

Top 10 countries: Men's personal care market size, 2021 (US$M)

Global men's personal care market share, by product, 2021 & 2030 (%, US$M)

Men's personal care market: Opportunity assessment by country

Global men's personal care market, by region, 2021 (US$M)

Global men's personal care market size, by regions, 2017-2030 (US$M)

Product 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 2027 2028 2029 2030 CAGR
North America 11,307.3 11,736.6 12,193.9 10,188.5 10,452.2 11,140.5 11,985.1 12,977.3 14,090.3 15,214.3 16,518.8 18,099.8 19,976.3 22,206.3 8.7%
Europe 8,312.6 8,667.1 9,045.4 7,592.0 7,823.8 8,376.8 9,052.7 9,846.7 10,739.8 11,649.4 12,706.0 13,985.7 15,506.3 17,316.4 9.2%
Asia Pacific 10,494.4 10,959.0 11,454.9 9,629.2 9,938.2 10,656.9 11,534.3 12,564.8 13,725.0 14,909.6 16,286.1 17,952.9 19,934.1 22,293.7 9.4%
Latin America 1,694.8 1,760.8 1,831.2 1,531.6 1,572.8 1,678.0 1,807.0 1,958.6 2,128.7 2,300.8 2,500.6 2,742.7 3,030.2 3,371.9 8.8%
MEA 1,099.1 1,133.9 1,170.9 972.2 991.1 1,049.6 1,121.8 1,206.8 1,301.6 1,395.9 1,505.3 1,638.0 1,795.2 1,981.5 8.0%
Overall 32,908.2 34,257.5 35,696.3 29,913.5 30,778.0 32,901.7 35,500.9 38,554.0 41,985.3 45,470.1 49,516.9 54,419.1 60,242.0 67,169.8 9.1%

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