Japan Meal Kit Delivery Services Market Size & Outlook, 2030

Revenue, 2023 (US$M)

$995.6

Forecast, 2030 (US$M)

$2,521.1

CAGR, 2024 - 2030

14.2%

Report Coverage

Japan

Japan meal kit delivery services market, 2017-2030 (US$M)

Related Markets

Global Meal Kit Delivery Services Industry Outlook

North America Meal Kit Delivery Services Market Outlook

U.S. Meal Kit Delivery Services Market Outlook

Canada Meal Kit Delivery Services Market Outlook

Mexico Meal Kit Delivery Services Market Outlook

Europe Meal Kit Delivery Services Market Outlook

France Meal Kit Delivery Services Market Outlook

UK Meal Kit Delivery Services Market Outlook

Asia Pacific Meal Kit Delivery Services Market Outlook

China Meal Kit Delivery Services Market Outlook

Latin America Meal Kit Delivery Services Market Outlook

Brazil Meal Kit Delivery Services Market Outlook

MEA Meal Kit Delivery Services Market Outlook

Japan meal kit delivery services market highlights

The Japan meal kit delivery services market generated a revenue of USD 995.6 million in 2023 and is expected to reach USD 2,521.1 million by 2030.
The Japan market is expected to grow at a CAGR of 14.2% from 2024 to 2030.
In terms of segment, cook & eat was the largest revenue generating offering in 2023.
Heat & Eat is the most lucrative offering segment registering the fastest growth during the forecast period.

Meal kit delivery services market data book summary

Market revenue in 2023	USD 995.6 million
Market revenue in 2030	USD 2,521.1 million
Growth rate	14.2% (CAGR from 2023 to 2030)
Largest segment	Cook & eat
Fastest growing segment	Heat & Eat
Historical data	2017 - 2022
Base year	2023
Forecast period	2024 - 2030
Quantitative units	Revenue in USD million
Market segmentation	Heat & Eat, Cook & Eat
Key market players worldwide	Nestle SA, HelloFresh SE Bearer Shares, Blue Apron, SunBasket, Home Chef, Gobble, Marley Spoon, The Purple Carrot, Fresh n' Lean, Hungryroot

Other key industry trends

In terms of revenue, Japan accounted for 3.8% of the global meal kit delivery services market in 2023.
Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
In Asia Pacific, China meal kit delivery services market is projected to lead the regional market in terms of revenue in 2030.
China is the fastest growing regional market in Asia Pacific and is projected to reach USD 4,869.7 million by 2030.

Cook & eat was the largest segment with a revenue share of 59.1% in 2023. Horizon Databook has segmented the Japan meal kit delivery services market based on heat & eat, cook & eat covering the revenue growth of each sub-segment from 2017 to 2030.

According to the Japanese newspaper The Nikkei, the COVID-19 pandemic has presented a significant opportunity for meal kit delivery services in Japan. Meal kit delivery companies are offering heavy discounts and free deliveries to their customers in order to gain maximum customer penetration in the country. Companies are also expanding their operations across the globe and trying to make the best out of a crisis.

For instance, in April 2020, Didi Chuxing, a Chinese company, launched its meal kit delivery services in Osaka. The company has been offering its services with a 50% discount in order to reach maximum customers.

Key Regions: U.S. , UK , Brazil , Canada , Mexico