North America Men's Underwear Market Size & Outlook
North America men's underwear market, 2017-2030 (US$M)
Related Markets
North America men's underwear market highlights
- The North America men's underwear market generated a revenue of USD 8,289.0 million in 2022.
- The market is expected to grow at a CAGR of 5.3% from 2023 to 2030.
- In terms of segment, boxer brief was the largest revenue generating type in 2022.
- Trunks is the most lucrative type segment registering the fastest growth during the forecast period.
- Country-wise, U.S. is expected to register the highest CAGR from 2023 to 2030.
North America data book summary
| Market revenue in 2022 | USD 8,289.0 million |
| Market revenue in 2030 | USD 12,528.9 million |
| Growth rate | 5.3% (CAGR from 2022 to 2030) |
| Largest segment | Boxer brief |
| Fastest growing segment | Trunks |
| Historical data covered | 2017 - 2021 |
| Base year for estimation | 2022 |
| Forecast period covered | 2023 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Briefs, Boxer Brief, Trunks, Boxers |
| Key market players worldwide | PVH Corp, Hanesbrands Inc, Ralph Lauren Corp Class A, Levi Strauss & Co Class A, American Eagle Outfitters Inc, Hugo Boss AG, Berkshire Hathaway Inc Class A, Jockey International, Naked Brand Group, Perry Ellis Menswear LLC |
Other key industry trends
- In terms of revenue, North America region accounted for 22.3% of the global men's underwear market in 2022.
- Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
- Asia Pacific is the fastest growing regional market and is projected to reach USD 24,672.5 million by 2030.
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Men's Underwear Market Scope
Men's Underwear Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|
North America men's underwear market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to men's underwear market will help companies and investors design strategic landscapes.
Boxer brief was the largest segment with a revenue share of 32.04% in 2022. Horizon Databook has segmented the North America men's underwear market based on briefs, boxer brief, trunks, boxers covering the revenue growth of each sub-segment from 2017 to 2030.
According to the country meters, as of 2021, the male population in North America was around 296.9 million and higher expenditure is driving demand in the region. North America’s population growth rate was 0.76% in 2021.
High rate of obesity in the region is driving the demand for plus-size boxer briefs among consumers owing to the prevent riding up and bunching of underwear. Growing popularity of low-rise, lace, and sheer boxer briefs in the region owing to their higher sexual appeal is contributing to the growth of this segment in the region.
As per the government of Canada, nearly 1 in 5 Canadians are obese. According to a survey by Hunk USA, in 2020, around 36% of the men in the U.S. preferred boxer briefs for day-today wear and 27% preferred them for the gym.
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Target buyers of North America men's underwear market databook
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Our clientele includes a mix of men's underwear market companies, investment firms, advisory firms & academic institutions.
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30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.
Horizon Databook provides a detailed overview of continent-level data and insights on the North America men's underwear market , including forecasts for subscribers. This continent databook contains high-level insights into North America men's underwear market from 2017 to 2030, including revenue numbers, major trends, and company profiles.
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North America men's underwear market size, by country, 2017-2030 (US$M)
North America Men's Underwear Market Outlook Share, 2022 & 2030 (US$M)
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