Europe Men's Underwear Market Size & Outlook, 2022-2030
Europe men's underwear market, 2017-2030 (US$M)
Related Markets
Europe men's underwear market highlights
- The Europe men's underwear market generated a revenue of USD 9,225.5 million in 2022.
- The market is expected to grow at a CAGR of 4.9% from 2023 to 2030.
- In terms of segment, boxer brief was the largest revenue generating type in 2022.
- Trunks is the most lucrative type segment registering the fastest growth during the forecast period.
- Country-wise, UK is expected to register the highest CAGR from 2023 to 2030.
Europe data book summary
| Market revenue in 2022 | USD 9,225.5 million |
| Market revenue in 2030 | USD 13,545.7 million |
| Growth rate | 4.9% (CAGR from 2022 to 2030) |
| Largest segment | Boxer brief |
| Fastest growing segment | Trunks |
| Historical data covered | 2017 - 2021 |
| Base year for estimation | 2022 |
| Forecast period covered | 2023 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Briefs, Boxer Brief, Trunks, Boxers |
| Key market players worldwide | PVH Corp, Hanesbrands Inc, Ralph Lauren Corp Class A, Levi Strauss & Co Class A, American Eagle Outfitters Inc, Hugo Boss AG, Berkshire Hathaway Inc Class A, Jockey International, Naked Brand Group, Perry Ellis Menswear LLC |
Other key industry trends
- In terms of revenue, Europe region accounted for 24.9% of the global men's underwear market in 2022.
- Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
- Asia Pacific is the fastest growing regional market and is projected to reach USD 24,672.5 million by 2030.
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Men's Underwear Market Scope
Men's Underwear Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|
Europe men's underwear market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to men's underwear market will help companies and investors design strategic landscapes.
Boxer brief was the largest segment with a revenue share of 33.96% in 2022. Horizon Databook has segmented the Europe men's underwear market based on briefs, boxer brief, trunks, boxers covering the revenue growth of each sub-segment from 2017 to 2030.
In Europe, especially the U.K., France, the Netherlands, and Germany, many shops exist that specialize in men's undergarments. Away from the traditional wholesale model, digital native brands have been driving change in the region with a new kind of messaging, building strong online communities often centered on body positivity, inclusivity, and diversity.
In addition, rising importance of different materials in undergarments is a focal point among users to buy a softer, lighter, and better-feeling fabric against intimate parts of the male body. European men are found to take pride in their undergarments and are thus willing to spend a high price and invest time toward buying the same.
Boxer briefs witness the highest penetration among consumers since they provide ample room for the male genitals as compared to normal briefs. The Italian luxury brand Dolce & Gabbana offers a small line of briefs and boxer briefs made from high-quality cotton.
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Our clientele includes a mix of men's underwear market companies, investment firms, advisory firms & academic institutions.
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30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of continent-level data and insights on the Europe men's underwear market , including forecasts for subscribers. This continent databook contains high-level insights into Europe men's underwear market from 2017 to 2030, including revenue numbers, major trends, and company profiles.
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Europe men's underwear market size, by country, 2017-2030 (US$M)
Europe Men's Underwear Market Outlook Share, 2022 & 2030 (US$M)
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