China Ing Resource Management Market Size & Outlook

The marketing resource management market in China is expected to reach a projected revenue of US$ 472.7 million by 2027. A compound annual growth rate of 13.4% is expected of China marketing resource management market from 2022 to 2027.
Revenue, 2021 (US$M)
$222.7
Forecast, 2027 (US$M)
$472.7
CAGR, 2022 - 2027
13.4%
Report Coverage
China

China marketing resource management market highlights

  • The China marketing resource management market generated a revenue of USD 222.7 million in 2021 and is expected to reach USD 472.7 million by 2027.
  • The China market is expected to grow at a CAGR of 13.4% from 2022 to 2027.
  • In terms of segment, solution was the largest revenue generating component in 2021.
  • Services is the most lucrative component segment registering the fastest growth during the forecast period.

Marketing resource management market data book summary

Market revenue in 2021USD 222.7 million
Market revenue in 2027USD 472.7 million
Growth rate13.4% (CAGR from 2021 to 2027)
Largest segmentSolution
Fastest growing segmentServices
Historical data2016 - 2020
Base year2021
Forecast period2022 - 2027
Quantitative unitsRevenue in USD million
Market segmentationSolution, Services
Key market players worldwideAdobe Inc, Teradata Corp, HCL Technologies, Infor, Microsoft Corp, SAP SE, SAS, North Plains

Other key industry trends

  • In terms of revenue, China accounted for 6.3% of the global marketing resource management market in 2021.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2027.
  • In Asia Pacific, China marketing resource management market is projected to lead the regional market in terms of revenue in 2027.
  • India is the fastest growing regional market in Asia Pacific and is projected to reach USD 427.3 million by 2027.

No credit card required*

Horizon in a snapshot

  • 30K+ Global Market Reports
  • 120K+ Country Reports
  • 1.2M+ Market Statistics
  • 200K+ Company Profiles
  • Industry insights and more

Marketing Resource Management Market Scope

Marketing resource management market segmentation & scope
Brand & Advertising Management
Capacity Planning Management
Creative Production Management
Financial Management
Marketing Asset Management
Marketing Reporting & Analytics
Project Management
Others
Consulting & Implementation
Training, Support, and Maintenance
Cloud
On-premise
Large Enterprises
Small & Medium Enterprises
BFSI
Consumer Goods & Retail
Healthcare
IT & Telecom
Manufacturing
Media & Entertainment
Travel & Hospitality
Others

Marketing Resource Management Market Companies

Name Profile # Employees HQ Website

China marketing resource management market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to marketing resource management market will help companies and investors design strategic landscapes.


Solution was the largest segment with a revenue share of 64.98% in 2021. Horizon Databook has segmented the China marketing resource management market based on solution, services covering the revenue growth of each sub-segment from 2016 to 2027.


  • China ing Resource Management Component Outlook (Revenue, USD Million, 2016-2027)
    • Solution
      • Brand & Advertising Management
      • Capacity Planning Management
      • Creative Production Management
      • Financial Management
      • Marketing Asset Management
      • Marketing Reporting & Analytics
      • Project Management
      • Others
    • Services
      • Consulting & Implementation
      • Training, Support, and Maintenance
  • China ing Resource Management Deployment Outlook (Revenue, USD Million, 2016-2027)
    • Cloud
    • On-premise
  • China ing Resource Management Enterprise Size Outlook (Revenue, USD Million, 2016-2027)
    • Large Enterprises
    • Small & Medium Enterprises
  • China ing Resource Management End Use Outlook (Revenue, USD Million, 2016-2027)
    • BFSI
    • Consumer Goods & Retail
    • Healthcare
    • IT & Telecom
    • Manufacturing
    • Media & Entertainment
    • Travel & Hospitality
    • Others

Reasons to subscribe to China marketing resource management market databook:

  • Access to comprehensive data: Horizon Databook provides over 1 million market statistics and 20,000+ reports, offering extensive coverage across various industries and regions.
  • Informed decision making: Subscribers gain insights into market trends, customer preferences, and competitor strategies, empowering informed business decisions.
  • Cost-Effective solution: It's recognized as the world's most cost-effective market research database, offering high ROI through its vast repository of data and reports.
  • Customizable reports: Tailored reports and analytics allow companies to drill down into specific markets, demographics, or product segments, adapting to unique business needs.
  • Strategic advantage: By staying updated with the latest market intelligence, companies can stay ahead of competitors, anticipate industry shifts, and capitalize on emerging opportunities.

Target buyers of China marketing resource management market databook

  • Our clientele includes a mix of marketing resource management market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of country-level data and insights on the China marketing resource management market, including forecasts for subscribers. This country databook contains high-level insights into China marketing resource management market from 2016 to 2027, including revenue numbers, major trends, and company profiles.

Partial client list

  • logo

China marketing resource management market size, by component, 2016-2027 (US$M)

China Marketing Resource Management Market Share, 2021 & 2027 (US$M)

China marketing resource management market size, by component, 2016-2027 (US$M)

Sign up - it's easy, and free!

Sign up and get instant basic access to databook, upgrade
when ready, or enjoy our free plan indefinitely.

Explore all plans

Included in Horizon account

  • 30K+ Global Market Reports
  • 120K+ Country Reports
  • 1.2M+ Market Statistics
  • 200K+ Company Profiles
  • Industry insights and more