Japan Makeup Base Market Size & Outlook, 2024-2030

The makeup base market in Japan is expected to reach a projected revenue of US$ 1,567.8 million by 2030. A compound annual growth rate of 4.5% is expected of Japan makeup base market from 2025 to 2030.
Revenue, 2024 (US$M)
$1,200.8
Forecast, 2030 (US$M)
$1,567.8
CAGR, 2025 - 2030
4.5%
Report Coverage
Japan

Japan makeup base market highlights

  • The Japan makeup base market generated a revenue of USD 1,200.8 million in 2024 and is expected to reach USD 1,567.8 million by 2030.
  • The Japan market is expected to grow at a CAGR of 4.5% from 2025 to 2030.
  • In terms of segment, foundation was the largest revenue generating product in 2024.
  • Concealer is the most lucrative product segment registering the fastest growth during the forecast period.


Makeup base market data book summary

Market revenue in 2024USD 1,200.8 million
Market revenue in 2030USD 1,567.8 million
Growth rate4.5% (CAGR from 2025 to 2030)
Largest segmentFoundation
Fastest growing segmentConcealer
Historical data2018 - 2023
Base year2024
Forecast period2025 - 2030
Quantitative unitsRevenue in USD million
Market segmentationFoundation, Concealer, Powder, Primer
Key market players worldwideL'Oreal SA, Shiseido Co Ltd, Lvmh Moet Hennessy Louis Vuitton SE, Coty Inc Class A, The Estee Lauder Companies Inc Class A, AMOREPACIFIC, Unilever PLC, CHANEL


Other key industry trends

  • In terms of revenue, Japan accounted for 7.7% of the global makeup base market in 2024.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Asia Pacific, China makeup base market is projected to lead the regional market in terms of revenue in 2030.
  • India is the fastest growing regional market in Asia Pacific and is projected to reach USD 941.8 million by 2030.

No credit card required*

Horizon in a snapshot

  • 30K+ Global Market Reports
  • 120K+ Country Reports
  • 1.2M+ Market Statistics
  • 200K+ Company Profiles
  • Industry insights and more

Makeup Base Market Companies

Name Profile # Employees HQ Website

Japan makeup base market size, by product, 2018-2030 (US$M)

Japan Makeup Base Market Outlook Share, 2024 & 2030 (US$M)

Japan makeup base market size, by product, 2018-2030 (US$M)

Sign up - it's easy, and free!

Sign up and get instant basic access to databook, upgrade
when ready, or enjoy our free plan indefinitely.

Explore all plans

Included in Horizon account

  • 30K+ Global Market Reports
  • 120K+ Country Reports
  • 1.2M+ Market Statistics
  • 200K+ Company Profiles
  • Industry insights and more